Are some testimonials fake?

64 replies
I'm just wondering how some vendors get testimonials for their sales pages? Are they real or do some vendors fake it?
#fake #testimonials
  • Profile picture of the author Istvan Horvath
    Some are real and some are not... :confused:
    It is more often that they give out a few copies in exchange for "raving reviews" to their fans (or to individuals that are easy to bribe )
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  • Profile picture of the author clever7
    I doubt that these testimonials are real. I never use this method. It looks so false to my eyes that it doesn’t help me believe in anything. I don't think that testimonials can be convincing, and I don't believe they come from customers.

    These testimonials are paid, or they are the seller’s friends.





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    • Profile picture of the author SoloSalinas
      Originally Posted by clever7 View Post

      I doubt that these testimonials are real. I never use this method. It looks so false to my eyes that it doesn't help me believe in anything. I don't think that testimonials can be convincing, and I don't believe they come from customers.

      These testimonials are paid, or they are the seller's friends.

      Testimonials can actually make or break a sale. It's a form of social proof. It might seem fake to you but to a person that is desiring the product will believe it. Especially if they are too lazy to go out and do a Google search of the product... which most people are. Maybe not savvy people like us but most aren't like us.
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  • Profile picture of the author JosephC
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  • Profile picture of the author William2010
    Well if you see reviews from people just joined a few days/weeks ago.. with 1-2 posts.. usually they are fake(not all the time though), but if you see reviews from highly respected members i really doubt that are fakes.. because they risk their reputation.. and for what for a 7-47$ WSO..?
    Just my 2 c
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    • Profile picture of the author Paul Myers
      There are definitely fakes out there. I banned a guy yesterday for the second time (new account, different name) for massive use of fake testimonials. A few hours later, the creep was over at another forum looking to buy an "aged WF account."

      Pretending it doesn't happen would be foolish. What might help is applying a bit of common sense to which ones you give any credence.

      As a rule, when you see testimonials from people with established reps here that cover more than a few months and a few hundred posts, those can be taken more seriously. That does NOT mean that comments from people with low post counts aren't real. It just means the person giving the testimonial has something at stake by putting their name behind the product.

      Look at what's being said. The fakes will usually give themselves away to anyone who's paying attention. (The ones mentioned above were so obviously fake that I didn't even need to look at the IPs.)

      I also suggest you avoid the opinion of anyone who makes comments like this without some sort of qualifier:
      I doubt that these testimonials are real. I never use this method. It looks so false to my eyes that it doesn't help me believe in anything. I don't think that testimonials can be convincing, and I don't believe they come from customers.

      These testimonials are paid, or they are the seller's friends.
      That is the most absurdly over-the-top and totally unsupportable statement about testimonials I have ever seen here, and I've seen some doozies.
      Most video testimonials are fake, because you can just hire someone on fiverr to make one.
      If you see a video testimonial here from anyone who does any sort of video for hire on Fiverr, report it. Those are flat-out forbidden here. Yes, even if you maintain that the person paid for your product. Even if they prove they paid for it.

      To be frank, though, I haven't seen any of those here in ages.
      Well if you see reviews from people just joined a few days/weeks ago.. with 1-2 posts.. usually they are fake
      That is not true. We have a LOT of people who opened accounts here to do business in the WSO section, asking questions and leaving comments on things they've ordered. Their opinions are every bit as valid as any other customer's.

      Also, you should be aware that posts in the WSO section do not add to one's post count. A person could have 50 or 100 comments (or more) in various offer threads and still show a zero by their names.

      I banned a guy yesterday for publicly accusing a seller of fraud based on this notion that low post count comments are somehow suspect. It is very unwise to make unfounded accusations like that in someone's sales thread, especially when it turns out you're wrong.

      I don't know where folks got the idea that it's okay to run around casually making baseless allegations, but I strongly suggest re-thinking it if you believe such things are okay. They are not, and we take them every bit as seriously when we see them as we do the creeps who really do fake testimonials.

      If you're suspicious, report the concern to the mods. Worst case, we find out there's no visible basis for the concern and we delete the report. No harm, no foul. And if there is a problem, we can do something about it.

