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To many clicks?

by Apex Affiliate
3 replies
Afternoon All,

I wanted to know how many clicks it takes to get your customer to the offers to buy that you promote... The way I see it... you promote with an ad...there's one click from the customer to start the journey...that first click of an ad takes you to a capture/squeeze page where the customer then fills in info and clicks a second time to continue further....now the way I have it is I have a site that is about product reviews .. now I give the quality info on the product and if the customer decides to continue they now click yet another link to go to the offer to buy....The main question is, is this to much traveling for the customer and by the time they get to the offer..do they have remorse or to tired of clicking to continue...what is yall s take on this?
#clicks
  • Profile picture of the author Mark Tandan
    I wouldn't worry so much about the # of clicks rather than the overall experience of the visitor. If the ad is great, the click is easy. If the squeeze page is simple and effective, the opt-in is no problem. Same goes for your review site. It's not about # of clicks, it's how much quality the visitor experiences along the way.

    Of course you've got a review site which can become tougher for a potential customer to navigate, unless from your squeeze page you're directing them to a specific offer.

    When I want something I don't usually care (or count) how many times I click - I just want to be taken to the goods as soon as possible.
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    • Profile picture of the author Apex Affiliate
      That statement is what I'm worried about " I just want to get to the goods as fast as possible". Will redirecting the customer so many times will they finally give up..
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  • Profile picture of the author nicholasb
    With the right offers and the right traffic about 10% of my new leads will spend money in the first 14 days after they join my list.

    Each time I setup an automated campaign, I send about 100-150 unique visitors to the lead capture page a day which creates a nice daily income stream for me to add to the collection.
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