How much will hold my business back long term?

10 replies
lets say project 7 years from now,I start a business today.
I sell products.
But,i dont talk at all,i dont show who I am,how I look etc

this is just an imagination and I want to know how much difference will it make in the long term...

I will only commiunicate through email,ebooks,etc

no voice,no video,no video programs,,

just readable text

thoughts?
#back #business #hold #long #term
  • Profile picture of the author David Braybrooke
    If you sell high quality products at reasonable prices,
    people will buy them. The method/s are irrelevant.
    You may need to advertise some ...
    Signature
    "The scientific theory I like best is that the rings of Saturn are composed entirely of lost airline luggage." - Mark Russell
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  • Profile picture of the author Chris Chicas
    Joshua, how can you even ask such a vague question?

    You don't even say what niche you are in. And the only reason why I am writing here is because video, powerpoint, screen recording - all tools that will greatly help you. Why wold you not want your business to have the best possible chances you can give it, straight out the gate?
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  • Profile picture of the author Matthew Trujillo
    I don't understand what the big deal is about showing yourself and revealing you are a REAL person.

    If you choose not to go that route, and hide behind your computer , yes you can still make sales.

    People prefer to buy from people, but at the end of the day, ask yourself :

    Am I helping other people achieve their goals?

    If you are , than it doesn't matter if you are showing your face all the time or not.

    You should be providing solutions!
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  • Profile picture of the author talfighel
    You can still make it big online if you don't do videos and only communicate to your readers and subscribers through email.

    However, it would be a good idea to use your real name and have a picture of yourself.

    Some people say that you should have videos to show that you are a real person and I don't think you need that to be successful online with that.
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    • Profile picture of the author Joshua P
      Originally Posted by talfighel View Post

      You can still make it big online if you don't do videos and only communicate to your readers and subscribers through email.

      However, it would be a good idea to use your real name and have a picture of yourself.

      Some people say that you should have videos to show that you are a real person and I don't think you need that to be successful online with that.
      well how about a pen name and picture of...idk ?
      Maybe a carton version will do? :confused:
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  • Profile picture of the author Marco Moeschter
    I use a carton version of myself as well but I do also videos and connect to my readers through facebook. I mean it's nothing against it to be not an open book but what learned in the past is that people wanna know who they dealing with because I believe people buy people and not products.

    That's just what I experienced but I guess both ways are possible!
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  • Profile picture of the author Kenster
    Originally Posted by Joshua P View Post

    lets say project 7 years from now,I start a business today.
    I sell products.
    But,i dont talk at all,i dont show who I am,how I look etc

    this is just an imagination and I want to know how much difference will it make in the long term...

    I will only commiunicate through email,ebooks,etc

    no voice,no video,no video programs,,

    just readable text

    thoughts?

    You absolutely don't need personal branding in your business. It can help in many niches, but if you are good at direct response, you can absolutely have a very successful biz while being in the shadows.
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  • Profile picture of the author Kenster
    Or better yet...a lot of people who love marketing but don't want the personal branding just partner with people who have a message/media/expertise. Then you get the best of both worlds!
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    • Profile picture of the author Leonid88
      pen name + your image will be great
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  • Profile picture of the author actionplanbiz
    wont hold it back. you can get a spokesperson if u want. but branding is not limited to a face or voice. it can simply be a cool looking logo.
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