What is your biggest challenge with Press Releases?

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Hello Warriors,

Good Monday to all of you! I've like to get your thoughts on YOUR BIGGEST challenge with Press Releases.

While some of you might be using software to submit, or help clients manually publish using their paid accounts, I'd like to hear some of your thoughts on things that you might need help with. Writing, Headlines, Newsworthiness, distribution, software, paid submissions, measurements, engagement, etc etc. Perhaps...All the above?

For example:
From experience, many people THINK that they do not have anything newsworthy to report.However, when it comes to storytelling, everyone has something to share. While you might have a product to launch or an affiliate sale to make, you still can tell a compelling story to the world.

Truth be told, Newsworthiness is in the eye of the beholder and how you craft your story. There are many "snippets" of stories shared on Social Media that might off the wall or interesting. If your story has an interesting angle, your story can be newsworthy. Press Releases are not longer JUST for press, but can also reach buyers directly. In the trenches, I've seen press releases that convert readers into buyers, so press releases can work as part of your content marketing strategy.



I'd love to hear your thoughts.

Regards,
Anthony
#biggest #challenge #press #releases

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