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Selling Hard vs. Selling Smart, Examples!

by The Niche Man
2 replies
Selling hard is out ... selling smart is in. And a major part of selling smart is knowing the numbers, percentages or stats. Sorry no way around it, despite what the Get Rich crowd promises or implies by ignoring them.

Reading stats can either put you to sleep or help you sell smarter. Here's some stats that could start many newbies (even oldies) on the right path, change disappointing results and be more productive.

This is a quick at-a-glance look on current stats that work based on percentages and the source of those stats. Many companies behind these stats have invested big money and time to come to their conclusions. But you can use them for your benefit Free! They'll help you answer the million dollar question ...

... "Is percentages working in my favor (according to my current actions and strategies) or against me?"

You'll have an instant advantage (provided you use them) because most of your competitors probably don't have a clue about many of these stats. Many of the stats have encouraged me to change some of my outdated strategies that was hiding behind my comfort zone and costing me sales.

So, grab your favorite beverage and 'at least' glance over these stats. One could help you increase sales with a simple action you're ...
  • Not doing!
  • Not doing in the right way!
-or-
  • Not doing enough!

As always I invite your comments, opinions and even disagreements ... I learn from them all.

"107 Mind Blowing Sales Statistics That Will Help You Sell Smarter"
#examples #hard #selling #smart
  • Profile picture of the author Steve B
    Interesting read and certainly food for thought.

    I would caution, however, not to assume that your business is necessarily like the businesses sampled in the averages.

    Without digging into the methodology of each statistic, you don't know the types of businesses that were in the sample, what niches they are in, their marketing budgets or anything else about them.

    I don't know this . . . but I seriously doubt that any solo online only digital businesses participated in any of the surveys . . . yet that is probably that prevailing type of business on the Warrior Forum.

    Statistics can be made to say just about anything you want and to prove your contention no matter that is.

    So read the 107 tips, get a flavor and sense for what they tell you, but don't get too hung up on the stats or feel that if your own findings vary there is something out of whack.

    Steve
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    • Profile picture of the author The Niche Man
      Originally Posted by Steve B View Post

      Interesting read and certainly food for thought.

      I would caution, however, not to assume that your business is necessarily like the businesses sampled in the averages.

      Without digging into the methodology of each statistic, you don't know the types of businesses that were in the sample, what niches they are in, their marketing budgets or anything else about them.

      I don't know this . . . but I seriously doubt that any solo online only digital businesses participated in any of the surveys . . . yet that is probably that prevailing type of business on the Warrior Forum.

      Statistics can be made to say just about anything you want and to prove your contention no matter that is.

      So read the 107 tips, get a flavor and sense for what they tell you, but don't get too hung up on the stats or feel that if your own findings vary there is something out of whack.

      Steve
      Your may or may not be right in as far as the stats. But I do agree your own test surpsedes any other stats you see here. My main point is to be aware of your numbers. You'd be surprised how many people aren't to the extent you see in the article. This is (or should be) a starting point to at least get people thinking more about the numbers.

      For example, just imagine the number of newbie marketers who make one or two mailings and give up because they got no response, when on average it takes 5 to 7 contacts.

      So, regardless if each of the 107 points don't match up precisely with your specific business model. For example, the phone marketing stats, direct sales stats or even email marketing stats. Notice how they all have the same running theme that applies to every business. They stress the importance of...
      • Nurturing.
      • Follow-up
      • Referrals
      and
      • Consistency.
      Unfortunatley, most affiliate marketing programs, money-making opportunities and get rich quick schemes like you see in this forum don't always stress the 4 subjects above enough ...or at all.


      That's the point I hope everyone takes away from the article, whether they agree with the stats or not.
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