      If you accuse someone of fraud publicly, you'd better have some solid and publicly visible evidence, or you're stepping in it.


      Paul
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      • Profile picture of the author Devin X
        Banned

        Originally Posted by Paul Myers View Post

        There are definitely fakes out there. I banned a guy yesterday for the second time (new account, different name) for massive use of fake testimonials. A few hours later, the creep was over at another forum looking to buy an "aged WF account."

        Pretending it doesn't happen would be foolish. What might help is applying a bit of common sense to which ones you give any credence.

        As a rule, when you see testimonials from people with established reps here that cover more than a few months and a few hundred posts, those can be taken more seriously. That does NOT mean that comments from people with low post counts aren't real. It just means the person giving the testimonial has something at stake by putting their name behind the product.

        Look at what's being said. The fakes will usually give themselves away to anyone who's paying attention. (The ones mentioned above were so obviously fake that I didn't even need to look at the IPs.)

        I also suggest you avoid the opinion of anyone who makes comments like this without some sort of qualifier:That is the most absurdly over-the-top and totally unsupportable statement about testimonials I have ever seen here, and I've seen some doozies.If you see a video testimonial here from anyone who does any sort of video for hire on Fiverr, report it. Those are flat-out forbidden here. Yes, even if you maintain that the person paid for your product. Even if they prove they paid for it.

        To be frank, though, I haven't seen any of those here in ages.That is not true. We have a LOT of people who opened accounts here to do business in the WSO section, asking questions and leaving comments on things they've ordered. Their opinions are every bit as valid as any other customer's.

        Also, you should be aware that posts in the WSO section do not add to one's post count. A person could have 50 or 100 comments (or more) in various offer threads and still show a zero by their names.

        I banned a guy yesterday for publicly accusing a seller of fraud based on this notion that low post count comments are somehow suspect. It is very unwise to make unfounded accusations like that in someone's sales thread, especially when it turns out you're wrong.

        I don't know where folks got the idea that it's okay to run around casually making baseless allegations, but I strongly suggest re-thinking it if you believe such things are okay. They are not, and we take them every bit as seriously when we see them as we do the creeps who really do fake testimonials.

        If you're suspicious, report the concern to the mods. Worst case, we find out there's no visible basis for the concern and we delete the report. No harm, no foul. And if there is a problem, we can do something about it.

        If you accuse someone of fraud publicly, you'd better have some solid and publicly visible evidence, or you're stepping in it.


        Paul
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  • Profile picture of the author Henri Ceaser
    That's a real shame. Makes it hard to find the truth in all the clutter.
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  • Profile picture of the author wakizashi99
    Some of the testimonial giggers on fiver must be all over the net by now..
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    • Profile picture of the author Paul Myers
      Originally Posted by wakizashi99 View Post

      Some of the testimonial giggers on fiver must be all over the net by now..
      Yeah. I see them from time to time.

      I should have prefaced my comments with a note: We only concern ourselves with keeping that crap out of this forum, to the extent we can.

      As a matter of personal policy, I just never buy, promote, or knowingly let a friend buy or promote anything from a sales page that uses one of those.
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    • Profile picture of the author TryBPO
      Originally Posted by wakizashi99 View Post

      Some of the testimonial giggers on fiver must be all over the net by now..
      Wow...this got me thinking. How embarrassing it would be for me to see my video testimonials all over the place promoting all different types of products. (That I didn't purchase, didn't use, etc.)

      It's shocking to me, actually. I consider something like that giving my "word". The thought of selling that off at $5 a pop sounds absolutely horrible.

      Plus - that video of me is going to be up for a long, long time. Ouch...
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  • Profile picture of the author timpears
    Many, are in response to free copies given out in the beginning to help push sales. Those that are given out in the beginning are usually to friends and acquaintances who are apt to give good reviews. Not to say that these are fake, but usually are fans of the author, so typically will lean in their favor.
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    • Profile picture of the author Paul Myers
      Originally Posted by timpears View Post

      Many, are in response to free copies given out in the beginning to help push sales. Those that are given out in the beginning are usually to friends and acquaintances who are apt to give good reviews. Not to say that these are fake, but usually are fans of the author, so typically will lean in their favor.
      Very well put, Tim.

