How Did I Make $7.6 Million in revenue Using Shopify + Facebook Ads in the last 10 months.

by niravnlp 70 replies
Hello all,

I am back with some inspiration for all of who are struggling to make money online or are unable to scale up the business.

To be honest, I can brag about how easy it is to do it. You will have a magic wand which you just move on the Shopify store & money will flow. Let's face it - there is nothing is called as a free lunch. We all need to work hard to achieve the results.

Here is the screenshot of my work which has started paying me back for my efforts.



Let me tell you exactly what & how I did to reach here.

I am sure you would have read my previous posts on how I started, so to avoid wasting your time, I will start straight to the point.

These are the 5 things which I did:

>> Mindset Shift:
Till last year, I was always looking for the done for you system or some techniques which can help me to quick money. In doing so, I had spend money on one system to another & outcome was that my situation had not changed. In fact, my financial losses were growing because of unplanned spends. I am sure most of us would have gone this journey or going through it at the moment. Let me the truth, if you want to be successful then do not follow the system rather create the you system.

Do not copy what successful people do rather copy how did they decide to become successful


>>Commitment to work: This is the most critical aspect to my journey. I commited myself to give atleast 3 hours per day to learn one method. When I started doing this I was getting distracted from shiny emails which showed magical techniques to make money -- Oh by the way this techniques are not used by anyone
In order to get avoid the distraction, I cleaned my emails and unsubscribe to all the irrelevant information providers.

>>Stick to one method: I have been into online marketing for more than 10 years, and while I was on Job I have handled mostly e-commerce clients. So I knew one thing that if I can generate the revenue for them then I can generate revenue for myself, without any hesitation. In Jan, I decided to start with e-commerce store on Shopify. When I decided to go ahead with I haven't looked anything after that.

>>Building my own system: This was this first milestone I wanted to achieve, so I decided to create my own system. Initially, I use to get confuse on what is the system and I always believed that system means money making machine. Which is true for me today also Then I started created system for everything right from how to do a market research, how to find the niche, how to build the store, how to plan your campaigns, how to create test and many more things.

>>Mastering one traffic generation techniques: There are many techniques available in market using which you can generate traffic. To be honest, I like all the methods and at the same time the bitter truth is that not all the techniques will work for everyone. With that reality, I decided to go ahead and learn FB advertising to the core. While I was learning, I was using Google Adwords to promote my store.

Let ask you this to all of you here "Are you all ready to step up your efforts to generate money in 2017?"

I am sure no one here would say NO...

When everyone says YES then why it is not happening. I will tell you what I think.

I have people contacting me for coaching, to be honest, I offer one-on-one coaching which is definitely not a cheap one.

While I speak with them I get following responses:

"How much money can I make?" This question is 100% relevant but then before there one question you should ask yourself "On scale 1-10, how committed are you to make money?" Anything less than 10 means your are not committed, do whatever is required to make yourself to be on 10.

"Can I start making money fast?" Imagine this you have to travel to Australia from the US what will you do? Simple, I will catch a flight and reach Australia. Right? If you said YES then you are partially right. On the day of the journey what will you do? You will leave your house, will go by some vehicle to Airport, Checkin your laugguage & board the flight. And wait till you reach Australia. What if you tell Pilot, "Can I reach Australia in 1 hour?" Smart people will like you and me will not say that. Same is true here also, when you are learning commit yourself to learning first and than to the money.

"I don't know whether I will succeed" I want you think of the time when you started to walk, the first step which you took, was that perfect? Did you fall while balancing? Did you cry when you got hurt? Absolutely! We all have gone through that journey. Fast forward today, are you able to walk, it is pretty much unconcious pattern now. So if you can learn to walk by yourself then learning anything is easy. Believe in Yourself

Warriors, I would say that continue doing the good work. Stop the noise which stops your progress. Learn the skills that help you to step up the money making game.

God Bless & Have a Super Duper 2017....

Regards,
Nirav
#mind warriors #$76 #ads #facebook #make #million #months #revenue #shopify
Avatar of Unregistered
  • Profile picture of the author GEM1266
    This is interesting because I just attended a webinar yesterday and on the webinar they said they were the only ones doing this system. They were charging $897.00 and it would include a software that would help you find the products on Amazon and Aliexpress and list it on your Shopify store. They would also teach you how to generate FaceBook ads. I did not purchase the program because like you said I have been trying a lot of different programs that promised results with the new differrence is the coaching they would provide. Twenty months later I am still unemployed and now tapped out financially. Everyone says they want to help the people that are struggling but the price they charge the struggling people cannot afford so they really are only helping the people that can afford the help. I am still looking for the one system that really do want to help the struggling. Sorry for the rant.

