Define 'FREE' - how can it be if I have to pay?

14 replies
Are you, like me, absolutely sick and tired of all these free offers of programmes or Systems guaranteed to make you Money?

Are you, like me, of the opinion that anything you have to pay for is not 'free' at all - even if they say you will get your money back?

Are you, like me, prepared to work at anything that might produce results but too broke to afford the initial 'free' offer?

Are you, like me, convinced that these 'free' offers are totally worthless? After all, if a one month trial cannot produce enough income for the first month's membership fee, what value is there in it? :confused:


If I give anybody a free trial of any of my services, that is what they get. It does seem strange that I do offer free trials since none of the services are actually paid for, but the degree of intimacy and the level of personal involvement do worry some people that I might be trying to collect information to blackmail or embarrass them. My free trials let the prospect ask me questions, using a disposable email address so that they do not give me any details that could identify them.

So many times I see programme or system vendors saying that they are 'putting their money where their mouths are' but, in reality, they are doing no such thing. They are using the age old system of throwing mud at the wall knowing that a fair percentage of it will stick.


If any of these do this, do that and join those dots systems actually work, I'd love for someone to show it to me and give me a free trial.

p.s. I can hear all the arguments now about anything 'free' not being appreciated, that people accepting something for 'free' don't appreciate it but, let's face it, new internet marketers are now used to being lied to. They are used to hyperbole that surpasses rationality. They are being (have been) trained to hop from opportunity to system to programme. They simply do not know who to trust any more.
#define #free #pay
  • Profile picture of the author Pat Ordenes
    Totally agree on this.
    Probably the main reason why so many people fail/give up...
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  • Profile picture of the author Jeremy Kelsall
    I don't understand what your gripe was? lol

    Someone said something was free but made you pay?
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  • Profile picture of the author k8spy8
    Nothing is free in this world. The free offer we see because want to increase their sales and they cover their free losses with the sales. If you think of a discount offer you will find after deducting discount still they have some profit in their pocket.
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  • Profile picture of the author ExRat
    Hi Art,

    (I'm glad you appreciate 'brutal honesty') :-)

    Are you, like me, absolutely sick and tired of all these free offers of programmes or Systems guaranteed to make you Money?
    No. I generally avoid that kind of thing. People who target those that are broke use tactics like this. People who target people like me don't.

    Are you, like me, of the opinion that anything you have to pay for is not 'free' at all - even if they say you will get your money back?
    Yes, of course. Of course anything that you pay for is not free. And also anything that is 'free' is not really free. Someone paid a price for it at some point. My son understood this before his age reached double figures.

    Are you, like me, prepared to work at anything that might produce results but too broke to afford the initial 'free' offer?
    Yes to the first bit, no to the last bit.

    Are you, like me, convinced that these 'free' offers are totally worthless? After all, if a one month trial cannot produce enough income for the first month's membership fee, what value is there in it?
    Generally, yes. Certainly in relation to the value that I place on my time.

    But I realised a long time ago that -

    a) if I have no money, I have to work harder to get things of value, or the truth.

    b) if I have money, business smarts and some experience, these things come a lot easier.

    If I give anybody a free trial of any of my services, that is what they get.
    In my experience, a 'free trial' is a totally different concept to something that is 'free.'

    So many times I see programme or system vendors saying that they are 'putting their money where their mouths are' but, in reality, they are doing no such thing. They are using the age old system of throwing mud at the wall knowing that a fair percentage of it will stick.
    So avoid looking for what you want/need on any muddy walls.

    If any of these do this, do that and join those dots systems actually work, I'd love for someone to show it to me and give me a free trial.
    How about instead, if you want a 'join these dots' system that 'actually works', you use your loaf and stop expecting to find one for free? Who's likely to give away something like that? Someone who just wants to be liked? If that was the case, then they probably don't have the right business mindset required to create a decent 'join the dots' system. They're probably just pretending, or wishing.

