OTO's are never One time , my experience

16 replies
OTO's mean one time offer but its never one time. May be i am wrong but this is my experience that when ever i said no to OTO, i always found a tab of that OTO offer in the members area.
#experience #offer #one time #oto #otos #time
  • Profile picture of the author Emily Bizprofits
    I can confirm that. OTO never happens only once, it's just a marketing trick
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  • Profile picture of the author RonGold
    The whole point of a OTO/WSO is to MAKE MONEY. The main point isn't to try and help the consumer, it's simply to try and fill the pockets of the creator.

    That's life, that's business. It's just how it works, and although we hate it when we're the consumers we tend to love it when we're the creators.

    Business... a two sided blade...

    RG
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    • Profile picture of the author Brendon Zahrndt
      Originally Posted by RonGold View Post

      The whole point of a OTO/WSO is to MAKE MONEY. The main point isn't to try and help the consumer, it's simply to try and fill the pockets of the creator.

      That's life, that's business. It's just how it works, and although we hate it when we're the consumers we tend to love it when we're the creators.

      Business... a two sided blade...

      RG
      Ron,

      If I sold you an OTO simply to line my pockets, and it did absolutely nothing for you, would you be likely to buy from me again in the future?

      If your answer is no, then I should probably rethink the sole premise of creating and selling my OTO, right?

      Because I want repeat business, and loyal customers, forever, I might change that strategy of an OTO to something like:

      'Huge benefit to my customer, and makes me money'.....

      This is simple logic, is it not?

      Cause I want to stay in business and I want smart customers who can clearly see the value in what I create for them.

      So is the sole premise of an OTO simply to line my pockets with cash?

      My answer is no and I bet I can find you 100 other product creators, instantly, that would also disagree with your statement.

      I am not picking on you, but your short sighted diatribe doesn't hold any water.
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      • Profile picture of the author Gavin Stephenson
        Originally Posted by Brendon Zahrndt View Post

        Ron,

        If I sold you an OTO simply to line my pockets, and it did absolutely nothing for you, would you be likely to buy from me again in the future?

        If your answer is no, then I should probably rethink the sole premise of creating and selling my OTO, right?

        Because I want repeat business, and loyal customers, forever, I might change that strategy of an OTO to something like:

        'Huge benefit to my customer, and makes me money'.....

        This is simple logic, is it not?

        Cause I want to stay in business and I want smart customers who can clearly see the value in what I create for them.

        So is the sole premise of an OTO simply to line my pockets with cash?

        My answer is no and I bet I can find you 100 other product creators, instantly, that would also disagree with your statement.

        I am not picking on you, but your short sighted diatribe doesn't hold any water.
        Most people don't care about the customer these days. They are just chasing money and not thinking long term.
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      • Profile picture of the author moneyhd
        Originally Posted by Brendon Zahrndt View Post

        Ron,

        If I sold you an OTO simply to line my pockets, and it did absolutely nothing for you, would you be likely to buy from me again in the future?

        If your answer is no, then I should probably rethink the sole premise of creating and selling my OTO, right?

        Because I want repeat business, and loyal customers, forever, I might change that strategy of an OTO to something like:

        'Huge benefit to my customer, and makes me money'.....

        This is simple logic, is it not?

        Cause I want to stay in business and I want smart customers who can clearly see the value in what I create for them.

        So is the sole premise of an OTO simply to line my pockets with cash?

        My answer is no and I bet I can find you 100 other product creators, instantly, that would also disagree with your statement.

        I am not picking on you, but your short sighted diatribe doesn't hold any water.
        if OTO is really a valued offer than you can sell it as an offer like upsells but why to claim that its showing now only if you click exit this offer is gone forever. This is not about building relationship then
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    • Profile picture of the author drewfioravanti
      Originally Posted by RonGold View Post

      The whole point of a OTO/WSO is to MAKE MONEY. The main point isn't to try and help the consumer, it's simply to try and fill the pockets of the creator.

      That's life, that's business. It's just how it works, and although we hate it when we're the consumers we tend to love it when we're the creators.

      Business... a two sided blade...

      RG
      Good luck with that approach.
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  • Profile picture of the author Gavin Stephenson
    Originally Posted by moneyhd View Post

    OTO's mean one time offer but its never one time. May be i am wrong but this is my experience that when ever i said no to OTO, i always found a tab of that OTO offer in the members area.
    Yeah... I've done this in the past. My members area versions was always a higher price though.

