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What are viral marketing strategies?

by Miratas
3 replies
Hello,

I am 3rd year student and now i am writing coarse paper on topic "Viral Marketing strategies and impact on consumers decision". Read tons of books and articles related to my topic, but have met with some difficulties with defining what are viral marketing strategies. All what I found about strategies sounds like a tactics or methods.

So i hope, some of you will be able to help me with that problem. Do you know any viral marketing strategy?

I will be waiting for any assistance
#marketing #strategies #viral
  • Profile picture of the author Miratas
    maybe some one knows?
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    • Profile picture of the author agmccall
      Good Luck in College

      Tactics and Methods combined make the strategy, So look closely at the tactics and methods you have uncovered in your "paper research" and you will find the strategy

      al
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      "Opportunity is missed by most people because it is dressed in overalls and looks like work." Thomas Edison

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  • Profile picture of the author UnkwnUsr
    I would say start by looking at some viral campaigns started by large companies and dissect what they did. Then look at the results by comparing sales before and after the campaign. Determine the cost of a successful viral campaign to that of standard marketing.
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