    The catch 22 is that anyone with the ability to create a system worth following, is likely to have enough business smarts to charge good money for it. If they don't, they probably don't have the smarts. Sounds like a needle in a haystack hunt to me - not good business. Do what you're good at, get paid, then go and buy a system if you can't work one out for yourself by using your own smarts to see what's out there that's working and reverse engineer it and reproduce it in your own styley.

    And how about, if you are broke, you use the FREE information that is shared every day in this forum (away from the 'muddy wall' section) and go build some pages, monetise them, and use that profit to buy what you need?

    EG NVU (or whatever it's been renamed as), wordpress. These are free. Amazon/ebay affiliate programs are free to join. You just need a domain and some hosting (or even blogspot for free).

    I can hear all the arguments now about anything 'free' not being appreciated, that people accepting something for 'free' don't appreciate it but, let's face it, new internet marketers are now used to being lied to. They are used to hyperbole that surpasses rationality. They are being (have been) trained to hop from opportunity to system to programme.
    I'm not giving you that argument. I'm telling you to ignore most of the free stuff you're referring to, and to go and grab the decent, genuinely free stuff that is all around us and put it to work and then use the profit to step up a level and avoid ALL 'muddy walls'.

    They simply do not know who to trust any more
    If you ask me, or look at most of my posts here, I'll tell you straight - DON'T TRUST ANYONE. This is business in a dog eat dog world. Survival of the fittest and the smartest.

    Don't get so worked up about it all Art, it's not worth it. The world is full of deception. There's nothing you or I can do to change that. But it's your choice whether to let it affect you or not.

    Look to build your own empire. IF you come across someone along the way that can be trusted, great. Don't seek it too much though, or you might be disappointed. It could be worse. You could live in the other 80% of the world where there are even less breaks, less opportunities, less protection, less justice, less internet connections, less available credit, lower wages for jobs, higher corruption etc.

    Hope this helps.
    Signature


    Roger Davis

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  • Profile picture of the author Eric Graudins
    There are many definitions of free.

    To me, "FREE" is when I can just go to a link and download whatever is being given away for free.

    If I have to provide an email address to get a free item - It's not really free.

    If I have to buy something to receive a "FREE" bonus, it's not really free.

    If I have to spend time doing something to earn a "FREE" gift - it's not really free.

    Marketers and advertisers use the "FREE" carrot everywhere - because it attracts people's attention.

    Just look at each situation, find out what "FREE" actually means, and decide whether you need the item, and whether it is worth the price you have to pay.

    It's not worth the stress of arguing about the degree of "FREENESS".

    Cheers, Eric G.

    P.S. And if you want to learn a system for making money, have a look at www.thirtydaychallenge.com

    Ed Dale and his crew provide free training in developing the skills you need to make money on the internet, and have the runs on the board to prove it. (I think that this is the 5th year)
    And yes, the motive behing running this training is to get you to join one of their paid membership programs, but there's almost no pressure to do this.

    So I'm happy in recommending the training as "free". :-) You don't have to spend anything if you don't want to.
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    The biggest benefit of the internet is that almost everything can be automated.
    The biggest curse of the internet is that almost everything can be automated.



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    • Profile picture of the author Frank Ayres
      My definition of free is no payment and as far as i am concerned giving someone my email address isn't a payment

      Originally Posted by Eric Graudins View Post

      There are many definitions of free.

      To me, "FREE" is when I can just go to a link and download whatever is being given away for free.

      If I have to provide an email address to get a free item - It's not really free.

      If I have to buy something to receive a "FREE" bonus, it's not really free.

      If I have to spend time doing something to earn a "FREE" gift - it's not really free.

      Marketers and advertisers use the "FREE" carrot everywhere - because it attracts people's attention.

      Just look at each situation, find out what "FREE" actually means, and decide whether you need the item, and whether it is worth the price you have to pay.

      It's not worth the stress of arguing about the degree of "FREENESS".

      Cheers, Eric G.

      P.S. And if you want to learn a system for making money, have a look at www.thirtydaychallenge.com

      Ed Dale and his crew provide free training in developing the skills you need to make money on the internet, and have the runs on the board to prove it. (I think that this is the 5th year)
      And yes, the motive behing running this training is to get you to join one of their paid membership programs, but there's almost no pressure to do this.

