Article Marketing Newbie - Need Some Advice!!

by Snow_Predator

Posted: 15 years ago 13 replies

INTERNET MARKETING

Hey folks, thanks for listening in

.

I've been trying out article marketing for a good number of months now, but haven't made a single sale

! I'm totally determined to make this work, so I will keep trying, but I do need some help. I have no idea what I'm doing wrong.

I'm writing on goarticles (using Angela's backlinks) and sending people directly to the affiliate's page (clickbank only atm).

I know a lot of you will tell me to get a landing page and a squeeze page and capture emails. But I'm very new at all this and wanted to do it one step at a time. My first goal is to get good at preselling, and when I get a few sales via article marketing alone, I'd go and get a website up and build a list.

My articles are all here: Author Natalie Allen: GoArticles.com

"How To Lose 10 Pounds In A Month Without Starving Yourself" on the 2nd page, has had 431 requests and not a single sale

!!!

What would you advise? what's working for you? If you're making some good sales with articles or landing pages, can you show me an example of such an article/landing page?:confused:

Thanks in advance :p

#advice #article #marketing #newbie

sarafina 15 years ago

I read and LOVED the free guide that Michael Franklin has. He is a member here..search for him and get that guide. It is very detailed and gives you step by step advice on how to go about article marketing. I just started myself so I will have to post with the results later but for the price, its worth a look.
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- yesacpow 15 years ago
  
  If you really want to make quick sales, then I think you should at least get a domain and redirect to the merchants website. Then submit your articles to ezinearticles.com. They get way more traffic in a shorter time frame than goarticles.
  
  Also you will be able to see your click through stats to see if your readers are clicking through.
  
  You mention you got 430 visits to one article but you don't know how many actually clicked through to your merchant's page! See the difference?
  
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InternetMarketingIQ 15 years ago

Figure out who your customer is. You don't just make a site, get links, and send people off somewhere to buy something.

Have you purchased the product you are trying so hard to sell? Do you know if the shopping cart works? Do you know if the product works? How can you recommend something you don't know anything about?

I sell SEO Elite. It's a software program to help people reverse engineer competitors, submit to article directories, figure out their ranking, etc. I bought it, I use it, I review it. I stand behind it because it's a good product. This makes it easier for me to sell and I know what is involved in the process.

Same is true for almost everything I sell on any of my sites. No I can't buy everything... I promote Amazon products and I can't buy them all.

But the point is that you as you learn might want to pick a product and target audience you now more about. Work on a presell. Give people a real review based on your experience. Show them with words how the product will make their lives better.

What I see missing from your approach is the market research. At the far end of every transaction is the person making the purchase.

Would you buy the product you are pitching? If not then why? And if you would then why haven't you?
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Veredfu 15 years ago

Hi,

I support all of healymedia's analysis and advice to you, and I want to add another thing.

I think that it is very important to understand that most of the people will not buy a product the first time they see it, there are marketers who will tell you that people have to see a product at least 7 times before they will actually buy it.

Therefore it is extremely important to get people's contact information, and have a follow up system that will remind them of the products you want to sell along with some useful information in that niche.

I can understand that you feel too inexperienced for writing a sales letter on a landing page, but at list you can have a squeeze page and get your readers to optin to your mailing list, where you can send them on regular basis some good information as well as recommendations for helpful products. Don't let your article to be the first and the last time they have a chance to buy the product you're promoting.

Wishing you good luck.
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Snow_Predator

15 years ago

Thanks all for your replies, you've been very helpful!

sarafina

I've read that guide, it's great for beginners like ourselves! It has helped me a lot, but it's not enough to make you money - read it, use it, never stop learning! Prolly doesn't mean much coming from a fellow newbie, but I think the ability to persuade whether directly or indirectly is the most important skill to have (either that, or the ability to mimic combined with the ability to know whom to mimic). I'll keep an eye out for when you post with your results, good luck!!

healymedia firstly, thanks so much for reading the article!

1) You chose to break into article marketing in a very tough and competetive niche. You may have some success, but you'd likely have more success by doing some niche research and finding something where you can grab a better foothold.

I know it's a competitive market, but I know so much about losing weight! And I don't want to have to start learning about something else, I've invested too much time and effort into this niche to leave so easily.

3) Make sure the article body immediately promises on the title.
Your title makes it seem like there will be ways to lose weight, which there are, but they're buried behind 3 paragraphs about the exuses why people don't lose weight. If you article was entitled "top 3 excuses people give for not losing weight" or something like that, you'd be fine, but as it is, the reader has to scroll quite a way to find the goods. My guess is, most of your readers are probably jumping ship long before they ever get down to the link.

