Thoughts on a niche with huge search volume but relatively low results on Google?

if its dominated with high authority sites or big commerce stories like amazon then stay away

Remember, a niche is not based on one keyword. Niches are generally comprised of hundreds of keywords, sometimes thousands. So you don't want to make a decision based on one keyword.

For example, let's take a look at the dating market. A sizeable niche under the dating market is the dating advice for men niche. That niche is made up of thousands of keywords. Just a few off the top of my head are:

• What women want
• What girls want
• What do women want
• What do women want from men
• How to talk to women
• How to talk to girls
• How to meet women
• Conversation with women
• How to get a girlfriend
• What girls think
• What women think
• How to flirt with a woman
• How to flirt with a girl
• How to flirt with women
• Meet girls on Facebook
• Buy dating book
• Buy dating ebook
• How to seduce a woman
• seduction tips for men

A classic market reseach mistake that some people make is that they think a niche is made up of one or a few keywords. Marketers who run paid advertising campaigns or SEO studs who know how to generate keyword-rich webpages with content already know that niches are made up of many, many keywords.

So the niche you're looking at needs more keyword research and you need to do much deeper market analysis. For example, AFTER you find more keywords in that particular niche find out how many competitor's there are. Try and identify who the top competitor's are, then use toos like SpyFu.com and Quantcast.com to find out more keyword information and demographic information (there are a lot more tools, but those are the first two that popped into my grey matter).

And don't limit yourself to "ranking" and SEO. That's only one distribution channel and most niches have several.

RoD

Find a Broad Niche then choose smaller niches under your broad niche to drill into the details.
The keywords will tend to be longer and less competitive as you go down.

It is very unlikely for you to have just one keyword for a whole website.

Do MARKET research not keyword research.

KW research is just a small part of the overall picture.

You need to look at demand, competition, target market, whether your audience is easy to find online, if there are lots of products on sale, problems that need solved, lots of affiliates and affiliate programs, bloggers and others in the niche to network with and more.

Hey,

Just because a niche gets tons of searches doesn't mean you can't make money. While it will be competitive and a difficult market, money is still being made.

I would suggest that you do sub niches of your primary niche. Just brainstorm a few search terms and do your research for the sub niches based off of those root search terms.

You can use WordTracker to help you find some great sub niches.

Hope this helps!

-Josh

When looking at these high LMS keywords, they're most likely very competitive. This doesn't always translate to a large amount of websites in the niche. If the top 10 serps results are all big players then you'll most likely be competing with companies that have a large budget to spend on their online marketing efforts.

If you see a top 10 serp result that has many of the big eCommerce sites listed, like Amazon, eBay, Home Depot, BestBuy etc. then Google is leaning towards these types of sites.

Although it is possible to outrank a single Amazon listing for example, if the top 10 result has 4 or more large eCommerce sites (as an example) then its probably not worth going after.

In relation to targeting sub niches, there are different forms of keyword research that you should do based on the monetization method that you'll be using.

Most people that build niche sites will target either Amazon or Adsense or both, as their monetization methods.

As people have mentioned, traffic in a niche doesn't always mean it converts to income. It all depends on how you monetize that traffic on your website.

I hope this helps you out.