    Congratulations that you were able to get your hard work to pay off. I wish you continued success.

    Georgia
    • Profile picture of the author niravnlp
      Hi Georgia,

      I completely understand what you are saying. I was in the same situation as you are. I had lost my job on the day when my daughter was born, 3 years & 5 months back. I still remember people telling me that your daughter is unlucky. To which my response was that she is not unlucky rather she is demanding, She is telling me"Dad whatever you are earning is not enough me please make more money "

      Georgia, I would suggest that don't take action based on your current situation rather take steps based on where you want to be. Once you are clear on where want to be set the small goals to achieve them. If you do not have enough money to invest in your coaching, then I suggest to spend time learning some stuff watching videos which you can find all over the internet. Believe it or not there are lot of good videos.

      I still remember, I was speaking to a popular coach who gave me an advice of borrowing a money from friends and family to enrol into the course. Thankfully, I didn't follow his advice.

      Regards,
      Nirav

      Originally Posted by GEM1266 View Post

      This is interesting because I just attended a webinar yesterday and on the webinar they said they were the only ones doing this system. They were charging $897.00 and it would include a software that would help you find the products on Amazon and Aliexpress and list it on your Shopify store. They would also teach you how to generate FaceBook ads. I did not purchase the program because like you said I have been trying a lot of different programs that promised results with the new differrence is the coaching they would provide. Twenty months later I am still unemployed and now tapped out financially. Everyone says they want to help the people that are struggling but the price they charge the struggling people cannot afford so they really are only helping the people that can afford the help. I am still looking for the one system that really do want to help the struggling. Sorry for the rant.

      Congratulations that you were able to get your hard work to pay off. I wish you continued success.

      Georgia
    • Profile picture of the author yoyoyoman
      [DELETED]
  • Profile picture of the author luckyhamed
    Hi Nirav

    Thank you for sharing your experience and your success.
    I am a beginner my self and want to make money using eCommerce in the future.
    I have a few question I want to ask you. Are you drop shipping using aliexpress?
    and also is there a way to learn facebook advertising the best and quickest way any good
    videos or books?

    Thanks
  • Profile picture of the author seobuzz
    That's great.

    I am happy that you could prove those people wrong who told your daughter in unlucky for you.
  • Profile picture of the author Jeff Baxter
    Congrats on your success, but I believe there's no real substance in your post. If you could lay out a step by step action plan I believe it could actually help warriors. Other than that it's just a big inbox pitchfest.
    • Profile picture of the author niravnlp
      I personally believe that what is more important is the mindset and that is what I wanted to convey. If I am not able to convey that then I apologize for it.

      Moreover, I have been following the same steps that are being discussed in the forums. If I mentioned those steps then people tell the same thing, nothing new we all know it.

      For example: If I say that I started with doing niche research. I went to on Amazon and Pinterest to do a research. What do you think is it new? Absolutely not, but reality is that unless you find your away you will not know the unique way that suits your style and personality.

      I hope you understood what I am saying here.




      Originally Posted by Jeff Baxter View Post

      Congrats on your success, but I believe there's no real substance in your post. If you could lay out a step by step action plan I believe it could actually help warriors. Other than that it's just a big inbox pitchfest.
  • Profile picture of the author Mattiyu
    Nice going on your success!
    I agree shiny stuff emails are a big distraction. There is work in getting to the end result which is a profitable business.
  • Profile picture of the author Eden A
    Way the go!
    Thank you for sharing
    your success.

    Love what wrote and particularly on the
    >> Mindset Shift

    For that I just want to add that when
    people are working on their mindset
    they need to find their why..
    why they are doing this?

    and all ways keep improving the mindset
    by reading and learning because there isn't any
    "magic" only hard work.
  • Profile picture of the author Steve B
    Originally Posted by niravnlp View Post

    $7.6 Million in revenue Using Shopify + Facebook Ads in the last 10 months

    Wow Nirav . . . what a spectacular story! An average of $760,000 each month . . . unbelievable!


    Originally Posted by niravnlp View Post

    I am sure you would have read my previous posts on how I started
    I certainly did, including your purchases of WSOs on coaching, CPA, Facebook marketing, etc, all within the last year or so.