      So I'm happy in recommending the training as "free". :-) You don't have to spend anything if you don't want to.
      Signature

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  • Profile picture of the author artwebster
    Hi, ExRat (Roger),

    That was a great post and amplified much of what I had to say.

    How do you reconcile 'moving the free line' with 'free trial offer - just pay $27 now and ask for it back if this does not work'?

    I don't think I am unusual in not having a great deal of time to do basic due diligence on many programmes that are pushed by everybody, his dog and his dog's fleas nor do I have a lot of faith in more than two or three marketers on line.

    I have done all the usual stuff and, when I last looked, over the past eight months I have had over 3,000 people visit the sales pages of seven affiliate products that I promote on my various web sites. Even I think that to have zero sales from over 3,000 visits is not a good indication of the benefits of being an affiliate.

    As you say, there is a wealth of great free information on the web (I must particularly commend Kevin Reily for his Success Manifesto which has given me a tremendous level of self confidence and motivation) but it is rare to find something that is complete.

    My gripe is aimed at people who say that they are offering a free trial of what they claim to be a complete system (which, if it was and if it worked as they claimed I would be certain to maintain and pay for)) but the free trial is subject to a payment.

    I am restricted to about two hours on line at the moment spread throughout the day - it would be really good to know that I was using those two hours for my ultimate benefit, as i do when I post to this forum.
    Signature

    You might not like what I say - but I believe it.
    Build it, make money, then build some more
    Some old school smarts would help - and here's to Rob Toth for his help. Bloody good stuff, even the freebies!

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    • Profile picture of the author Martin Luxton
      Originally Posted by artwebster View Post

      How do you reconcile 'moving the free line' with 'free trial offer - just pay $27 now and ask for it back if this does not work'?
      Art,

      That's not 'free'. That's a money back guarantee. You're never going to win the 'free' argument against a lot of marketers. I used to get pissed off with people who would send you an offer "Free xxx programme". Then it turns out it is not free. First you have to buy their product. Now, to me that makes it a bonus but most people don't see to care about the free/bonus distinction. But it's not worth losing sleep over.

      FOCUS ON YOUR BUSINESS

      And before people criticize my mentality, I wasn't pissed off because it wasn't free, I was pissed off because they were deliberately being misleading.

      FOCUS ON YOUR BUSINESS

      I don't think I am unusual in not having a great deal of time to do basic due diligence on many programmes that are pushed by everybody, his dog and his dog's fleas nor do I have a lot of faith in more than two or three marketers on line.
      How many programmes do you need? Focus on the 2 or 3 you trust and ignore the rest.

      Like most people trying to make money online, you probably have everything you need already in terms of tools, you are just not applying it in a profitable way.

      FOCUS ON YOUR BUSINESS

      I am restricted to about two hours on line at the moment spread throughout the day - it would be really good to know that I was using those two hours for my ultimate benefit, as i do when I post to this forum.
      Post 15 minutes a day to the Forum and spend the other 105 minutes linkbuilding/getting traffic/improving your sites/talking to Roger.

      FOCUS ON YOUR BUSINESS

      Martin
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  • Profile picture of the author Brian.expert
    I too totally agree to that as had myself noticed at times when I am not able to get some software download as free when they had mentioned it for free. Its really a marketing tactic that these software and other companies follow. Free is free and nothing should be asked in favour of it and thats it. Anything else is not free!
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  • Profile picture of the author Igor Kheifets
    Hey art,

    the thing is that when you receive you
    really do not appriciate it as if you would
    have paid for it.

    I got access to a whole server of marketing trainings
    with CB blueprint, BackLink bible, holy grail of seo, maverick money
    makers etc. However, I rarely even visit, why?

    Simply because I take for granted and overlook the fact
    that I have a goldmine of data. Even me being aware of this
    fact doesn't interfear with me not using it...

    Igor
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    • Profile picture of the author ExRat
      Hi Art,

      Thanks for elaborating.