      It should be mentioned that reviewers are required to mention it if they got a free review copy or are affiliates for the product.
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      • Profile picture of the author IanGreenwood
        Originally Posted by Paul Myers View Post

        It should be mentioned that reviewers are required to mention it if they got a free review copy or are affiliates for the product.
        Good point. I think that affiliates (or potential affiliates) can be a potential danger area with reviews / testimonials. They can be apt to overblown praise at the launch of a product. Not because they personally make any money form the review, but it gets the ball rolling on the product, and gets the word out. Then when they get to release the product to their list there's a certain anticipation which results in more sales. IMHO only! :-)
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  • Profile picture of the author NoOneWithThatName
    not sure if you are talking about affiliate sales pages or brick and mortar...

    as for b/m - some reviews are real. some are not.

    I have a client who used one of the "reputation" services.

    Basically... they paid a lot of people "to review the website - in a positive manner"... thus providing sufficient reviews to push the negative info further down the search engines / page.

    Problem is... the negative reviews were actually the "real stuff". Client never did "fix the problem". They simply bought their way out of it. Happens all the time... or maybe just with the clients that I've seen.

    On a side note - (not the same "review site").... a lot of people think "angies list" is "real". It is... but it's not.

    With enough funds... you can replace negative reviews with positive reviews. This is an upsell feature I discovered while working with another client... then came to me for help.
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  • Profile picture of the author OnlineAddict
    Testimonials are just like TV commercials...all fake...welcome to marketing in the the 1950s.
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    • Profile picture of the author Paul Myers
      Originally Posted by OnlineAddict View Post

      Testimonials are just like TV commercials...all fake...welcome to marketing in the the 1950s.
      So, if I give someone a testimonial, you're saying I'm a liar?
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      • Profile picture of the author OnlineAddict
        Originally Posted by Paul Myers View Post

        So, if I give someone a testimonial, you're saying I'm a liar?
        There is always exception to the rule. But we both know most commercials are fake, online or on TV, thats just how it is...sadly.
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  • Profile picture of the author Paul Myers
    You said "all fake." That's a blanket accusation, to which I take personal exception.

    Can you provide anything other than personal cynicism to support even the notion that most testimonials are fake? If not, you need to retract that statement.
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    • Profile picture of the author OnlineAddict
      Originally Posted by Paul Myers View Post

      You said "all fake." That's a blanket accusation, to which I take personal exception.

      Can you provide anything other than personal cynicism to support even the notion that most testimonials are fake? If not, you need to retract that statement.
      Ok, 99% of all testimonials/commercials are fake.
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      • Profile picture of the author Paul Myers
        Originally Posted by OnlineAddict View Post

        Ok, 99% of all testimonials/commercials are fake.
        Numbers, like words, have meanings. Can you support that "statistic" with anything other than your own jaded view of the world, or are you going to lose yourself among the miserable malcontents whose lives are based on tearing down others?

        I just had an interesting phone conversation with someone whose partner sells products on this forum. The gentleman was confused about why the guy continued to sell here, given the "ridiculous" refund rate.

        I pointed out to him that Mike Lantz said the average refund rate for sellers here was quite low. He didn't believe it, until he looked at their WarriorPlus account.

        It was under 3%. He was stunned.

        You've presented a number as a statement of fact. Back it up or retract it.
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        • Profile picture of the author OnlineAddict
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          • Profile picture of the author Paul Myers
            Originally Posted by OnlineAddict View Post

            Ok, are you talking about WF here? Because I'm talking about the whole marketing world. How many testimonials/commercials are on WF and outside WF? Yes, I stand by my statement, I saw 100 ads in TV today, all fake played by actors. I won't retract my statement, rather delete my account.
            Can you back the assertion up factually in either "world?"

            What? You can't?

            Just another of the destructive whiners, then, I guess...


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            • Profile picture of the author OnlineAddict
              Originally Posted by Paul Myers View Post

              Can you back the assertion up factually in either "world?"

              What? You can't?

              Just another of the destructive whiners, then, I guess...


              Paul
              Jeez, I just realized the OP was talking strictly about vendors on WF. Well, my bad...I can admit when I f**k up, just like now. I was talking about testimonials/commercials in general.

