Cool...I Was Just Schooled By Winnie The Pooh
So Pooh has 10 empty honey pots that he wants to give away. So he goes to each of his friends and asks them if they need a honey pot. The problem...they don't need a honey pot per se - BUT each one found that they DID need something. It just so happens that the honey pot was the perfect solution.
* One needed something to hold carrots in
* One needed something to hold the books on the shelve
* One needed a stool
*One needed a vase
Lesson learned: Honey pots are not JUST for holding honey.
So it got me thinking...how does my target market look at my products? Are there other groups I could tailor my products to? Or if I'm promoting an affiliate product are there other groups I can target? Or during product development what can I do thinking about this upfront? Just because I see it as a 'honey pot' doesn't mean others see it that way.
It's amazing how you can get inspiration from practically anything if your mind is tuned in!!
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Sal
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