    Your post in April 2016 with an income screen shot drew this response from Warrior Nortong:
    "Sorry, am I missing something? He has spent enough on FBA courses to buy a house and now has earned less than $10 in a week (March 28 - April 3, 2016) as a result of doing an NLP course (what ever that is) and seems pleased and is congratulated - I must be living in a parallel universe!"
    Wow, congratulations again on just an unbelievable story.

    Steve
    Save
    Signature

    Steve Browne, online business strategies, tips, guidance, and resources
    SteveBrowneDirect

    • Profile picture of the author niravnlp
      Hi Steve,

      This is not a per month income. It is for 10 months, I would love to reach that as per month goal.

      Thank you for the kind words.

      Regards,
      Nirav

      Originally Posted by Steve B View Post

      Wow Nirav . . . what a spectacular story! An average of $760,000 each month . . . unbelievable!




      I certainly did, including your purchases of WSOs on coaching, CPA, Facebook marketing, etc, all within the last year or so.

      Your post in April 2016 with an income screen shot drew this response from Warrior Nortong:
      "Sorry, am I missing something? He has spent enough on FBA courses to buy a house and now has earned less than $10 in a week (March 28 - April 3, 2016) as a result of doing an NLP course (what ever that is) and seems pleased and is congratulated - I must be living in a parallel universe!"
      Wow, congratulations again on just an unbelievable story.

      Steve
      Save
  • Profile picture of the author Jesus Perez
    FYI, the posted screenshot is ₹49.8 million RS (Indian Rupee). That's $745k USD or $74k a month for 10 months. Still great numbers!!

    Can you share your profit after ad spend, staff, inventory and expenses? That's the real magic number that will inspire everyone I think.
    Signature


  • Profile picture of the author jfrombk
    [DELETED]
  • Profile picture of the author Jesus Perez
    Ok, a few more questions because the newbies on the WF may not have invested in their shiny tinfoil hats yet...

    Originally Posted by niravnlp View Post

    I have been into online marketing for more than 10 years, and while I was on Job I have handled mostly e-commerce clients. So I knew one thing that if I can generate the revenue for them then I can generate revenue for myself, without any hesitation.
    Based on the information above, how do I know these aren't screenshots from your clients accounts?

    Originally Posted by niravnlp View Post

    so I decided to create my own system. Initially, I use to get confuse on what is the system and I always believed that system means money making machine. Which is true for me today also Then I started created system for everything right from how to do a market research, how to find the niche, how to build the store, how to plan your campaigns, how to create test and many more things.
    So none of the other systems worked...but now yours does. You figured it all out on your own. I mean...you figured everything out! Excellente! (I'm using the more exaggerated latin version)

    Originally Posted by niravnlp View Post

    I have people contacting me for coaching, to be honest, I offer one-on-one coaching which is definitely not a cheap one.
    Oh...OH! Now it all makes sense! People have been asking about coaching? HOW?? You haven't edited the thread and this comment was part of the original thread. So how were getting asked about coaching before you posted the thread?

    You see fellow Warrior Forum members, this is the type of post that would have been deleted pretty quickly with the old administration. Be careful out there! Time to move along, there's nothing to see here. Don't forget to buy your shiny hats on the way out.
    Signature


  • Profile picture of the author Jesus Perez
    Did you buy your shiny hat yet? Great! Here's the formula the original poster is using (memorize it so you can recognize it later):

    1) Tell a sad story about how bad it was. How you've spent money on useless stuff. C'mon man, build some rapport with your audience.

    2) Tell us how it all got turned around. +1 if you mention "mindset shift"

    3) Post a screenshot of earnings. +1 if you can't tell where it's from. +2 if it's not yours.

    4) Sprinkle in a "series of steps" that doesn't really explain anything or help anyone. It's just filler to get people hot and ready to find the "real answer".

    5) Mention coaching somewhere so people contact you because everyone wants to know the "real steps" you can't (or refuse to) share. Make sure you pre-qualify your audience by mentioning how expensive it is in step 2.

    6) Profit through PMs! And get your thread deleted because people have been doing this here a LONG time.
    Signature


    • Profile picture of the author niravnlp
      Hey Jesus,

      I never thought that way. However, I respect your concerns. I sincerely apologize if I was not able to inspire you.

      God Bless!