              EDIT: How is that being destructive and whiner? I didn't complain, I don't whine about commercials being fake, I use it to my advantage and do the same. I'm not destructive, I use whatever works, if its legal.
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  • Profile picture of the author aprilm
    When I first started in IM, I saw a ton of testimonials that I believe were fake. I got into the paid survey industry and was promoting CPA, and I saw a lot of fraud and empty promises in the sales pages of so-called survey companies and such.

    I don't think all testimonials are fake though. As you get more accustomed to this industry, you can kind of discern which ones are genuine and which ones aren't.

    I do a lot of graphics work and buy lots of images from iStock, and I can't tell you how many times I have been on a sales page and seen an iStock image as a testimonial. :roll eyes: So....yes, some sellers do fake their testimonials.

    One thing I like to see on a testimonials page is real contact info of the person leaving the testimony. A website or an email address. That way, if I'm really interested, I can contact them directly. Of course, there is room here for fraud as well, but less room.
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  • Profile picture of the author dori78
    I would say a lot of the reviews are completely fake or the person was compensated in some way for their review. I joined a mentoring program on this forum about making money with solo ads. What it required was that you create a product from plr, write a sales page about it saying how you went from 0 to riches. Then you got all the other members to write do fake video and written testimonials for your product and in return they would do the same for you.

    I would say a lot of what you see is pretty much fake. But if people where honest about their products they simply would not sell. Selling online unless it is physical products, usually has at least a small amount of deception involved. All the sales copy is crafted in such a way to push all the psychological triggers which we all have to make us spend our money. Advertising material has always been a load of crap. Many years ago on TV you would see advertisements saying things like "More Doctors smoke Camel Cigarettes" and they were promoted for all manner of health benefits. Before smoking was cool and sexy. But now it is marketed as the quickest way to get lung cancer and die.

    The testimonials are simply just social proof. As we believe that since all these other people have had success with it we are likely to become just like them. Just like drinking Coca Cola is going to instantly make my life magical and fun, just like all the people on TV that I saw drinking the same beverage. Fact, it will probably make you fact, and increase your chances for ill health.

    In real life outside the internet marketing niche, take for instant the ivestment and securities industry, it is against the law to make false claims about how much money can be made about your product, unless you have bona fide proof to show that what you have earned is legitimate. When you buy a franchise you can take the business books to an accountant to make sure you are not getting scammed before you purchase. If the same practices that take place in the internet marketing niche was performed in the real world, their would be a lot of people in jail.

    The professional marketers are using these same tried and true strategies for making people buy. That is why after a while every sales pages starts sounding the same. Catch phrases, like for a limited time only, stumbled on the secret to success, look at all these people raving about my product, drop dead simple etc etc. Its the same bullshit just appealing to peoples curiosity, greed, and laziness.

    I for one wish that the internet marketing niche was regulated by the government, so these scammers would be held accountable.
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  • Profile picture of the author 7A
    There are definitely many who use "fake" testimonials.
    Many vendors who use them most likely obtain them from Fiverr and similar sites.
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  • Profile picture of the author ZedyDiamond
    There are always real and fake testimonials, too bad we don't know if it's real or fake..
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    • Profile picture of the author vedremo
      Banned
      Originally Posted by cbvsolutions View Post

      So all of the above considered, what is the best way to get testimonials? (the ethical way).
      Based from experience, the best way to get testimonials is through sincere feedback from your clients/customers. It's organic and you get repeat customers. The power of referral increases your sales by 20%.

      The harsh reality is that there will be people who will use money to promote their business interests. Some call it reputation management or a simple marketing campaign. The advancement in technology makes it more difficult to identify them (there are paid proxy servers being used, etc.).

      There are people who engage in fake review sites. They contact site owners and guaranteeing them a no. 1 position on their list for a fixed price (ie. $1000/month). The highest bidder gets the top spot.

      If you have a good product/service, then it's a matter of strategically promoting it to the appropriate target market. Let the product or service speaks for itself - its overall value and integrity.

