Don't be afraid to talk to business owners!

tnleverett · 3rd Oct 2012, 09:55 AM

Hey Warriors,

I just thought I would share this little story with you guys...

My wife and I took the kids to a new frozen yogurt place while we were visiting relatives earlier this week. Man, that yogurt was good! Triple chocolate thin mint....

Anyway, we were heading out the door and I asked the owner if they used text message marketing.

He said no but they had thought about it and I asked him if I could come by and talk to him about it in more detail. He said sure!

The following morning, I showed up with my ROI calculator (built into Lime) and run some very conservative numbers.

I signed him up! Walked out the door with $194 check! The point of the story is don't be afraid to talk to business owners.

I had no intention of going in to pitch mobile marketing. It was just a casual outing with the family.

So always be willing to talk to owners about your business!

Tommy

Minista · 3rd Oct 2012, 12:41 PM

That is true...Most people forget that organizations owners are business men.
business owners are the knight of our time. Present to them a way to make more money and you get a deal.

When you want things to be done quickly, it's always better to talk to the person that is signing the check:-)

Kevin Z · 3rd Oct 2012, 05:28 PM

As we always tell our members, if you aren't speaking to the business owner you're most likely wasting your time.

rlhurst · 3rd Oct 2012, 06:14 PM

Originally Posted by Minista

That is true...Most people forget that organizations owners are business men.

And women too!

seoexperttools · 3rd Oct 2012, 07:49 PM

Originally Posted by rlhurst

And women too!

Not sure, women cannot do proper business ... well, maybe because my bad experience working with female business owners so i am somewhat biased.

Steve Solem · 3rd Oct 2012, 07:56 PM

Great job and proof positive that giving your business to a prospective client before asking them to do business with you never hurts!

markstonepublishing · 3rd Oct 2012, 08:20 PM

I couldn't agree more with this post! I would also add that you should ALWAYS have your business cards on you. I have acquired many new off-line clients this way, no pre-planning, just be aware of your surroundings, and talk to people, simple as that.

If you do offline marketing consulting, or SEO work, as an example, when an electrician comes to your house to fix your whatever, ask them before they leave if they have an SEO consultant they work with, and are they happy with their results? Just an example. Could be any kind of contractor, could be a realtor that you are chatting with, whatever. The point is, keep your eyes open, and your lips moving. Talk to people! And reap the benefits!

crs30 · 4th Oct 2012, 12:28 AM

Awesome dude. I pitched a guy who runs a yogurt shop too, but I didn't use an ROI calculator. Next time I see him I'll do that.

bonniecolvin · 4th Oct 2012, 02:20 AM

I live in an incredibly small town (pop. < 1000) and my boyfriend and I have been considering offering our website design/SEO services to local businesses like coffee shops and restaurants, and this post is definitely making me consider putting together a report for them on how we think our services would help them. I think it's nice that since my town is so small, I know most of the business owners personally. Thank you for posting this, I think this is gonna be our motivation to actually do it.

shoopt · 4th Oct 2012, 05:23 AM

Agree with you, whenever I am out at some restaurant or other small store I always checks out their billing platform if I makes some purchase. I use to talk with them regarding what better they can have and the benefits of what I offer. Many of the time we use to fix a meeting and out of that I cracks some deal.
It is good to talk to people about business.

mwoolerymedia · 4th Oct 2012, 08:32 PM

Cold calling is tough for sure. But its needed. But make sure everybody you know understands you are in business.

SJJPFTW · 4th Oct 2012, 09:05 PM

Originally Posted by seoexperttools

Not sure, women cannot do proper business ... well, maybe because my bad experience working with female business owners so i am somewhat biased.

Really? If your discounting doing business with someone because of their gender then you are really missing out.

Some of the most successful people I know are women.

Affiguy · 5th Oct 2012, 07:00 AM

the key to success is to talk to people who decide, who really are responsible for decisions. Not only business owners have that responsibility in their companies.

mobileloyal · 6th Oct 2012, 09:24 AM

Great post, as much as the internet connects us, it seems that offline business owners have an aversion to buying anything without face-to-face contact!

Scott Stevens · 7th Oct 2012, 02:54 AM

Originally Posted by tnleverett

Hey Warriors,

I just thought I would share this little story with you guys...

My wife and I took the kids to a new frozen yogurt place while we were visiting relatives earlier this week. Man, that yogurt was good! Triple chocolate thin mint....

Anyway, we were heading out the door and I asked the owner if they used text message marketing.

He said no but they had thought about it and I asked him if I could come by and talk to him about it in more detail. He said sure!

The following morning, I showed up with my ROI calculator (built into Lime) and run some very conservative numbers.

I signed him up! Walked out the door with $194 check! The point of the story is don't be afraid to talk to business owners.

I had no intention of going in to pitch mobile marketing. It was just a casual outing with the family.

So always be willing to talk to owners about your business!

Tommy

Hi Tommy,

This is great stuff.

This is why I love offline marketing - the ability to network with human beings, and find clients in chance meetings like this.

Your buying the frozen yogurt off him has probably added thousands to his turnover, ultimately - and hundreds to yours.

Thanks for sharing.

lint631 · 8th Oct 2012, 08:34 PM

Nice! Great story. I feel that a business owners guard is down more when you're using their service or buying their product.