      Regards,
      Nirav

      Originally Posted by Jesus Perez View Post

      Did you buy your shiny hat yet? Great! Here's the formula the original poster is using (memorize it so you can recognize it later):

      1) Tell a sad story about how bad it was. How you've spent money on useless stuff. C'mon man, build some rapport with your audience.

      2) Tell us how it all got turned around. +1 if you mention "mindset shift"

      3) Post a screenshot of earnings. +1 if you can't tell where it's from. +2 if it's not yours.

      4) Sprinkle in a "series of steps" that doesn't really explain anything or help anyone. It's just filler to get people hot and ready to find the "real answer".

      5) Mention coaching somewhere so people contact you because everyone wants to know the "real steps" you can't (or refuse to) share. Make sure you pre-qualify your audience by mentioning how expensive it is in step 2.

      6) Profit through PMs! And get your thread deleted because people have been doing this here a LONG time.
  • Profile picture of the author randy538
    [DELETED]
  • Profile picture of the author john129
    niravnlp: your post is not helpful for those of us who are struggling.

    tell us step by step on how you made it work.

    are you afraid of telling us about your system?

    Dont be selfish like all the others. Make a change. Be different.
    • Profile picture of the author niravnlp
      Hi John,

      The objective of sharing this post is to guide people. I am here to help but at the sametime I don't know what you want know. If you tell me what you want to know, I will do my level best to explain.

      Lastly, I am not afraid of sharing my system. I should know what you are curious to learn.

      Also, if someone wants to steal the system they will do it anyway. If I can help you in any way please let me know.

      Regards,
      Nirav

      Originally Posted by john129 View Post

      niravnlp: your post is not helpful for those of us who are struggling.

      tell us step by step on how you made it work.

      are you afraid of telling us about your system?

      Dont be selfish like all the others. Make a change. Be different.
  • Profile picture of the author anayb
    Banned
    Originally Posted by niravnlp View Post

    Hello all,

    I am back with some inspiration for all of who are struggling to make money online or are unable to scale up the business.

    To be honest, I can brag about how easy it is to do it. You will have a magic wand which you just move on the Shopify store & money will flow. Let's face it - there is nothing is called as a free lunch. We all need to work hard to achieve the results.

    Here is the screenshot of my work which has started paying me back for my efforts.



    Let me tell you exactly what & how I did to reach here.

    I am sure you would have read my previous posts on how I started, so to avoid wasting your time, I will start straight to the point.

    These are the 5 things which I did:

    >> Mindset Shift:
    Till last year, I was always looking for the done for you system or some techniques which can help me to quick money. In doing so, I had spend money on one system to another & outcome was that my situation had not changed. In fact, my financial losses were growing because of unplanned spends. I am sure most of us would have gone this journey or going through it at the moment. Let me the truth, if you want to be successful then do not follow the system rather create the you system.

    Do not copy what successful people do rather copy how did they decide to become successful


    >>Commitment to work: This is the most critical aspect to my journey. I commited myself to give atleast 3 hours per day to learn one method. When I started doing this I was getting distracted from shiny emails which showed magical techniques to make money -- Oh by the way this techniques are not used by anyone
    In order to get avoid the distraction, I cleaned my emails and unsubscribe to all the irrelevant information providers.

    >>Stick to one method: I have been into online marketing for more than 10 years, and while I was on Job I have handled mostly e-commerce clients. So I knew one thing that if I can generate the revenue for them then I can generate revenue for myself, without any hesitation. In Jan, I decided to start with e-commerce store on Shopify. When I decided to go ahead with I haven't looked anything after that.

    >>Building my own system: This was this first milestone I wanted to achieve, so I decided to create my own system. Initially, I use to get confuse on what is the system and I always believed that system means money making machine. Which is true for me today also Then I started created system for everything right from how to do a market research, how to find the niche, how to build the store, how to plan your campaigns, how to create test and many more things.

    >>Mastering one traffic generation techniques: There are many techniques available in market using which you can generate traffic. To be honest, I like all the methods and at the same time the bitter truth is that not all the techniques will work for everyone. With that reality, I decided to go ahead and learn FB advertising to the core. While I was learning, I was using Google Adwords to promote my store.

    Let ask you this to all of you here "Are you all ready to step up your efforts to generate money in 2017?"

    I am sure no one here would say NO...

    When everyone says YES then why it is not happening. I will tell you what I think.

