Wow...IM Lessons from the Julia / Julie movie

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Hey fellow warriors...I just saw Julia / Julie last night at the move theater.

Besides walking out of the movie full of red hot desire to cook up a gourmet storm using real melt in your mouth butter and delicious cream...or just fly to France...

There were some gems of IM lessons in there:

1. The importance of the title for Julia Child's famous book - the publisher HATED it and demanded Julia Child to come into her office to brainstorm a better title using an "old fashioned whiteboard" - index cards with one word on each pin stuck to a wall - moving them around for different titles.

the end result "Mastering the Art of French Cooking" (hmm....sounds like a familiar headline or title swipe file now doesn't it?)

2. Persistence pays off! Julia spent years and years writing this book! Seriously over 4 solid years and many times with a low confidence self - esteem that Americans would like this book!

Then the first publisher said no and didn't like it!

As entrepreneurs - persistence is a must for us...whether it be split testing, building your list, training a new outsourced person, getting clients in your offline consulting business, building your brand etc. - This one skill will make you successful.

Thank goodness for the Internet to shorten the publishing time from 4 years to for some...4 hours to publish a book (ebook for instance)!

3. Following your passion
- Julia at first tried "hat-making" and she really didn't like it...she tried a few things before her husband suggested to take cooking classes! Then her persistance paid off as Le Cordon Bleu - the head person didn't want to let her in because she was an American and a female!


4. Lessons on Partnerships - In the movie, the book was written by 3 ladies...and Julia discovered one partner was simply not 'pulling her own weight' so that only 2 of the 3 partners worked their tail off writing the book! There was an interesting scene over lunch in a French cafe where they wanted to tell that partner she wasn't getting 1/3rd of the royalties or recognition because she wasn't doing any work!

Unless you have had some fortunate 'partners' Aladdin's lamp, in IM or the biz world - this is so common and has happened to me so many times...thus the need for being very 'crystal clear' on roles and responsibilities, profit splits, what expenses will be shared and incurred etc. - they say "Contracts make good friends" for a reason!

5. Stay positive! While adventuring in France, Julia was always bubbly, having fun making the French warm up to her smile and personality...whereas other folks were saying they are negative...so there you have it - a postive energy will usually overtake the negative enegy and infuse that person with joy! (now that is my take on it! )

Would love to hear your thoughts on this! Cheers, Maria
#julia #julie #lessons #movie #wowim
  • Profile picture of the author LilBlackDress
    Nice Maria,

    I read her bio and it was great!

    One thing that stuck out we can add to the list is moderation...in what she ate, did etc.
    Sometimes we have a tendency to go overboard on work/computer and not balance with family and other activities.

    She didn't believe in denying herself what life had to offer in the way of food etc. But she enjoyed the finest. She ignored the junk unless it was Goldfish crackers in which case she had just a few

    I look forward to the movie on netflix.
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  • Profile picture of the author Maria Gudelis
    Hey LilBlackDress...glad you liked it - will get her bio to read!
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  • Profile picture of the author tknoppe
    I saw the movie Friday and loved it; more from a movie goer perspective than a blogging one. It was truly an enjoyable movie, but I felt the blogging aspect of things was... lacking. They discussed it, but well, being a blogger myself - I wanted more. More details, more info, more stats... more. But I guess that blogging doesn't make for good drama on the big screen, so we got more cooking than blogging.

    I did a review on my blog as well: Julie & Julia: a Bloggers Review
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  • Profile picture of the author aceshigh
    Wow good lessons. Ya especially the importance of a title. That kinda relates to a domain or name for any new business you decide to start. So critically important to the success of the business. I see a lot of people register these 10 buck domains when starting a business that they want to make millions with. Not impossible but chances are if the name was that good then you'd end up paying at least a small premium for it on the reseller market. Same with the business name. Got to be something catchy. Something that could spread by word of mouth if the site picks up steam. Good ideas. Thanks.
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