"Best" Versus "Review" in a Domain Name For a Niche Website

I would go with review because that word from a consumer stand point's mindset is on a buying mode.

The consumer is already checking out an honest opinion about the product and if you are the person to provide the answer, they will most likely click your link.

The word "best" is good nonetheless but sounds more hype type and most people are turned off by that.

Thank you Joseph for your reply.

I understand what you are saying and I will take that in consideration in making a choice.

I'm certainly looking for consumers on a buying mode and "review" is most likely to go with that.

Hi Reda, I think your best bet is using "review" as it gives more interest to people looking for answers from other people.

I don't think it matters as much as it used to. I have a pheromone review site (PheromonePro) and while I do post reviews, I also have other content related to it for SEO purposes.

It also has the added advantage of being brandable (which I think is where Google wants us to go), as opposed to productnamereviews.com. Up to you

Google does not give much importance to keywords in the domain these days, so it is better that you go for a brandable domain that can have one keyword and is easy to remember.

Not many marketers like The, Best or any similar words as Prefix of any domain name.
Go for brandable domain, if no, I would prefer the review one over the best ones used in prefixes.

Neither. Some of the case studies by search engine optimization specialists have found that most of the search engines used to give credible weight to domain names with best or review in the domain name, but no longer give credible weight to domain names with best or review in the domain name. Primarily, the main reason is because the majority of the websites promoting Amazon were cookie cutter websites with similar or the same content.

The trick is to put yourself in the mindset of the consumer. Studies show the majority of consumers are already in the buying mood and as such often search for the lowest price. Most buyers will buy from a reputable source at the lowest or reasonable price. There are hundreds of established Amazon sites that focus on that mindset, avoid the terms best and review, and do very well.

To capitalize on search engine factors and more importantly the consumer mindset it is a good idea to create a domain name and website with competing content.

A good example would be a website with the word "help" in the domain name, example being mobilehelp.com or similar. Consumers often see the word "help" as both an incentive and warning. Just enough information in the domain names to create an interest and more importantly.. the click to your site.

The content on the site must be competitive compared to the hundreds of similar sites with the words best or view in the domain name. Aside from the usual content such as star ratings, specs, etc. it is a good idea to actually provide "help" with product compare and the lowest price of competing products. To be more competitive with similar sites and make your site standout it is a good idea to list the links to the products support and your own reviews of the support.

Just a few ways to differentiate your domain name and your website.

Jeffery 100% :-)

They all suck. Stop using keyword domains. When was the last time you visited a REAL website that had some sort of half-assed keyword domain?

Forget keyword domains and build a BRAND.

How about LagranaCellular.com??? It's a brandable name that you can build around and be proud to promote to friends and others. Your site can become a "destination" rather than some spam site a visitor sees once and then never returns to.

wolfmmiii is right. Branded domains are working like gangbusters right now. Google is obviously a fan of big established brands and publishers who are in the process of establishing a brand. I would stay away from domains that have the word 'review' or 'best' in them. Like John McCabe said,searchers are becoming banner blind to those type of domains in the search results.