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Ways to Increase FB ad clickbank conversions?

by Geeked Labs
4 replies
Hi guys, right now I'm running ads directly to clickbank offers. It's converted to sales but the conversion rate is lower than 1% which seems horrible. Any idea how I can increase conversions?

Should I send them to a leadpages page first to collect email info?
#clickbank #conversions #increase #ways
  • Profile picture of the author loaf1011
    Hi Geeked Labs,

    That sounds about right for totally cold traffic. This is why gurus use the squeeze page model... your conversion rate on sending them straight to a sales page will be around 1%, whereas if you send them to a squeeze page where you're offering a freebie you'll convert around 30% to 50% to email addresses.

    From there you can have them go through your autoresponder sequence, at which point hopefully you can convert around 10% to sales.

    The other side of this situation is how targeted your clicks are... if you can refine your Facebook ad targeting to get to the right people then you can increase conversions.
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  • Profile picture of the author loaf1011
    Also... take the advice in your signature... build a list! You're paying for that traffic... have them go through your autoresponder sequence!
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  • Profile picture of the author lotsofsnow
    Originally Posted by Geeked Labs View Post

    Hi guys, right now I'm running ads directly to clickbank offers. It's converted to sales but the conversion rate is lower than 1% which seems horrible. Any idea how I can increase conversions?

    Should I send them to a leadpages page first to collect email info?
    Yes, you should collect the leads first.

    Even if a person responded to an ad it does not mean they would buy right away.

    Most people need some or many follow ups and reminders. By collecting their email and sending them follow ups you can increase the conversion rate by up to 3 times or more.
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  • Profile picture of the author Tim Fuhrman
    Always, always,always build the list. Your initial sales will still be about the same 1% but working your least should drive that up considerably. Not to mention all the other marketing you can do with your list.
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