    I have people contacting me for coaching, to be honest, I offer one-on-one coaching which is definitely not a cheap one.

    While I speak with them I get following responses:

    "How much money can I make?" This question is 100% relevant but then before there one question you should ask yourself "On scale 1-10, how committed are you to make money?" Anything less than 10 means your are not committed, do whatever is required to make yourself to be on 10.

    "Can I start making money fast?" Imagine this you have to travel to Australia from the US what will you do? Simple, I will catch a flight and reach Australia. Right? If you said YES then you are partially right. On the day of the journey what will you do? You will leave your house, will go by some vehicle to Airport, Checkin your laugguage & board the flight. And wait till you reach Australia. What if you tell Pilot, "Can I reach Australia in 1 hour?" Smart people will like you and me will not say that. Same is true here also, when you are learning commit yourself to learning first and than to the money.

    "I don't know whether I will succeed" I want you think of the time when you started to walk, the first step which you took, was that perfect? Did you fall while balancing? Did you cry when you got hurt? Absolutely! We all have gone through that journey. Fast forward today, are you able to walk, it is pretty much unconcious pattern now. So if you can learn to walk by yourself then learning anything is easy. Believe in Yourself

    Warriors, I would say that continue doing the good work. Stop the noise which stops your progress. Learn the skills that help you to step up the money making game.

    God Bless & Have a Super Duper 2017....

    Regards,
    Nirav
    let us know your store name, how you made it and how much (I doubt if any), will be easier to find out. Anyone (even a 5th grader) can make that screenshot, so I am not impressed at all. Big incomes are sure success, but you got to be very popular in order to make that, so I am asking your business name. It will resonate itself, no need to post your great income without telling the actual story behind it. Again, anyone can prepare that screenshot. I do not mean to discourage you, but authenticity is the key here.
    • Profile picture of the author niravnlp
      I am not selling anything here. If you think that it is faked, then my friend I would say that it is your thought which I will respect.

      As mentioned earlier, I am here to share my story if you want learn from it then great, choice is yours. I never thought that I am here to impress someone, if you think it is the case then I sincerely apologize for it.

      Lastly, I would say this to you my friend, let us say I invite you for the dinner, you can either accept or reject it. But if you say let me see your wife and let me see how she cooks only then I will decide, what do you think? Is that a fair expectation absolutely not.

      Same is here!!!

      I hope you understand.

      Good luck & Stay Blessed.

      Regards,
      Nirav


      Originally Posted by anayb View Post

      let us know your store name, how you made it and how much (I doubt if any), will be easier to find out. Anyone (even a 5th grader) can make that screenshot, so I am not impressed at all. Big incomes are sure success, but you got to be very popular in order to make that, so I am asking your business name. It will resonate itself, no need to post your great income without telling the actual story behind it. Again, anyone can prepare that screenshot. I do not mean to discourage you, but authenticity is the key here.
    • Profile picture of the author Robert Trevethan
      I used the magical powers of Google and found out everything about this guy.

      The answers to your questions are on the internet.
  • Profile picture of the author discrat
    [DELETED]
  • Profile picture of the author Gambino
    My favorite part of this fairy tail is when the two brand new members chimed in for their first and only post on this forum.
    Signature
    • Profile picture of the author niravnlp
      I am not sure if you telling about me. I am member of this forum since 2015 and I have 15 posts so far.

      Originally Posted by Gambino View Post

      My favorite part of this fairy tail is when the two brand new members chimed in for their first and only post on this forum.
    • Profile picture of the author anayb
      Banned
      Originally Posted by Gambino View Post

      My favorite part of this fairy tail is when the two brand new members chimed in for their first and only post on this forum.
      It looks like some old-aged, fat, lazy forum members need to retire. We need more young, charismatic, young brains who got some fresh ideas and aren't envy to each other. I do not even understand why they comment which is completely meaningless. Got tremendous amounts of free time, huh?
  • Profile picture of the author krees
    Thanks for the info. Not sure exactly what you are trying to convey. You should offer a training course or a membership site. If in fact you have perfected this method.
    • Profile picture of the author niravnlp
      That's on the plan! Will let you know when I am ready.

      Originally Posted by krees View Post

      Thanks for the info. Not sure exactly what you are trying to convey. You should offer a training course or a membership site. If in fact you have perfected this method.
  • Profile picture of the author youssefelmourabet
  • Profile picture of the author niravnlp
    Hey all,

    I am taken by a shock with some responses what I have seen here.