    BUT...

    Marketers add the OTO to there members are because it makes more money.

    So if you see that. Then it's probably something that's working for them and they don't care that they get a few complaints...

    Why?

    Because they are getting way more sales than complaints
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  • Profile picture of the author LimitlessTraffic
    Marketing strategies and techniques 101. Same applies to the kebab store down the road from mine! A huge sign saying "Todays Special: $8 Chicken Kebab with a FREE drink". ..... That sign has been there for the last 2 years. I bought the first time until I realize.. everyday is "Today's Special"
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  • Profile picture of the author raresmp
    OTO's, Limited Time Offers and all of these methods are just scarcity methods.

    Of course everyone use these methods and they will be used at any given date and time because they simply work and they make a great deal of money.

    One single time I had the surprise of an OTO to be closed after visiting the page once. The second time I tried to access the page it was gone. So maybe there are still marketers out there who once in a while "keep their promises"

    But in 99.99% of the cases is pure scarcity. (in my own opinion)
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  • Profile picture of the author Brent Stangel
    Most people don't care about the customer these days. They are just chasing money and not thinking long term.
    Which makes it easier for those of us who are in it for the long run.
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  • Profile picture of the author gcbmark20
    Hi,

    Do these products actually say OTO on them any longer?

    I do see them listed as OTO's for affiliates to promote them at various marketplaces
    but none of this is even mentioned on the sales pages.

    So the term OTO is used very loosely these days just as it has been passed down
    as a marketing method from one marketer to another.

    But yeah you do see marketers present the same offer at multiple price levels
    depending on the time or end of the sales funnel you buy them from.
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    • Profile picture of the author drewfioravanti
      Originally Posted by gcbmark20 View Post

      But yeah you do see marketers present the same offer at multiple price levels
      depending on the time or end of the sales funnel you buy them from.
      That's what makes it a one time offer...you can get it right now at a discount. It doesn't mean this is the only time you will be offered this product. It is the only time you will be made this offer. One time offer.
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      • Profile picture of the author buffnstuff
        I think this pretty much sums up what an OTO is in today's marketing world. At least that is how I do it, if I offer an OTO, yes you may see the offer again but it won't be at the same price offered at the original time you went through my sales funnel.

        What I think is deceptive more so than the OTO is the down sell. In many instances if you pass on the initial OTO they will discount the offer by say $10 for the exact same offer. This pisses me off if I find out the product creator plays that game.

        However experience has taught me now to look up the offer on their JV page or in Warrior Plus, JVZoo etc. and see what the funnel is ahead of time. That little tip has saved me a lot of money.


        Originally Posted by drewfioravanti View Post

        That's what makes it a one time offer...you can get it right now at a discount. It doesn't mean this is the only time you will be offered this product. It is the only time you will be made this offer. One time offer.
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  • Profile picture of the author Jeremy Bratcher
    A true OTO is offered only one time but that doesn't mean you have to miss out on the offer if you decide against it initially. Now it is offered as an upsell on the backend.

    The difference in the OTO and the upsell on the backend is that the OTO is normally discounted so that you will buy it now not later or never while the upsell is full price.

    If you have seen some marketers using the term OTO or still giving the discounted price after the 'one time offer' has expired they are simply doing it wrong.
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  • Profile picture of the author Jeffery Moss
    Dare to be different. Be that marketer who only offers the one time offer once not twice or every other email. This will help establish your credibility in the mind of the person who is on your subscriber list. For instance, if your OTO was a 50% discount off your main product, then never again offer it for that low of a price. And, next time your subscriber sees that product, they will have to pay full price if they want it. That will be huge incentive when any smaller discount rolls back around to purchase as they know when you say OTO, you really mean it.
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  • Profile picture of the author Mike Hill
    Originally Posted by moneyhd View Post

    OTO's mean one time offer but its never one time. May be i am wrong but this is my experience that when ever i said no to OTO, i always found a tab of that OTO offer in the members area.
    I have a secondary offer. It's an upgrade and I never call it an OTO. I also have a link to it in the members area and throughout my marketing materials before someone ever buys my product I tell them about the Upgrade but they can upgrade at any time, however the price might go up later without notice.

    I think that's fair... I'm letting them know right from the start about the upgrade and allow them to make their own decision based on what's right for them at the time.
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