How do I create a product I know nothing about

I've spent a long time thinking about this problem and have spent endless hours working to improve my writing skills.

My goal was to find a solution to this question because I find it is pretty much at the core of creating a successful infomarketing business.

Luckily, I did find an answer and it's somewhat easy to say.. but I can't say it's easy to do unless you find the mental 'angle' at which your reader wants to see the information.

Just because the information is technically accurate does not mean that someone wants to pay for information which takes a lot of work just to understand it!

The value is in the simplifying and RELATING to their frustration and situation.. and to have the convenience to having someone do most of the thinking for them so they can simply 'follow the breadcrumbs' of ideas to come up with the result.

You can pretty much take any subject and represent it in a much more valuable way for people who are tired of 'gaps' in the info and constantly getting 'stuck' when trying to execute the steps.

You need to recognize those 'stuck' points and break them down FOR them in an understanding way.

Once you get to this point it's kind of easy to write. The hard part is getting this perspective.

I used to write either too technically or too 'mental mind dump' neither which I found people had the attention span to follow.

You need to find a way to do most of the interpreting FOR them so they can just pay to get the results as fast as possible via that mode of learning.

I guess it can take some real empathy and marketing perspective to get that kind of mental image of how people want to see that info.

I am developing systems to help people with THOSE stuck points. PM me if you have an interest in writing more valuably, I can try to help.

Let me guess... YouTube and other blogs

There are a couple of things that you can do. The standard advice is buy plr/mrr and then simply rewrite the material.

This is bad because all you might be dong is re-writing crap. If the original source material is crap, you will put out crap, although highly polished crap.

so if you don't feel comfortable of writing from scratch or other such situati9ons like that, there are several different factors...

If it is subject you know nothing about...say ACNE...I would read everything I could. I would call doctors or other experts in the field and get information from them. If there are any products that they recomment, I would buy the product, check it out 10 ways to Sunday.

I would also do a keyword to search to verify the popularity of the item/field. If it is small, don't use it. Huge is great. Also see if sub fields, where your niche is, is popular. You don't want to get into a sub field or niche that doesnt have enough people to make it profitable.

Gather manufacturers specs, interview them, people who have bought the prouduct, other experts in the field. Learn about them and from them. Then create a product. Just my 2 cents.

In my initial post (removed by mods) I did mention the OP should educate themselves first on whatever niche he or she explores. I mentioned PLR as an alternative solution for creating a new product from scratch quickly. By conducting research and comparison shopping the OP should be able to decipher if he/she is acquiring good quality PLR. I personally regard material as high quality PLR based on a number of factors, excellent grammar being one of them, followed by a whole list of other things.

One way is to spend alot of research time right here in this forum! Myself and many other have learned soooooooooo much here over the years. There are all kinds of questions and answers in this forum. You can build relationships here. Find a subject that interests you and then start researching and learning about it. Then make a step by step product about it for the next person who is totally new.

Cyndi