So now let's delve into the concept that holds many entrepreneurs back from taking their business to the next level and prevents many others from even getting started. And this is fresh in my mind because I just did a whole module about it for the upcoming project I've been talking about, so let's discuss it briefly here...
The concept is discipline and it's the most fundamentally difficult component of being an entrepreneur. The rewards and pleasures of being a successful entrepreneur are incredible and it's a journey I wish on every single person. The money, the freedom, the flexibility, the feeling of accomplishment when you turn an idea or vision into a reality, these are the ecstasies of being an entrepreneur.
But what most marketers out there don't tell you (and I absolutely will) are the challenges of being an Internet entrepreneur. Let me list some for you right here...
- You have no direct superior holding you accountable for results
- Your friends and family most likely don't understand what you are doing (or want to do) and therefore don't support you
- You feel alone on your journey
- You suffer procrastination, self-doubt, perfectionism, and information paralysis
The good news is that all entrepreneurs face these challenges at some point (or many points) on their journey, so you are not alone. I'm willing to bet that the Richard Bransons of the world have all faced every one of these challenges.
The other good news is that these challenges can all be overcome quite easily by doing the right exercises.
And lastly, these initial challenges make the taste of victory that much better. Conquer them (and you will) and success will be the sweetest taste you'll ever experience.
So let's talk straight for a moment...
All of theses challenges are about discipline and discipline can be learned. With proper discipline, you will hold yourself accountable for your results. It will become habitual. Personally, I get a thrill out of holding myself accountable these days. I don't have a boss, but I still get punished...I punish myself. It may sound cheesy, but it's true. When I don't accomplish a task I was supposed to, I impose some sort of small punishment on myself so next time I think twice about not getting something done. It's the power of association.
As for your friends and family who probably don't understand (and don't care to understand) your dreams and goals, having the right discipline will empower you to use this negative energy as motivation...as a positive energy. It'll become habitual that when somebody says you CAN'T do something or that you're crazy for pursuing an idea, you feel empowered to prove him or her wrong. It's tough not to have a support system as you are pursuing your entrepreneurial passion, but if you tweak your mindset to use that lack of a support system as motivational tool...it can be a powerful force in your favor. The "Lone Entrepreneur" is many times the most passionate entrepreneur...and passion is the blood of success.
So these entrepreneurial challenges all boil down to discipline. In upcoming emails, I'll go into specific, easy, and actionable exercises that will help you develop more discipline...the benefits of which are immeasurable.
The great news is that by virtue of reading this email and merely recognizing these challenges, you're already ahead of the game. Actively trying to overcome these challenges in your every day life will only strengthen your discipline. When great discipline becomes habitual, then you'll be an unstoppable entrepreneur. Anything you've ever wanted and dreamed of can be yours.
With proper discipline you'll turn every challenge and negative force into a positive driver that has no option but to lead you to success faster and faster.
The disciplined entrepreneur will see an inevitable hypergrowth in his or her business and personal life.
...and THAT'S how you live a fulfilled life.
Stay true to yourself, work hard, and be disciplined.