Pour the emotion in your personal life into your marketing
I'm going through some major, life-changing experiences right now in my life. And I'm feeling all kinds of HUGE emotion.
Through the eyes of a copywriter and marketer...
I'm grateful. I really am.
Because this whole advertising game is built on emotion.
This entire thing we call humanity is also built on emotion.
And anytime I get to experience emotion, I can pour it into my work.
Of course, I can also allow it to distract me and take me away from being productive.
It's a constant choice to feel, feel, feel... then redirect my attention to expressing myself in the form of copy...
And doing it in a way that creates more of an emotional connection with the people I want to help and work with.
What about you?
How do you take your life's experiences and use the emotion you feel to create an even bigger, more impactful... more authentic connection with your audience?
.............................
You know, it's weird...
It's like we're taught to hide our personal stuff; keep it separate from our professional life.
But that's so not the way it should be.
And besides, that's not what actually helps anyone... ever.
Because being able to truly share of ourselves, in everything we do, including our own marketing is such an amazing way to deepen our relationship with people...
Even complete strangers;
Especially complete strangers!
I mean...
We spend so much time trying to contrive emotion... or contrive the conversation we THINK people want to have. But we're so often wrong. WAY wrong.
So when we have the chance to simply share our experiences -- no holds barred...
It's always a path worth taking...
No matter how painful it might be; no matter how vulnerable it might make you feel.
We're ALL human, right?
So join me...
And whenever you ARE feeling genuine emotion... and you have the chance to pour it into your work... your advertising... and your relationships...
Seize the freaking moment man!
In other words...
Your work... your business... your campaigns...
They aren't separate from you.
They ARE you... or a part of you.
So ask yourself...
"How can I pour the emotion I'm feeling, from my personal life... into my marketing... and create an even deeper connection with the people I want to HELP?"
If you can answer that...
You're marketing will stand out in ways that nobody else's can.
Mark
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Steve Browne, online business strategies, tips, guidance, and resources
SteveBrowneDirect
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Steve Browne, online business strategies, tips, guidance, and resources
SteveBrowneDirect
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Lightin' fuses is for blowin' stuff togethah.
Do you want a 9 figure copywriter and biz owner to Write With You? I'll work with you, on zoom, to help write your copy or client copy... while you learn from one of the few copywriters to legit hit 9 figures in gross sales! Discover More
Lightin' fuses is for blowin' stuff togethah.
Lightin' fuses is for blowin' stuff togethah.