Emmerlee

It was a moment filled with doubts and optimism when I contemplated reaching out to some direct advertisers who may be interested in getting high quality android app installs for their apps. I had discovered a really good but unknown source that was not only of huge volume but of very high quality.

Needless to say it was well worth it as I'm currently doing over 70,000 android app installs a day with just 2 advertisers. These are direct offers - in the sense that no third party trackers are allowed. App however must have been published e.g. on Google play store for consideration. If either of Apsalar, appsflyer, kochava or tune (hasoffers) is used for tracking we are also good to go.

The advertisers we are working with right now are direct advertisers and we are doing massive volume for them. The quality is so good that they keep increasing the daily budget over and over and even asking for exclusivity.

There's so much high quality traffic available but we don't know how to reach new advertisers looking for quality android app installs. This is why I'm reaching out to the house for advise. Quality and Volume = Great! But how do we get more direct advertisers?

Please house I need your help!

zoehai

that's a hard one to answer.
I have worked with many direct mobile advertisers and can tell you that they are very hard to approach.
If the volumes are massive, and I understand from you that you are far from fill rate, since you need as many offers as possible, I would recommend connecting with one big player, with a lot of offers (any network that suits your needs). yes, it won't be direct, and yes, someone will benefit from having you under their port folio, but the truth is you won't need to run around the direct advertisers, convincing them to work with you, and for that I can tell you, you would need a full time operation of account managers (depending of amount of accounts you would run)

good luck

Emmerlee

Great response @zoehai.. Many thanks for the advice.