      How do you reconcile 'moving the free line' with 'free trial offer - just pay $27 now and ask for it back if this does not work'?
      I just see it as a marketing ploy. I see them everywhere. But I have noticed over time that the very best products don't need to use them, whereas the other kind often do.

      If you see any kind of 'hard marketing', or anything that 'the herd' is following - approach it with caution. But there are exceptions - and to find these you can only do it with experience.

      What I mean by that is you need to get to a point where instead of the market and marketers leading you towards products, instead you know that you need a piece of your OWN jigsaw, and you go out and hunt it down (or have it created).

      You approach the market, knowing what you need. You go looking for it - THAT'S how to build a system that will work for you for years. So (you ask) how does one get to that point? It takes time, commitment, being observant, rooting around and sticking your nose into things. Trying things out. Trial and error. Become an opportunity detective. Read a lot. Always check that you are not getting sloppy with your reading choices.

      And there's another aspect to this that's important. You need to get it in your head that anything that's going to really produce for you ideally needs to be unique - you need to tweak it.

      If something works well, many in the market will know. The large majority of these people don't have the ability to tweak things. It's not easy to learn how to do it, but it's not too difficult either.

      Most of my successful systems are based on SEO. Not google page 1 top listing SEO. Just SEO that gets me traffic. If I can't get to number one on google then I get to wherever my system takes me and REPLICATE the system again.

      This is something that experience has taught me. Sometimes it is just too difficult to top the search engines. So instead, once I find the kind of level that appears to be the 'peak' I instead expand sideways and do more of the same. There are many niches and domains available.

      If I were to just stick to using the same system as anyone else, I would be at a disadvantage in the SERPS. By knowing how to make some important tweaks to my system I can do less donkey work (that the majority are doing in a competition to see who can do the most) and I can use my uniqueness to fly under the radar, while the SEs are zapping everyone else.

      So the key is - once you examine a 'system' (I use that term broadly) the FIRST thing to do is ask how you can tweak it and differentiate.

      I don't think I am unusual in not having a great deal of time to do basic due diligence on many programmes that are pushed by everybody, his dog and his dog's fleas nor do I have a lot of faith in more than two or three marketers on line.
      Yep. Most of these programs for sale are padded out to give the impression of value, or dragged out and delivered on a drip-drip. So they are no good.

      You'd be surprised how much more learning you can get done if you just get out there on the unlimited internet, and start sticking your nose into things and mooching around.

      Keep these browser windows open while you're doing it -

      Domain Tools: Whois Lookup and Domain Suggestions
      Backlinks Checker Tool - Backlink Watch (most important)
      Compete | Compete

      Learn to use them properly. Use them in combination. Find more to add to these and make your *own* research/learning system. Work out EXACTLY how those sites you find have achieved what they have achieved.

      Don't just count the backlinks. Look AT the backlinks. How did the person acquire them? Were they given or taken? WHY did they choose those backlinks on those type of sites - speed or quality?

      And allow yourself to meander. If you see an interesting site that gives a backlink to a site you're examining, study THAT site. Just remember to take notes - tons of them. Not to keep in a useless pile, but to help you to learn to write ideas and notes down and compose plans. Brainstorm - paper is really cheap. Go through the notes, collate it into blueprints or action plans and put the crucial stuff into organised folders.

      Whenever you do a task (EG setting up a blog) make a bulleted list of actions so that if you replicate it you are quicker next time. Once you have this mindset you are encouraging yourself to replicate (by making it simple) and will start looking for automation, and then (bingo) you find yourself in the position described above where -

      a) you know what you want from the market (you have been using the bulleted list that you created - you want to automate this)

      b) you go out and find it, ignoring all salesy BS on the way

      c) you add it to your system, and you have just improved your system and your productivity

      I've done the opposite too. When the automation is too time-consuming to understand/maintain, I let it go and pull out my bulleted list again (this has happened). Many solutions I have tested aren't ready for the market when they're released - some have a great concept but the seller just doesn't have the ability to make it a workable option. Be brutal - if it slows you down, bin it.

