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Best way to monetize a Video Downloader Website?

by razorif
2 replies
Hi guys, I need your help,
I'm running a video downloader website (which is a totally online service with no downloads or installs) and I'm currently using Google Adsense as monetization.
Adsense was doing well first, but now the CPC is around 0.06$ which is very low.
The website is driving around 1M pageviews per month,
I'm searching for a better way to monetize the website (I can build a list easily, but what products I can promote?)

I need your advices guys
#downloader #monetize #video #website
  • Profile picture of the author tomcam
    Congrats on getting 1M views/month!
    It would help if you could explain the niche if you don't want to give away the name of the site. If it's just a general video download site than any ads other than adult material would be likely to fail--because your audience by definition doesn't want to pay. Advertisers have historically been very, very skittish about general video sites because of guilt by association. YouTube took years to get this right even after Google's acquisition. If your audience is uploading stump porn or terrorist how-to videos, Nike does not want their ads playing on your site.

    If it is a specialized niche such as gardening, model airplanes, EDM, golf, or whatever than the obvious move is to get ads related to that market. Many people forget that given the proper niche, your audience not only tolerates ads but welcomes them. I love guitars, and I definitely click on musical instrument ads when I'm on a guitar site.
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    • Profile picture of the author razorif
      Originally Posted by tomcam View Post

      Congrats on getting 1M views/month!
      It would help if you could explain the niche if you don't want to give away the name of the site. If it's just a general video download site than any ads other than adult material would be likely to fail--because your audience by definition doesn't want to pay. Advertisers have historically been very, very skittish about general video sites because of guilt by association. YouTube took years to get this right even after Google's acquisition. If your audience is uploading stump porn or terrorist how-to videos, Nike does not want their ads playing on your site.

      If it is a specialized niche such as gardening, model airplanes, EDM, golf, or whatever than the obvious move is to get ads related to that market. Many people forget that given the proper niche, your audience not only tolerates ads but welcomes them. I love guitars, and I definitely click on musical instrument ads when I'm on a guitar site.
      I understand what you mean,
      The CPC became very low because the low demand on the niche I'm working on,
      The website has nothing to do with any adult/porn/gambling or any other illegal niche, it's a video downloader website of a popular social network (not to mention its name)

      Now I'm just searching for a new monetization method apart from advertising, to try how it will work with the website and compare results.
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