    I would urge everyone that before you post something which is fishy, please search my previous threads which I have already shared.

    Let me make it clear here, I am not here prove myself. I will still continue doing what I am doing i.e. hard & smart work. If you think that it is not useful, then I will not post it here.

    Regards,
    Nirav
  • Profile picture of the author SantiSantana
    My busness partner (the one that's totally crazy about, SEO and SEM, I'm more in the creative department) has been working on this stuff for quite some time and is about to launch his brand using facbeook ads and shopify.

    To get to the point he's at now he relentlessly followed the story of 3 brands that have this business model. He's scrutinized the entire thing from top to bottom over and over and over again, looking for the good parts, the bad ones, what can be optimized and what should not be touched no matter what.

    A number of things have come up during this investigation:

    1.- The opportunity is there, it is still there.

    2.- It has TON of technicalities and finer points that need to be taken into account during theentire process, from brand building, to shopify add-ons to facebook campaign to actual customer acquisition and sales funnel.

    3.- Due to the complexity level it is at now, not a lot of people will have all of the know how.

    4.- Point 3 is the edge, the old information assimetry. The minute this becomes public knowledge the system saturates and FB ads prices make it no longer a viable model unless you are in a big corporation (kind of what happened with Google ads with the exception of the people that have taken the time and effort to refine their system to a point it which it has solid professional work grade.)

    5.- Considering this information assimetry is the edge, it is absolutely dumb to make the system public unless it no longer gives you the results you want, st which point you sell the system for extra profits for people in other fields you ar enot in to use it.

    6.- The problem with point 5 is that it then will quickly become common knowledge, saturate and not be as effective.

    7.- So to summarize, if you are using the system and it is giving you the results, coaching the system will damage you long term because as competition increases in any given field the price of ads do as well and FB and others will move those prices up to all segments very quickly, simply because they can get away with it.

    If you have only tested the system to work and want to make your money from teaching it I will personally build an altar to some obscure demoniacal entity and curse you with it for being part of the destruction of my partners dreams.

    Humor aside, it would be great to get the url of the business getting these kinds of results. some quick numbers ( correct me if I', wrong, it's late and I'mold and tired...

    unique visitors: 1161168
    orders: 35.5k
    revenue: 49.8 million

    ATV: 49800000/35500= 1402.82 rupee / 66.85= 20.98$
    conversion rate: 35500/1161168*100=3.06%
    today's rate: 1$= 66.846 rupees, let's call it 66.85 for calc. purposes so:
    Revenue in dollars: 744951.38$

    a) Average transaction around 20$ so you are selling a product that is not too expensive. Good.

    b) 3.06% conversion. Not bad at all considering the industry teaches you to calculate your starting conversions in a range between 0.5 and 2% when starting from scratch. Very good.

    c) Cost of product: without knowing the cost of product we don't have gross margin which is a basic measure to check the health of the entire operation and judge its viability. If the product is digitally delivered probably good, if physical product depends on cost. NOt knowing = bad

    d) Cost of delivery/logistics: Again if digital good if physical depends. Not knowing = bad

    e) cost of infrastructure: if it is a digital product and you aintain the hwole thing at home or in small office, looking at your numbers im fairly sure you are covered. If physical product again depends onmany factors. Not knowing = bad

    f) Cost of FB ads campaign: This one is big and I speak from personal experience.

    My first adwords campaign ever ( back in 2007/2008), fr a digital product to which I affiliated started with better conversions, better ATV, better everything.

    But it was my first campaign, it was obvious i was going to **** it up somewhere and boy did I do it grandly! campaign was set to show only for direct searches on Google and at some point I decided more exposure was good and clicked the option to show it in the entire display network...

    My cost per add went from cents to 4 pounds per click, for a product i was selling in dollar price ( another lesson learnt form that one). I sold 150$ of product, cost of campaign 500 british pounds...

    It's been a long way ever since but I have acquired a number of lessons over the years. I'm going to share one with you all today. It is something that also the Twitter stock trader known as Modern_rock and the Forex trader known as FXViper share freely, just as I will share freely here.

    No amount of overpriced training will teach you the lessons you get by making your own mistakes. All the information you need to make it is already on the internet. Free of charge. Learn to search for it, learn it, practice, make your own mistakes and move on.

    Congrats on your success.