      There are still people who work for the light. People who know the real worth of a good product or service. A happy and satisfied customer will definitely make time - writing a simple Thank You message
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    • Profile picture of the author NoOneWithThatName
      Originally Posted by cbvsolutions View Post

      So all of the above considered, what is the best way to get testimonials? (the ethical way).
      One of my customers provides a small ticket to the customer - printed on demand - with a unique password upw.

      Customer provides feedback on yelp and a few other sites.

      Customers gets a "small bonus" regardless if review is good or bad.

      The upw provides us a backtrack method to attempt to correct any issues... And also to provide the small bonus.

      Some people would say the small bonus is an incentive. In a way it is... But it's not an incentive to provide good reviews. It's an incentive to ANY review.
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  • Profile picture of the author the_icon
    Getting the testimonials is the easy part.

    Its the perception whether they are real or not which you cannot predict. And that is the part that helps or hinders the sales of your product/service.

    IMO testimonials are an ethical waste of time. People are going to buy based on them, however if they are false then theres your ethical problem.

    However if people dont see them they are less likely to buy. There you have no sales.

    So youre kind of stuck in your ethical conundrum.

    Spose thats why they sales salesmen are not ethical lol
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  • Profile picture of the author paul1365
    Cbvsolutions,

    It was only yesterday I found the below WSO with fake promoter and highly probably fake testimonials. The chap paid $997 to cheat fellow warriors.

    See post #39

    http://www.warriorforum.com/warrior-...t-nothing.html
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  • Profile picture of the author Danny McConnell
    It's the internet.

    Some of everything is fake.
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    • Profile picture of the author the_icon
      Originally Posted by Danny McConnell View Post

      It's the internet.

      Some of everything is fake.
      Dont say that, you're liable to get jumped on
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  • Profile picture of the author Ricardo Furtado
    Yes of course – MOST of them fake it in some way or the other.
    All the Best. Regards.
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    • Profile picture of the author the_icon
      Originally Posted by Ricardo Furtado View Post

      Yes of course - MOST of them fake it in some way or the other.
      All the Best. Regards.
      Oh I can hear Mr Myers revving up his engine
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  • Profile picture of the author Rappostion
    Some are fake! There's one hosting site where I have my website hosted who posted a testimonial under my name on their site! I have them remove it immediately!
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  • Profile picture of the author bob33229
    The question should be " are most of the testimonials fake"? Because they are...
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  • Profile picture of the author leisurexperience
    mostly are fake..pay others to comment good thing.
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  • Profile picture of the author travlinguy
    To say all testimonials are fake is ridiculous. What if an author writes a book that people really love. And what if they come out in droves, on their own and with no incentive, and write glowing reviews? This actually happens, you know. These come from the heart. What if someone really loves a product. Maybe it was the solution to a long standing problem. They're grateful and write a review.

    I found a report in the War Room a couple of weeks ago that was brilliant. I took a moment to let the guy know I though it was excellent. I'd never seen him before. There was nothing in it for me except feeling good about learning something new. That alone was worth the time it took to show a tiny bit of gratitude.

    There are actually lots of products that people love. I've recently discovered a coffee product that's excellent. I'll be writing to the company to tell them so. Why? Just because. People are so enamored with bitching and complaining, it's nice every once in a while to sincerely let someone know they made a difference, even a small one.

    It's sad to see so many cynical responses saying everything or the majority of reviews are contrived. Maybe that's true in some circles but not all.
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    • Profile picture of the author Paul Myers
      Dori,
      I joined a mentoring program on this forum about making money with solo ads. What it required was that you create a product from plr, write a sales page about it saying how you went from 0 to riches. Then you got all the other members to write do fake video and written testimonials for your product and in return they would do the same for you.
      PM me the specifics, please. If that's an accurate summary, the "coach" needs some special attention from the mods.

      travlinguy,
      It's sad to see so many cynical responses saying everything or the majority of reviews are contrived.
      Like most such "all or nothing" claims, the people spreading them are up to something else entirely. By denying that there's any real range which includes genuine positive comments or quality products, they avoid the need to apply critical thinking and use their own judgement. No matter what happens, they can't be held responsible.

      When you see people who only believe the negatives, that's usually the game.

      Plus, they get to bash other people, which is a bonus.


