Currently, I am working mainly on driving traffic to my sales letter through article marketing and blogging. I have been online for about 15 days and am getting around 40 hits per day, increasing slowly.
With these hits, and what I think is a great sales letter, I figured I would have made more then one sale by now, unfortunately that is not the case.
Now, I also have an opt in site set up, in which I offer a free e-seminar in exchange for a name and email. The sales letter has a link at the top and bottom to the e-seminar, as well as my blog.
Question: Which business model is better?
Work on driving lots of traffic to my Opt-In and set up an efffective email marketing system?
Do I Continue driving traffic to my sales letter, assuming that with split testing and an increase in traffic my sales will increase?
Thank you all in advance for your opinions and insights!