    PS: I study NLP myself. I see what you did there
    • Profile picture of the author niravnlp
      That was sleek & precise calculation

      Thank you for kind words and really good motivation for me as well. The numbers which you derived 99% accurate.

      Yes, the producs which I am selling is not expensive. There are some senior members who wanted to know the numbers, the calculation is already done here.

      Regards,
      Nirav


      Originally Posted by SantiSantana View Post

      My busness partner (the one that's totally crazy about, SEO and SEM, I'm more in the creative department) has been working on this stuff for quite some time and is about to launch his brand using facbeook ads and shopify.

      To get to the point he's at now he relentlessly followed the story of 3 brands that have this business model. He's scrutinized the entire thing from top to bottom over and over and over again, looking for the good parts, the bad ones, what can be optimized and what should not be touched no matter what.

      A number of things have come up during this investigation:

      1.- The opportunity is there, it is still there.

      2.- It has TON of technicalities and finer points that need to be taken into account during theentire process, from brand building, to shopify add-ons to facebook campaign to actual customer acquisition and sales funnel.

      3.- Due to the complexity level it is at now, not a lot of people will have all of the know how.

      4.- Point 3 is the edge, the old information assimetry. The minute this becomes public knowledge the system saturates and FB ads prices make it no longer a viable model unless you are in a big corporation (kind of what happened with Google ads with the exception of the people that have taken the time and effort to refine their system to a point it which it has solid professional work grade.)

      5.- Considering this information assimetry is the edge, it is absolutely dumb to make the system public unless it no longer gives you the results you want, st which point you sell the system for extra profits for people in other fields you ar enot in to use it.

      6.- The problem with point 5 is that it then will quickly become common knowledge, saturate and not be as effective.

      7.- So to summarize, if you are using the system and it is giving you the results, coaching the system will damage you long term because as competition increases in any given field the price of ads do as well and FB and others will move those prices up to all segments very quickly, simply because they can get away with it.

      If you have only tested the system to work and want to make your money from teaching it I will personally build an altar to some obscure demoniacal entity and curse you with it for being part of the destruction of my partners dreams.

      Humor aside, it would be great to get the url of the business getting these kinds of results. some quick numbers ( correct me if I', wrong, it's late and I'mold and tired...

      unique visitors: 1161168
      orders: 35.5k
      revenue: 49.8 million

      ATV: 49800000/35500= 1402.82 rupee / 66.85= 20.98$
      conversion rate: 35500/1161168*100=3.06%
      today's rate: 1$= 66.846 rupees, let's call it 66.85 for calc. purposes so:
      Revenue in dollars: 744951.38$

      a) Average transaction around 20$ so you are selling a product that is not too expensive. Good.

      b) 3.06% conversion. Not bad at all considering the industry teaches you to calculate your starting conversions in a range between 0.5 and 2% when starting from scratch. Very good.

      c) Cost of product: without knowing the cost of product we don't have gross margin which is a basic measure to check the health of the entire operation and judge its viability. If the product is digitally delivered probably good, if physical product depends on cost. NOt knowing = bad

      d) Cost of delivery/logistics: Again if digital good if physical depends. Not knowing = bad

      e) cost of infrastructure: if it is a digital product and you aintain the hwole thing at home or in small office, looking at your numbers im fairly sure you are covered. If physical product again depends onmany factors. Not knowing = bad

      f) Cost of FB ads campaign: This one is big and I speak from personal experience.

      My first adwords campaign ever ( back in 2007/2008), fr a digital product to which I affiliated started with better conversions, better ATV, better everything.

      But it was my first campaign, it was obvious i was going to **** it up somewhere and boy did I do it grandly! campaign was set to show only for direct searches on Google and at some point I decided more exposure was good and clicked the option to show it in the entire display network...

      My cost per add went from cents to 4 pounds per click, for a product i was selling in dollar price ( another lesson learnt form that one). I sold 150$ of product, cost of campaign 500 british pounds...

      It's been a long way ever since but I have acquired a number of lessons over the years. I'm going to share one with you all today. It is something that also the Twitter stock trader known as Modern_rock and the Forex trader known as FXViper share freely, just as I will share freely here.

      No amount of overpriced training will teach you the lessons you get by making your own mistakes. All the information you need to make it is already on the internet. Free of charge. Learn to search for it, learn it, practice, make your own mistakes and move on.

      Congrats on your success.

      PS: I study NLP myself. I see what you did there

Trending Topics