Don't Sell The Goal...
to see the bigger picture.
From a business perspective or from a sales
point of view, don't focus so much on selling
the goal.
People look at what you have to offer, because
they already have an idea of what they want.
So just remember... build a picture, sell the
vision, and I'm sure that you'll notice a big
difference the moment you implement.
Don't Sell The Goal... Sell The Vision
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