Increading the traffic of my game site significantly

12 replies
Hi friends,

I have quite successful game site (found in my signature) with 5,000 visits per day, but I want to bring it to the next level, meaning I want to increase its traffic significantly to 50,000 visits per day.

I tried different method like promoting my site in social networks (Facebook, Twitter, Pinterest, etc.), positing in relevant forums and blogs, writing articles and buying traffic. I even optimized my site for SEO.

All those methods worked by I didn't succeed in increasing the traffic significantly.

Can you please give help to understand what am I missing?
#game #increading #significantly #site #traffic
  • Profile picture of the author Tom Addams
    I work in the gaming niche (kind of). I have some niche sites for it and a section on a high-traffic site. The latter doesn't require traffic building to the game section, but I can give you suggestions based on my experience of the forum.

    - Gaming Forums
    - Media Buys
    - Social Networks

    I know you've tried SN, but I say try again. I can push monstrous traffic from social networks. Having just taken a look at your site, I'd start with Pinterest. Good for a further 10K a day with ease.
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  • Profile picture of the author Alexa Smith
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    Originally Posted by gamestoenjoy View Post

    Can you please give help to understand what am I missing?
    It's very difficult (perhaps even impossible) for anyone to do that reliably without (a) knowing the traffic demographics of the niche, and (b) seeing everything you're doing.

    But if you want a guess - and I'm basing this mostly on other questions you've asked, in other threads - I think you're probably missing all attempts at a qualitative perspective: you're looking at everything quantitatively, as if you imagine that it's all a "numbers game" and that somehow having far more visitors to your site will in itself necessarily produce income. It just won't.


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    • Profile picture of the author gamestoenjoy
      Originally Posted by Get Rich Methods View Post

      I'd start with Pinterest. Good for a further 10K a day with ease.
      Sound interesting, I use Pinrerest but almost don't get any traffic form it, any tips on using it efficiently?

      Originally Posted by Alexa Smith View Post

      It's very difficult (perhaps even impossible) for anyone to do that reliably without (a) knowing the traffic demographics of the niche
      I get 67% of the traffic from US and 26% from UK.
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      • Profile picture of the author Alexa Smith
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        Originally Posted by gamestoenjoy View Post

        I get 67% of the traffic from US and 26% from UK.
        Those are locations, not demographics.

        (Granted, location is one small part of demographics, but that's not the point, and in terms of your niche there's probably no hugely significant difference between US and UK traffic anyway, I'm guessing?). Sorry, I could have explained it more clearly than I did : I was prompting you to think about "who they are". Remember that traffic is people.

        Are they teenagers/students without credit-cards? Are they people looking for free information and not wanting to pay? Are they people who came from search-engines? Are they people who came because they were already on someone else's list? How did you attract them, and who are they?

        It's worth thinking about these questions, rather than just assuming that you have to suffer a dreadful conversion/monetization rate and that the solution to your problem is simply "to get significantly more traffic". I haven't looked in detail at what you're doing, of course (and maybe nobody else here has, either?), but if I had to guess, I'd guess that "getting significantly more traffic" is actually not the answer to your problem. I'd guess that this is a qualitative problem, not a quantitative one. But (just like anyone else here), I can't absolutely guarantee that I'm right, without looking in detail.

        5,000 visits per day is a lot of traffic! I'm wondering if yours are targeted at all.

        They're no good if they're not. And in that case getting more is very unlikely to help.

        If I get 5,000 visits in a day (which I very rarely do, to one site!), I'd get 750-800 of them opting in, and on average 300+ of those 750-800 people will eventually buy something, too - and some of them will buy several "somethings". Targeting is everything. 50 targeted people are worth a lot more than 5,000 untargeted ones. It's about quality, not quantity.

        So what I'm suggesting is that you may be looking for the wrong answer, here, because you haven't actually defined the problem correctly. That's my impression, from what you're asking.

        Something's very wrong, when someone says "I'm getting 5,000 visits per day and I need significantly more". What you probably need is "better", not "more".

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  • Profile picture of the author Dennis Ray
    As far as stats go, you'll have to get a little more in depth. Having the countries where your traffic comes from is a start, but you are going to have to narrow it down even further because that's allot of people to promote to on FB.

    The next step to to come up with information like the age and gender of your visitors/users. If you don't have that information then the next best thing is to just take a estimated guess and start with small, $5 FB ads that target for example Males in the US, ages 18 to 21 (you could even tighten it down to a single year if you wanted) and run a couple of those.

    But there are allot more variables then that. Could be the ad copy, could be the image you are using.

    You just have to take your time and test, test and test some more.
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    • Profile picture of the author gamestoenjoy
      Originally Posted by DennisRay View Post

      5 FB ads that target for example Males in the US, ages 18 to 21 (you could even tighten it down to a single year if you wanted) and run a couple of those.
      Facebook ads are really expensive for the gaming niche, I earn less then other niches for each click in my site...
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  • Profile picture of the author gamestoenjoy
    @Alexa Smith thanks for your detailed answer!

    I understand now what you mean by demographics, so I will provide more details: almost all my visitors are males (not surprisingly as this is a game site), almost all of them visit the site from their homes, ages:
    0 - 10 7.6%
    10 - 20 54.8%
    20 - 30 27.3%
    30 and above 10.3%

    I am not sure what you mean by "better" visitor as I own a game site, I don't try to sell anything. I earn money when player click on one of my banners.
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  • Profile picture of the author Triplescan
    Ok, you are trying to take a way too big leap, from 5000 to 50.000 is almost impossible. Well it is not, but it will happen only in time. Think about the fact that even famous gamers like Force for example don't have so many views at their youtube videos in only one day. You will see that the traffic will increase as you post more and more content. Good luck!
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  • Profile picture of the author iqra6500
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    • Profile picture of the author gamestoenjoy
      Originally Posted by iqra6500 View Post

      Start forum posting to increase the traffic of your site.
      Do you have a list of related forums where I can post?
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  • Profile picture of the author gamestoenjoy
    Any more tips for game sites?
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    • Profile picture of the author kangen333
      A really good service that scrapes Google for forums that are related to a particular keyword(s) is link prospector by citation lab. It uses various search foot prints to find websites that are or have a forum which are related to keywords you enter. I used it to do a 100 depth scrape and it yielded an excel listof about 15,000 forums lol

      I also use it to find good web pages to blog comment on, as well as websites that are likely to accept guest blogging
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      My goal is to learn SEO, to make Money

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  • Profile picture of the author tauhidbd1993
    I think you have done most of the processing. Here I can suggest you to use the do-follow link, when you are doing the back link. Because the do-follow link works more than the no-follow link. Do-follow link increase your site traffic & page rank at a time, on the other hand the no-follow link increase the site traffic only.
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