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Humor and sales

by 711gemstone
13 replies
How many people use humor in one form or another in their promotions
#humor #sales
  • Profile picture of the author IamTJM
    Of course. A little humor in your promotion can make you seem less robotic and more personal.
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  • Profile picture of the author johnny125
    It depends what are you promoting. Sometimes good sense of humor is welcome, but sometimes you have to be serious
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  • Profile picture of the author 711gemstone
    Hurmor is one way to put a postivfe spin on you campain. It helps with all the negtiviy going around now days.
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    Be Smart and Collaborate: Prevent "Tragedy of the Commons"
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  • Profile picture of the author Whitehatangel
    Humour is the great disarmer
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  • Profile picture of the author Top Dog Marketer
    Humor can actually decrease conversions,

    It's better to just be serious and straight to the point. Keep in mind though that you can still be frank with people and add personality to your sales copy.
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  • Profile picture of the author gallowayvera
    great shares
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  • Profile picture of the author thewpguide
    Humor is a funny one as people's differ completely, for example I really can't stand 'Two and a Half men' but it's a massive hit!

    I can remember when The Rich Jerk came out and his marketing techniques had people talking and it worked well but it could have easily gone the other way. I think a sprinkle of humor would be the safest option and as someone else has said it really does depend on what you are promoting.
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  • Profile picture of the author Darla Christensen
    Banned
    [DELETED]
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    • Profile picture of the author 711gemstone
      It is true you have to pay attention to the situation. that is just plain common sense, but a bit of humor helps relieve pressures you might be dealing with.
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      • Profile picture of the author rcallaby
        Humor can be great way to add some personality to your sales message however if you do this wrong and have not built up a relationship with your audience then you can completely drop the ball.

        From my experience humor is best used on a "warmed" list that is already familiar with who you are and what you do.

        If others can tell me how to do this with a "cold" audience I would like to know because I have experienced some conversion decreases when I tried to add my sense of humor.

        Perhaps I am just not that funny to those that do not know me? Perhaps.

        Thanks,

        Richard
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        • Profile picture of the author 711gemstone
          I see what you mean about the warm and cold viewers. Your humor might be in how you design the web page maybe that is how to overcome a cold audience.
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  • Profile picture of the author addison.agnote
    Humor is an important ingredient in selling. But one must know how to use humor in improving their selling technique.
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  • Profile picture of the author mariazz
    Humor can be an ice breaker.
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    • Profile picture of the author Nate D
      I thought this thread would be funnier.:rolleyes:
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