      Paul
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  • Profile picture of the author thefuture4321
    Some real some fake but not everyone is the same always those bad apples in everything.
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  • Profile picture of the author Johnny12345
    Yes, some testimonials are fake.

    In fact, as a copywriter, I've had people hire me to write a sales letter and then ask me if I could also write them some testimonials. The answer is always NO, I can't. That's called fraud.

    (A copywriter isn't a professional liar. A copywriter's job is to present a product in the best possible light.)

    As far as testimonials go, keep in mind that the FTC says you cannot quote a specific result, unless that result is typical. The "catch-22" is that proving what's typical is almost impossible unless you monitor ALL your customers (which would be impractical, if not impossible).

    As a result, these days most valid testimonials tend to be "character based." That is, the testimonial may something like, "XXX is a great product." Or, "I love the product." But it cannot say, "I made $XXX in X days with the product."

    Character-based testimonials can be valuable -- especially if someone says they've purchased other products from the seller. The notion is that they wouldn't have bought another product if the first one wasn't excellent. This builds the seller's reputation.

    John
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  • Profile picture of the author CTWilliamson
    I think a large part of these testimonials are purchased on Fiverr.
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    • Profile picture of the author Paul Myers
      I think a large part of these testimonials are purchased on Fiverr.
      If you have anything to back that up, please do so. PM me links to the ones you think were purchased (whether through Fiverr or any other channel), along with your reasons for forming this opinion.

      We take those very seriously. Another mod nuked Yet Another Seller today for using fake testimonials. If they're out there, and we get wind of them, they "go away."

      Show me there's more supporting your belief than gossip-fueled cynicism.


      Paul
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  • Profile picture of the author RabbitAnimate
    some fake, some real,but it's marketing trick to make the customers curious and try to figure out whether the testimonial is true or not.
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  • Profile picture of the author Sitestomp
    Some are fake and some are legit. It's really hard to tell with some of these vendors. I know I am instructed by certain clients to "just make them up" when it comes to testimonials and client designs.
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  • Profile picture of the author neelshopno123
    Unfortunately may of them are FAKE.
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  • Profile picture of the author yoangov
    Testimonials is a really old trick to get more customers.

    I see more and more sellers noawadays go with outosurcing this from fiverr and other networks. Always have something in mind when checking out the testimonials.
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  • Profile picture of the author ariel147
    Very True much of the testimonials is fake Thanks.

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    Trucos para juegos / videojuegos
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  • Profile picture of the author jgbrenner1016
    I would actually say more than 50% of the time that they are fake. Either the person giving the testimonial was paid or bribed with a free copy of whatever they are reviewing. For example, go on Fiverr and look up video testimonials and see how many people are offering 'real-looking' testimonials.
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    • Profile picture of the author Paul Myers
      I would actually say more than 50% of the time that they are fake. Either the person giving the testimonial was paid or bribed with a free copy of whatever they are reviewing.
      Same question for you as for the rest of the folks tossing around numbers like they were fictional entities...

      Got anything to back that up, aside from a bad attitude?
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      • Profile picture of the author jgbrenner1016
        Originally Posted by Paul Myers View Post

        Same question for you as for the rest of the folks tossing around numbers like they were fictional entities...

        Got anything to back that up, aside from a bad attitude?
        I didn't say that for sure more than half are fake, I was stating that is was my guess. I said to look on Fiverr to see all the testimonial gigs.
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        • Profile picture of the author Paul Myers
          Originally Posted by jgbrenner1016 View Post

          I didn't say that for sure more than half are fake, I was stating that is was my guess. I said to look on Fiverr to see all the testimonial gigs.
          Yeah. And look at the rules in the WSO section. Any offer using a testimonial provided by an identifiable Fiverr gig gets closed.

          Got anything to back up this opinion, other than a Wild-Assed Guess?
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          • Profile picture of the author jgbrenner1016
            Originally Posted by Paul Myers View Post

            Yeah. And look at the rules in the WSO section. Any offer using a testimonial provided by an identifiable Fiverr gig gets closed.