Def something I need to work on! I've realised this relatively recently. My two ezine articles with the highest link-throughs (up to 50%!!) where in immediate sync with the title in the first paragraph!

yesacpow

VERY helpful! I'd been wondering that just recently - about link-throughs as a source of feedback for my articles. Otherwise I have to say Ezine Articles suck compared to Goarticles + Angela's backlinks. Sure, Ezines give a sudden surge with quite a few views, but the views stop dead after that. Reckon what I'll do is post to Ezine Articles first, check out the link-throughs, take the articles with the highest link-throughs and post them on goarticles with backlinks (since doing backlinks takes AAAAGEEES!! even with roboform on firefox). Also I get to learn from my articles with high link-throughs and replicate what works, so eventually I won't need Ezine Articles anymore ^_^. This idea is thanks to you yesacpow

InternetMarketingIQ

Very insightful, I need to think about this. Will definitely reread what you wrote a few more times for inspiration, lol - I mean it, really. I've read up on the product, but haven't studied it enough to do my customers justice. I actually did it properly for another product - bought it, studied the life out of it, even made a review website, loads of articles.... not a single sale! From the start I was determined to take an ethical standpoint - to only promote products that I've tried and would truly recommend, but that failure pissed me off so much, I've somewhat reduced my ethical standards (I still don't promote stuff I don't like... truth about six pack abs for example - SHIT product! - was promoting it, but I felt so freaking guilty, I stopped!!!!). Thank you, you are a true marketing Guru.

Veredfu

Yes, I am thinking about this more and more with time... I totally agree and have heard this before as well - that people wont buy the first time. I was just at Millets today (a shop that sells camping gear) - browsed around, didn't buy anything - nobody at the store minded that I walked into the shop, spent 30 minutes there and didn't buy a thing! Did they KNOW that I'd come back later then buy something? No! But they DO know that the general tendency is that people look around and MAY come back later - a certain collection of people DO, and THAT'S how they make their money!!! If Millets were to allow one visit only per customer, it's sales would drop significantly!!

Thanks
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kid8605 15 years ago

Hi Natalie,

I agree with about 1/2 of the other suggestions.

First, I think your writing is very good and better than most out there. We can all improve our writing, you, me, and many of the "guru's" as well. I would not get too caught up in how well you write. Go look at the writing of the top guys on Ezine for example...I would not consider these guys great writers, prolific maybe.

That said, say more with few words and put a little more of yourself in the article, examples or stories. With a BS in Physiology I would guess that your writing in college was fairly technical and it comes across a little stiff...lighten up and have fun!

I have focused on article marketing the past 5 months and submitted a little over 100 articles. As an example of click thru v.s. views, i have had 39,648 views to those articles and 4,355 url clicks. Of these about 500 opt-in to my list and then 40 buy product.

I also agree to set up a squeeze page and begin building a list. It doesn't cost much and it is the key to making money online!

Best of luck...
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Veredfu

15 years ago

Originally Posted by Snow_Predator

Veredfu

Yes, I am thinking about this more and more with time... I totally agree and have heard this before as well - that people wont buy the first time. I was just at Millets today (a shop that sells camping gear) - browsed around, didn't buy anything - nobody at the store minded that I walked into the shop, spent 30 minutes there and didn't buy a thing! Did they KNOW that I'd come back later then buy something? No! But they DO know that the general tendency is that people look around and MAY come back later - a certain collection of people DO, and THAT'S how they make their money!!! If Millets were to allow one visit only per customer, it's sales would drop significantly!!

The point is that the people who see the product may eventually buy it, but the product is not yours, so it's important not only that they buy the product, but that they do it through your link. The thing is that when people see a product for the first time they will do a little research around, especially in such a field where there are so many products that do not deliver. You want to keep in touch with them so that when they finally decide to buy the product they will do it through your link

Thanks
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michael074 15 years ago

Hi there,

Check out the FREE eBook in my sig. It will take you step by step through everything you need to know.

Mike.
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blalock61 15 years ago

Go over the blog on Ezine Articles and listen to the conversation about Scaling Article Marketing if you have not done so. You can find it here. Your writing is good, need volume.
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waken 15 years ago

Because you're publishing on the wrong directory. Try Ezinearticles, articlebase, searchwarp, buzzle and some social sites.
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- Richvanstratum 15 years ago
  
  Hi
  
  As the guy above said, don't just use goarticles. Ezine, article dashboard, article base are all as good if not better. Get something like article submitter gold, which has a free version and send to a bunch of directories. Make sure to get the URL to each article and social bookmark them.
  
  Article marketing and submitting to tons of article directories is just a small method I use to attack a niche.
  
  What your doing is right but you need to expand it, a lot. Also if your a newbie and your main search term has more than 30,000 competing pages on Google when in phrases you best off leaving it alone.
  
  I have an article and a blog post that can help you.
  
  Rich
  
  Thanks
  
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ebizman87 15 years ago

Hope these threads will be useful for you!!

http://www.warriorforum.com/adsense-...step-step.html

http://www.warriorforum.com/main-int...le-market.html

http://www.warriorforum.com/main-int...one-place.html

http://www.warriorforum.com/adsense-...ion-101-a.html

http://www.warriorforum.com/main-int...e-article.html
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Article Marketing Newbie - Need Some Advice!!

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