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Unread 17th Oct 2011, 04:29 AM   #1
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Mobile landing page for AdWords
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Guys, how safe it is to use a single page mobile landing page in Google adwords to promote any product?

Is google as harsh in dealing with mobile landing pages as it is for normal online web pages?

Is it okay to try with a mobile page displaying few sentences and a toll free number for the users to connect to find further info about the promoted product?

very risky to take any chance with google - heard numerous stories of google permanently banning/suspending accounts because of poor quality/affilaite landing pages.
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Unread 17th Oct 2011, 06:14 PM   #2
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Re: Mobile landing page for AdWords
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Unread 17th Oct 2011, 07:01 PM   #3
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Re: Mobile landing page for AdWords
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What google ideally wants is an advertisment that is BOTH optimized for desktop and mobile devices, specifically they want you to have browser detection set up to servce mobile users the mobile specific version of your landing page and desktop users your regular landing page.

Besides that, all the other rules apply such as the proper policies, contact information, etc.

But Google has openly stated they penalize sites in adwords that are not mobile friendly. BTW, that's a GREAT prospecting tip for your mobile website developers - target those on PPC who do NOT have a mobile optimized website. Especially in the local market.

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Unread 17th Oct 2011, 07:25 PM   #4
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Re: Mobile landing page for AdWords
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Originally Posted by Jason Fladlien View Post

But Google has openly stated they penalize sites in adwords that are not mobile friendly. BTW, that's a GREAT prospecting tip for your mobile website developers - target those on PPC who do NOT have a mobile optimized website. Especially in the local market.

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Unread 18th Oct 2011, 07:19 PM   #5
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Re: Mobile landing page for AdWords
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I have been playing around with mobile landing pages as a way to build a mailing list. I do not ahve tracking in place like I should, but it is working not half bad. If your desktop site ranks well, then it only makes sense you should get some good mobile traffic.

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