can you make money with solo ads with a basic sales funnel

Got to be honest, I'm with you on this one. There's a limit on how many upsells and downsells and OTOs there should be.

I'm fairly young so not sure how far back it is when you say "Back in the Day" but I've always been of the opinion that upsells are there to enhance a product so I only ever include an upsell if there's a reason for an upsell.

As for exit offers well they're just annoying.

I don't get it. You get this fresh subscriber to your list and the first thing you do is p*ss them off with exit offer after exit offer making it impossible for them to leave.

Instead, my funnel goes like this:

Squeeze Page ==> OTO Cheap Guide (with extract from guide for them to see quality) ==> They get emailed their free guide.

I then give them a few days to actually read the free guide, to see the high quality and so on and then I push the cheap guide again to them now they know that the quality is high.

Then it's a case of selling to them MONTHLY! Yes, JUST MONTHLY! I know some Warrior 'gurus' will promote some new rubbish every day but I'm all about providing quality.

In the long run, I believe it pays off.

But Ray, I'm with you basically. I think people have taking the upsell, downsell, exit offer thing too far and are simply thinking of the short term monetary advantage of breaking even/profiting from their solo.

I have had better luck getting people to opt in with INFORMATION (available after an optin page) than offering freebies. Depending on the niche, many users have become desensitized to freebie-centered sales funnels. They know the drill. That's why many newbie marketers fail in this game.

oto/offer is the way to go if you want to make money off solo ads. its like having a 100% open rate. you dont have to do any exit pops, upsells, or downsells. you can just make money off the one offer. but i suggest if it converts good, put an upsell. if it doesnt, put a downsell. i suggest starting off with at least a single offer.

You do need a good sales funnel but the trick is to make it more personal so like using a video that has you in it speaking to your customers. Your emails should also be well branded so that they look and sound like they are from a friend. Even if you do not sell the first time around, you will do so later if your emails are good. The key is a good solo ad provide with a good buyer list.

If you don't know how to create a sales funnel that upsells and downsells, why not find products that do this for you. Your only job is to create a squeeze page to capture leads and then follow up with those leads about that product.

Let the product, after the OTO sale is done, to do all the upsells and downsells for you.

By the way, solo ads are a great way to get started but if you want HIGHER conversions that lead to more sales, I would go with pay per click.

Check out Micro continuity 2.0 by Russel Brunson You will find your answers about OTO etc

The simple funnel you talk about, might convert on some level, but you need to understand.. that you have to take advantage and place at least one offer after your squeeze page. Why? Because that is THE ONLY TIME you have 100% of your visitor attention. After that.. who knows if he will ever open your emails, or not..
People wouldn't build sales funnels with upsells and downsells if his thing wouldn t work.