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Should I become an affiliate of a program that requires people to...

by Content Commando
9 replies
Should I become an affiliate of a program that requires the traffic that I send to provide their email prior to seeing the presentation?

I've just entered into a business relationship and the partner I'm working with wants to use a program that has people sign up before viewing the offer. I think this is a terrible idea because then the person that owns the program will be sending offers to our list.

What say you warriors?
#affiliate #people #program #requires
  • Profile picture of the author Kaan Evren
    Collecting emails is not a terrible idea my friend, quite the opposite. Its actually the industry standard.

    There is nothing unethical about this, a free gift or service is generally exchanged for the email address.

    As a matter of fact If your business partner was NOT collecting peoples email I would advise you to NOT enter into this business pop.

    Actually it is YOU that collects their email first then the business pop.

    The idea is this, if we divert traffic to sales pages without collecting emails and no body buys anything, those people will leave never to return.

    However if we collect their email in exchange for something we can build relationships if the initial pitch does not push them off the fence.

    Which it will not as people will usually see an offer around 7 times before purchasing.

    Also promote things that you believe will enrich peoples lives, things you believe.

    This way you won't lose any sleep at night.

    Kaan.
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    • Profile picture of the author Content Commando
      Originally Posted by Kaan Evren View Post

      Collecting emails is not a terrible idea my friend, quite the opposite. Its actually the industry standard.

      There is nothing unethical about this, a free gift or service is generally exchanged for the email address.

      As a matter of fact If your business partner was NOT collecting peoples email I would advise you to NOT enter into this business pop.

      Actually it is YOU that collects their email first then the business pop.

      The idea is this, if we divert traffic to sales pages without collecting emails and no body buys anything, those people will leave never to return.

      However if we collect their email in exchange for something we can build relationships if the initial pitch does not push them off the fence.

      Which it will not as people will usually see an offer around 7 times before purchasing.

      Also promote things that you believe will enrich peoples lives, things you believe.

      This way you won't lose any sleep at night.

      Kaan.
      I think you misunderstand.....we are the affiliates of a program, but when we send traffic to that program, it requires people to provide their email prior to viewing the offer.

      They're essentially stealing our list and marketing to them every time we send them a referral.
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  • Profile picture of the author Kaan Evren
    If they opt in via your link a cookie should be placed with your affiliate id.

    If the sales goes through later on you should still get the commission, don't think anybody would work with these guys if that was not the case.
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  • Profile picture of the author DubDubDubDot
    Ask about a deal where you get paid per email submit.... possibly in addition to affiliate sales. I would never allow unpaid email collection where the affiliate sale % is just average.

    Originally Posted by Kaan Evren View Post

    If they opt in via your link a cookie should be placed with your affiliate id.

    If the sales goes through later on you should still get the commission, don't think anybody would work with these guys if that was not the case.
    What happens when the cookie expires and they keep mailing the referrals?
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  • Profile picture of the author hardworker2013
    This is how the gurus have built there email lists over the years by capturing emails before
    sending them to the offer page. In fact that is why some vendors even offer you 100%
    commissions on the front end then they make money on the back-end.
    However before i promote a product i usually sign up on the landing page with
    an anonymous email to see what kind of emails they are sending to the subscribers.
    I have seen cases where the vendor have been sending the direct website link instead of the affiliate link thus robbing you of your commissions. You just have to be very careful.
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    • Profile picture of the author AlexCN
      Just 'hoping' that your cookie will stick if the prospect decides to buy at some point in the future because of an email sent by this company is naive.

      Different platforms work in different ways - some cookies are lifetime, some are 24 hrs etc etc etc...

      Too many variables to simply 'hope' that you will get credit for a sale if they don't purchase right away.

      Best to ask the company how this works, and have them send you something in writing. If they tell you that your cookie is 7 days, or that if they are cookied by another affiliate and your commission will get passed to someone else, better to look elsewhere.

      You could always attempt to build a list of these prospects first, and do your OWN follow up sequence, but still, if company policy was to easily let your cookie expire, I'd be very hesitant to push that offer...

      If you see a big lead capture or some other -OUT- on a landing page, it pays to be cautious and do your DD before investing a lot of time and energy into something where your traffic could simply be siphoned off...

      Happens all the time - naive affiliates sending warm leads to landers with Phone Numbers or other methods of contact available.

      Alex
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  • Profile picture of the author Content Commando
    Thanks guys. That's what I thought.
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  • Profile picture of the author miklanderson2
    It also wouldn't hurt to ask the program manager if they have a landing page that doesn't require an e-mail submit before a purchase can be made. If you're going to be providing them with a lot of good traffic and your traffic is likely to convert, they might be willing to work with you. The worst they can do is tell you no.
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  • Profile picture of the author Taniwha
    You'll notice that the super-affiliates don't promote products that start with an opt-in page. It's like diluting your own list since you're giving them opportunity to sign up to a new list which will promote products in the same niche as you.

    In the end, it's a pretty bad business decision. And I'm sure you can find a competitors product which is the same quality which doesn't have an opt-in page off the bat.
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