How should I reach out to a dated email list?
Hey Warriors,
I've got a client with a large email list of former clients and other contacts that could be excellent for generating referrals.
We'd like to reach out to these people to remind them about us and our services in a warm, unobtrusive way.
Although many of these people are recent subscribers/contacts, many are folks who may have signed up years ago.
How do you suggest we go about reaching out for the first time?
The client offers professional services (think law, accounting, etc). We were thinking important news alert, seasonal wishes, etc but haven't come up with much.
Any advice concerning tone or addressing the fact that recipients haven't heard from us in a while would be helpful.
Thanks!
I've got a client with a large email list of former clients and other contacts that could be excellent for generating referrals.
We'd like to reach out to these people to remind them about us and our services in a warm, unobtrusive way.
Although many of these people are recent subscribers/contacts, many are folks who may have signed up years ago.
How do you suggest we go about reaching out for the first time?
The client offers professional services (think law, accounting, etc). We were thinking important news alert, seasonal wishes, etc but haven't come up with much.
Any advice concerning tone or addressing the fact that recipients haven't heard from us in a while would be helpful.
Thanks!
Valarie Miller-Corl
SEO & Internet Marketer, PLR Author
Get Your WSO Sales Copy Written by Someone Who Has a JVZOO POTD & a WSOTD On Her Accomplished List