      A part of the right mindset to do this is to forget about saturation, and realise that the internet is still a baby. There is opportunity everywhere. There are rankings available all over the place waiting to be grabbed.

      You either -

      a) learn how to use complicated tools to try and find these gaps

      b) make so many (cheap) sites that you have your own data farm

      I prefer b) but use a) too. Domains are only $8.88 and they get cheaper once you get your own discount code. Spend the money that previously went on ebooks on domains. THEY have REAL undeniable value. Each one is a little business, an opportunity, a seed of a money tree* (*borrowed from Robert G Allen.) Each one is an opportunity to learn REAL answers to questions - many of these questions you would never even think of until the answer you find causes you to know the question.

      I have done all the usual stuff and, when I last looked, over the past eight months I have had over 3,000 people visit the sales pages of seven affiliate products that I promote on my various web sites. Even I think that to have zero sales from over 3,000 visits is not a good indication of the benefits of being an affiliate.
      That can be a tough scenario - I sympathise. Not all vendors are honest. Not all systems work properly. I have found individual vendors that are completely honest, and many more who are not. Remember my first post? Don't trust anyone. Hedge your bets. Join a huge program with a good track record and so many affiliates that they MUST offer something worthwhile. Then learn the systems they use and DIFFERENTIATE and TWEAK.

      I had the opposite experience early on. I wrote some stuff like I'm writing here on pages (of course, in line with my experience at the time) and added the products I was testing and using and made a sale the first day.

      Perhaps you need to expand sideways - more sites, different niches, different type of selling. You're not going to find your groove without trying a few out and playing a numbers game - not EVERYTHING works.

      There is always scrappage. Of the domains I develop, 30-50% fail. So I move on and try something slightly different.

      As you say, there is a wealth of great free information on the web [snip] but it is rare to find something that is complete.
      Try and change your mindset a little to one that is -

      a) you buy tools, software, automation - sometimes systems

      b) you acquire information. You don't *often* buy it

      You are in a market full of info sellers. Do you not think there's going to be a strong force trying to suggest that you should buy the info you need? Get out of that mindset. It's not easy. Part of the reason I got out of that mindset is only because I bought so much info-junk that the penny finally dropped.

      Stop looking for complete systems. They aren't there. And if they are, they either don't work or they're ineffective for the reasons I gave above - everyone is using them so they need tweaking.

      It's much easier to 'build your own.' And I really want to emphasize that I'm not talking 'complicated' systems. For example -

      a) you find a market to go into that has the right 'signals'.

      b) you decide on a monetisation method that has the right potential.

      c) you do it

      Now this could be 5-10 page minisites, slapped on a wp blog (slightly tweaked - EG - just using 'static' CMS style page setup - simple stuff) with adsense on it in a certain place. Or an amazon product.

      And then you make five of those sites for that niche (for example).

      Then you observe. If one outperforms the others find out why. Look for the answers. If you find them, you just learnt something that you didn't 'buy', that perhaps no-one else knows, that wasn't part of a 'complete system.' It's a nice feeling. You might see the question come up in the forum, decide you're NOT letting this one out of the bag, and smile to yourself as the answers come in and it becomes obvious that NO-ONE on the forum has worked it out and is doing it the same way as you. But then you have to get your arse into gear, act quick and capitalise on it.

      It's up to you. If it works (financially AND it suits you) you could start a list, start making video, start making podcasts and submitting them all over etc etc...my point - it's up to you. The options are endless. But they won't seem like that if you are stuck in the 'I must find an ebook that gives me a complete system' syndrome.

      Apart from the fact it will be a long, hard, expensive and probably pointless search, it's not the best way.

      But the best way takes INITIATIVE. Do you have that? Of course you do. Fire it up.

      My gripe is aimed at people who say that they are offering a free trial of what they claim to be a complete system (which, if it was and if it worked as they claimed I would be certain to maintain and pay for)) but the free trial is subject to a payment.
      If you only have two hours a day you can't afford to spend any of it griping. No more explanation needed. Do you want to succeed online and earn extra dough or do you want to put the world to rights?

