Facts Tell, Stories Sell
Become a good story teller and you will be a much better saleman.
Also, remember, people buy from emotion not from intellect.
You get an emotional response from telling stories, expecially your own personally stories.
Emotions sell yet, details kill emotions.
Most people buy from emotion and then figure out how it will work afterwards.
So paying attention to your own emotions and getting an emotional response in people will aid in your success.
But it must be genuine.
:-)
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