Mobile Websites and CMS pricing

SuzanneRe · 10th Jul 2012, 01:24 PM

Okay so my idea is to sell mobile websites along with a content management system that the business will be able to use to keep the site updated themselves.

I was wondering whether I would be able to charge a recurring monthly fee for the use of the CMS, as well as the fee for designing the website. Do you think businesses would pay this or should I just charge a one off fee?

Any advice would be great!

dennism70 · 10th Jul 2012, 01:37 PM

You can charge for both. Just explore you're local market to see what kind of rates you should ask.

I also charge designing costs and a monthly fee (hosting, backup, added to a local restaurant listing site, etc.) here in the Netherlands. Always better to try and have a monthly recurring fee and build your income that way. And if you bill monthly you know for sure you're in the picture ones a month

If you have something to offer and they can see the added value you should be fine.

alfid · 10th Jul 2012, 03:14 PM

A mobile CMS is an awesome idea. I say find out what the going rate is for something like this, or maybe charge a similar price as would be expected to pay for a PC CMS. The rest, you're on your own with because I haven't even started my first MM campaign yet.

Nail Yener · 10th Jul 2012, 11:45 PM

Hi Suzanne,

Adding a CMS for the backend management will increase the price of the mobile site, you can absolutely charge more for this. But I don't think you should ask for a monthly fee unless you are hosting it.

SuzanneRe · 11th Jul 2012, 05:02 AM

Originally Posted by dennism70

You can charge for both. Just explore you're local market to see what kind of rates you should ask.

I also charge designing costs and a monthly fee (hosting, backup, added to a local restaurant listing site, etc.) here in the Netherlands. Always better to try and have a monthly recurring fee and build your income that way. And if you bill monthly you know for sure you're in the picture ones a month

If you have something to offer and they can see the added value you should be fine.

Thanks, I was trying to get a recurring income from somewhere as I would be putting the website on their hosting, and at the moment mobile websites are all I can offer currently.

Hopefully using the advice on this forum I can learn skills to fill another need for businesses.

SuzanneRe · 11th Jul 2012, 05:05 AM

Originally Posted by alfid

A mobile CMS is an awesome idea. I say find out what the going rate is for something like this, or maybe charge a similar price as would be expected to pay for a PC CMS. The rest, you're on your own with because I haven't even started my first MM campaign yet.

Thanks for the positive comment! I am hoping that this will act as a unique selling point that maybe other mobile website designers in my area are not offering.

Maybe it will help to stop them going back to their original website designers once I point out that they need a mobile one (fingers crossed!!)

SuzanneRe · 11th Jul 2012, 05:10 AM

Originally Posted by Nail Yener

Hi Suzanne,

Adding a CMS for the backend management will increase the price of the mobile site, you can absolutely charge more for this. But I don't think you should ask for a monthly fee unless you are hosting it.

Thanks Nail, I was thinking of charging around £200 for the one off fee. But if I am honest not really sure of the right price to charge yet, don't want to be too cheap and them think it is going to be poor quality.

dennism70 · 11th Jul 2012, 08:18 AM

Originally Posted by SuzanneRe

Thanks, I was trying to get a recurring income from somewhere as I would be putting the website on their hosting, and at the moment mobile websites are all I can offer currently.

Hopefully using the advice on this forum I can learn skills to fill another need for businesses.

The most important is to get them committed to you as their "trusty"

But the re-curring income you can also get by upgrading them to thinks like SMS marketing and other services. But like I said before if you can get them to pay monthly you will stay in the picture even if you don't have anything to offer yet. And since knowledge (like sms marketing) will take you some time, they could forget about you and you dont want that to happen right. If they're only start thinking about Mobile Marketing you want to be in their mindset about "who to call"

And its better to think about thinks before you start then loose potential clients in the future, so you did well

If you like you can also partner up with me and have a similair solution as extra and still offer you're own CMS. Its only bringing in a small amount for the "hosting" but that makes you the first one to call and for sure the one to listen to in the future. And they really want the "hosting" you have to offer, since it is something that will give their mobile website (which they already need) an extra leverage.

But its only for the different kind of restaurants, so its sort of a niche.

Nail Yener · 11th Jul 2012, 09:00 AM

Originally Posted by SuzanneRe

Thanks Nail, I was thinking of charging around £200 for the one off fee. But if I am honest not really sure of the right price to charge yet, don't want to be too cheap and them think it is going to be poor quality.

Yeah, I know how it is. When you give a high price they think it is not affordable, and when you give a low price they think it will be low quality. Anyway, you have to start from somewhere and in time you will feel more comfortable about your pricing.

£200 is not so bad for the mobile site + CMS if you are not going to create it from scratch.

10th Jul 2012, 01:24 PM	#1
SuzanneRe Active Warrior Join Date: 2012 Location: Staffordshire, UK Posts: 72 Thanks: 131 Thanked 21 Times in 15 Posts	Mobile Websites and CMS pricing Share on: Okay so my idea is to sell mobile websites along with a content management system that the business will be able to use to keep the site updated themselves. I was wondering whether I would be able to charge a recurring monthly fee for the use of the CMS, as well as the fee for designing the website. Do you think businesses would pay this or should I just charge a one off fee? Any advice would be great!

10th Jul 2012, 01:37 PM	#2
dennism70 Old & New sCool Marketing Join Date: 2012 Location: Amsterdam Posts: 178 Thanks: 7 Thanked 29 Times in 23 Posts	Re: Mobile Websites and CMS pricing Share on: You can charge for both. Just explore you're local market to see what kind of rates you should ask. I also charge designing costs and a monthly fee (hosting, backup, added to a local restaurant listing site, etc.) here in the Netherlands. Always better to try and have a monthly recurring fee and build your income that way. And if you bill monthly you know for sure you're in the picture ones a month If you have something to offer and they can see the added value you should be fine.

10th Jul 2012, 03:14 PM	#3
alfid HyperActive Warrior Join Date: 2011 Posts: 288 Thanks: 10 Thanked 26 Times in 26 Posts	Re: Mobile Websites and CMS pricing Share on: A mobile CMS is an awesome idea. I say find out what the going rate is for something like this, or maybe charge a similar price as would be expected to pay for a PC CMS. The rest, you're on your own with because I haven't even started my first MM campaign yet.

10th Jul 2012, 11:45 PM	#4
Nail Yener You reap what you sow. War Room Member Join Date: 2008 Location: Sometimes you don't. Posts: 1,078 Thanks: 196 Thanked 411 Times in 243 Posts	Re: Mobile Websites and CMS pricing Share on: Hi Suzanne, Adding a CMS for the backend management will increase the price of the mobile site, you can absolutely charge more for this. But I don't think you should ask for a monthly fee unless you are hosting it.