      I put the world to rights in my spare time because it gives me a break from the boring profitable stuff.
      I am restricted to about two hours on line at the moment spread throughout the day - it would be really good to know that I was using those two hours for my ultimate benefit, as i do when I post to this forum.
      You're walking a thin line there Art. Reading this forum and participating can be very helpful but it won't solve your problems on it's own.

      Plus, two hours, in little dribs and drabs is nothing. If you HONESTLY can't make any more time than that, then you are at an even bigger disadvantage when you come up against others who aren't. It will take you years to get up to speed, and the internet isn't going to hang around for you. It changes daily.

      Are you SURE you can't squeeze more than two hours in? I'm not prying, but if you could share WHY you can't manage more time, I may be able to offer some advice. But there ARE people who do well with that amount of time when starting out. But they are either lucky or very smart. Which one are you?

      The system you outlined above (whatever it is) is patently not working. At the least you have learnt something. You need to work out which part caused it to fail. Obviously it's that you didn't make sales, but I would look at the niche too and the system. Is everyone doing it the same way?

      If not what are they doing? Go and answer that question and you're away with the mixer.

      One last word on mindset. I felt the need to mention above about the lack of opportunities that other people have in the majority of the world. I made it my mission over time to become interested in studying these people and their lives, because I was aware that I had a lazy, entitlement, typically Western mindset by default. I have continued with this drive over many years now and I recommend it to anyone for a whole host of reasons.

      If I DO put the TV on and relax, most of the time I'm watching something on DVD to do with people who have less choice than me, less opportunity, less available resources - yet they succeed in what they do AND they enjoy it AND they maintain a wholesome, enviable attitude. They HAVE to have initiative. And it puts what we call initiative to shame.

      It may sound like a depressing pastime, but it's actually not. It's one of my personal keys to success and it has shaped many things, including the type of people that I have become friends with and the way that I consider others. And when I watch the appalling Western drivel that the majority of drones here are wasting their time watching, and allowing to screw up their attitude and motivation - my way makes even more sense. They laugh at those less fortunate than themselves on TV (as they are programmed to) and don't realise that the joke is on them. The answers they seek are right in front of them but they don't have the initiative to seek them and change channel or invest £12 on a life changing DVD set. So they gripe about everything around them instead and look for other people to blame for their failures.

      Incidentally, one of my future goals is to live (or have access to a residence) in the country you live in. Think about that Art...

      HTH
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      Roger Davis

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      • Profile picture of the author Frank Donovan
        Hi Art

        Thanks for posting your gripe

        You've coaxed a response from Roger that should be essential reading for everyone in the business.

        Just awesome.



        Frank
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        • Profile picture of the author artwebster
          Are you SURE you can't squeeze more than two hours in? I'm not prying, but if you could share WHY you can't manage more time, I may be able to offer some advice.

          The time I have available depends upon how much sight I have. I have lost the use of my right eye and my general debility caused by chronic illness, cancer and a brain tumour tend to slow me down.

          Much of what I post in this forum is by way of stating the bloody obvious that many people would rather ignore - I would be rich if I had $1 for every time I was accused of being negative.

          By trying to get to the bottom of basic issues, like this one, and by not being afraid to ask the question, I am learning a great deal in a very short time and receiving information that can be read to me or that can be 'read' by my computer.

          Great posts like yours are such a treat and so very valuable that I wonder the owners of Warrior Forum don't produce an annual digest of the best posts of the year - imagine "The Best of WF - 2009!!!"
          Signature

          You might not like what I say - but I believe it.
          Build it, make money, then build some more
          Some old school smarts would help - and here's to Rob Toth for his help. Bloody good stuff, even the freebies!

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          • Profile picture of the author ExRat
            Hi Art,

            I wasn't sure, but I had a feeling I had read one of your posts before that had mentioned a health issue - based on what you are dealing with, I'd have to say that two hours a day is a lot, I'm not sure I would manage that much!

            I'm glad I could help anyway Art.
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            Roger Davis

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