Which funnel is preffered?
Ok, so I'm rolling out a "Free + shipping" model where they get a lead in product for free but just have to cover a small shipping and handling..basic stuff.
I'm debating between a 2 or 3 step process:
2 step:
1. Landing page - they opt-in
2. I hit them with the fact they have to cover the small S&H
3 step:
1. Landing page - they opt-in
2. Ask for their address without revealing the S&H so I have it in case they don't buy.
3. I hit them with the fact they have to cover the small S&H
Any thoughts on pro's and con's?
Luke
I'm debating between a 2 or 3 step process:
2 step:
1. Landing page - they opt-in
2. I hit them with the fact they have to cover the small S&H
3 step:
1. Landing page - they opt-in
2. Ask for their address without revealing the S&H so I have it in case they don't buy.
3. I hit them with the fact they have to cover the small S&H
Any thoughts on pro's and con's?
Luke
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Igor Kheifets -
Thanks
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