            Got anything to back up this opinion, other than a Wild-Assed Guess?
            I'm saying in general, not just WSO posts on here. There's no way to prove anything unless a person who did a testimonial publicly states they were bribed, etc. I've yet to see that, and I am not eager to try and find any fake testimonials on here. It was just my opinion, I don't need to have proof if I don't want to. On here, if they are fake they probably weren't purchased on Fiverr, but possibly bribed through free copies. I mean a lot are real, sure, but the only way you can figure it out is by watching the testimonial and take your best guess to decide if it's legitimate. Other than that, I don't think anyone is going to admit they used fake testimonials, which would be pretty much the only way to know, unless the person giving a testimonial is known to sell testimonials or is a snitch.
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            • Profile picture of the author Paul Myers
              I don't need to have proof if I don't want to.
              That's true. Still, if you're going to make allegations, even in a generic sense, you really ought to offer something to back up your claims.

              Seriously. If you're going to sign up for a site and start saying stuff like this within the first half hour, you really should have something to substantiate such negative commentary.
              On here, if they are fake they probably weren't purchased on Fiverr, but possibly bribed through free copies
              Again... please read the rules.

              People who got free review copies are required to disclose that in any comment in a paid ad thread or review thread, and getting caught failing to do so will get a person banned.


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          • Profile picture of the author savidge4
            Understand I am writing about the net in general. I personally have left a review or 2 on the WF in the WSO section. for products I have purchased. I believe the WF to be a very upstanding place with regards to standards and protocals.

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            Can these wild assed <-- ( not a word I would normally use here, but if Paul did then so will I ) accusations be backed upwell, sure they can.

            Gartner has a study out that suggest that 30% of all of them online are fake.

            The number in the Gartner study I find interesting is the 10 to 15% fake in social media. pseudonym accounts accounting for 95% of these

            Yelp on average deletes 40% percent in total...and of those 25% are auto deleted in the submission process

            Google has stopped allowing "Anonymous" reviews do to "Fake" issues.

            I am sure there is more, that I have not looked at. It would appear that if you do some research on the subject you will find that there is all kinds of research done on Negative reviews which show those are only faked about 5% of the time.
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  • Profile picture of the author Paul Myers
    Real numbers, with something to back them up.

    Thank you!
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  • Profile picture of the author Sunganani
    I tend to trust testimonials I can contact via social media like Facebook. Again, review sites like this forum and imreportcard are very helpful.
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  • Profile picture of the author Kate Smith
    I am in the minority, but I think the number of "fake" testimonials on this forum is miniscule. It would completely ruin the marketers reputation, and when you are selling online that is all you have.

    I have given out review copies, and received review copies, I have never seen a product creator suggest what the testimonial should say.

    Maybe it's because I trust people more than others, but I honestly believe the very large majority of testimonials are above board.

    Kate
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  • Profile picture of the author absolutelee
    Some are, some aren't. Use the "smell test". I rarely pay attention to reviews. I just read the sales letter to see if it's some thing I need in my own business. I also, as a product creator and vendor here, never solicit reviews. I would rather sell less in the short run, and build up a solid reputation in the long run.
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  • Profile picture of the author eric w
    Here in Michigan, one of the news channels just did a story on testimonials being real and fake. They mentioned a survey where people actually said that they leave fake testimonials for products.

    The people also gave reasons why they gave fake testimonials. I remember one of the reasons being that the person did not like the product...didn't want it to succeed..so they would leave a bad review on amazon....(never getting nor having used the product).

    Another reason was "just because". I kid you not! The way I remember it, there were like, 22% of the people that left "fake" reviews for people and products.

    The sad part is... that this is expected.
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  • Profile picture of the author nettiapina
    How do people get testimonials? Come on, it's not that hard. By just asking for them of course. There's the review copies stuff going on in WF, but if you've done business with someone, you can just ask them to comment on your sales thread (if on WF) or rate your services. Some time ago I send a bunch of mails to some clients to ask if I could use them as references and many of them ok'ed it immediately. (Now I just need to build the damn page...)

    Testimonial implies that there's some sort of a business relationship. I think it's ok to ask your old business contacts and partners to review your product as long as the testimonials are truthful.

    I'm quite enthusiastic about user interfaces and web services. If I come up with a web service that has really good user experience, I might comment on that. I probably wouldn't mind them using my comment as a testimonial if they wanted to.
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