Are You Niche-phobic? Here's the symptoms ... and a Cure!.
Niche-phobic:
Someone who gravitates to competitive markets with a low or no niche marketing plan or strategy.
There's a popular theory that "the more competitive the market ... the more money to be made". I agree with that theory for the most part. And so do millions of other marketers.
They gravitate (by accident or on purpose) to internet marketing, dating, fitness and other competitive markets - without a strong (or strong enough) niche marketing plan. And many others have no plan or strategy and all.
Have you ever entered a competitive market without creating a niche marketing plan ...
1. Know that you're not alone, and help is available.
2. Admit you have a problem. Because that's 50% of the problem.
3. Tolerate the temporary inconvenience to create a strong niche marketing strategy - before attempting to crack into a competitive market.
Together we can beat this.
This has been a public service announcement.
Someone who gravitates to competitive markets with a low or no niche marketing plan or strategy.
There's a popular theory that "the more competitive the market ... the more money to be made". I agree with that theory for the most part. And so do millions of other marketers.
They gravitate (by accident or on purpose) to internet marketing, dating, fitness and other competitive markets - without a strong (or strong enough) niche marketing plan. And many others have no plan or strategy and all.
Have you ever entered a competitive market without creating a niche marketing plan ...
- To help you discover the unmet, overlooked or under-served need of the market?
- To help you securely position your product or service between the supply and demand in that market?
- To help you eliminate or protect yourself from direct competition or band wagon jumpers?
1. Know that you're not alone, and help is available.
2. Admit you have a problem. Because that's 50% of the problem.
3. Tolerate the temporary inconvenience to create a strong niche marketing strategy - before attempting to crack into a competitive market.
Together we can beat this.
This has been a public service announcement.