Get a stack of 1000 business cards (nice 16pt thick stock) from GotPrint and always have a few in your pocket. It's a $15 investment that will at least make a few sales.

John Ayling · 8th Oct 2012, 08:38 PM

Makes you wonder about people that say they can't sell mobile sites!

3rd Oct 2012, 09:55 AM	#1
tnleverett Active Warrior War Room Member Join Date: 2007 Location: Jefferson, GA Posts: 31 Thanks: 52 Thanked 7 Times in 3 Posts	Don't be afraid to talk to business owners! Share on: Hey Warriors, I just thought I would share this little story with you guys... My wife and I took the kids to a new frozen yogurt place while we were visiting relatives earlier this week. Man, that yogurt was good! Triple chocolate thin mint.... Anyway, we were heading out the door and I asked the owner if they used text message marketing. He said no but they had thought about it and I asked him if I could come by and talk to him about it in more detail. He said sure! The following morning, I showed up with my ROI calculator (built into Lime) and run some very conservative numbers. I signed him up! Walked out the door with $194 check! The point of the story is don't be afraid to talk to business owners. I had no intention of going in to pitch mobile marketing. It was just a casual outing with the family. So always be willing to talk to owners about your business! Tommy
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3rd Oct 2012, 12:41 PM	#2
Minista Active Warrior War Room Member Join Date: 2011 Location: Montreal (Quebec) Canada Posts: 65 Thanks: 0 Thanked 17 Times in 13 Posts	Re: Don't be afraid to talk to business owners! Share on: That is true...Most people forget that organizations owners are business men. business owners are the knight of our time. Present to them a way to make more money and you get a deal. When you want things to be done quickly, it's always better to talk to the person that is signing the check:-)
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3rd Oct 2012, 05:28 PM	#3
Kevin Z brickandmobile.com War Room Member Join Date: 2010 Location: Toronto Posts: 309 Thanks: 60 Thanked 106 Times in 64 Posts	Re: Don't be afraid to talk to business owners! Share on: As we always tell our members, if you aren't speaking to the business owner you're most likely wasting your time.
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3rd Oct 2012, 07:56 PM	#6
Steve Solem Senior Warrior Member War Room Member Join Date: 2008 Posts: 1,164 Thanks: 170 Thanked 405 Times in 298 Posts	Re: Don't be afraid to talk to business owners! Share on: Great job and proof positive that giving your business to a prospective client before asking them to do business with you never hurts!
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3rd Oct 2012, 08:20 PM	#7
markstonepublishing Mark Stone War Room Member Join Date: 2012 Location: Washington, DC Posts: 50 Thanks: 0 Thanked 8 Times in 6 Posts	Re: Don't be afraid to talk to business owners! Share on: I couldn't agree more with this post! I would also add that you should ALWAYS have your business cards on you. I have acquired many new off-line clients this way, no pre-planning, just be aware of your surroundings, and talk to people, simple as that. If you do offline marketing consulting, or SEO work, as an example, when an electrician comes to your house to fix your whatever, ask them before they leave if they have an SEO consultant they work with, and are they happy with their results? Just an example. Could be any kind of contractor, could be a realtor that you are chatting with, whatever. The point is, keep your eyes open, and your lips moving. Talk to people! And reap the benefits!
	Mark Stone President Samurai Marketing Club (SMC) info@samuraimarketingclub.com efsconsultingllc@gmail.com

4th Oct 2012, 12:28 AM	#8
crs30 Active Warrior Join Date: 2011 Location: Havelock, NC Posts: 34 Thanks: 4 Thanked 5 Times in 5 Posts	Re: Don't be afraid to talk to business owners! Share on: Awesome dude. I pitched a guy who runs a yogurt shop too, but I didn't use an ROI calculator. Next time I see him I'll do that.
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4th Oct 2012, 02:20 AM	#9
bonniecolvin Active Warrior Join Date: 2012 Location: Oregon Posts: 65 Thanks: 17 Thanked 5 Times in 5 Posts	Re: Don't be afraid to talk to business owners! Share on: I live in an incredibly small town (pop. < 1000) and my boyfriend and I have been considering offering our website design/SEO services to local businesses like coffee shops and restaurants, and this post is definitely making me consider putting together a report for them on how we think our services would help them. I think it's nice that since my town is so small, I know most of the business owners personally. Thank you for posting this, I think this is gonna be our motivation to actually do it.
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4th Oct 2012, 05:23 AM	#10
shoopt HyperActive Warrior Join Date: 2012 Location: USA Posts: 174 Thanks: 7 Thanked 21 Times in 19 Posts	Re: Don't be afraid to talk to business owners! Share on: Agree with you, whenever I am out at some restaurant or other small store I always checks out their billing platform if I makes some purchase. I use to talk with them regarding what better they can have and the benefits of what I offer. Many of the time we use to fix a meeting and out of that I cracks some deal. It is good to talk to people about business.
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4th Oct 2012, 08:32 PM	#11
mwoolerymedia Active Warrior Join Date: 2010 Location: Washington State Posts: 56 Thanks: 31 Thanked 11 Times in 11 Posts	Re: Don't be afraid to talk to business owners! Share on: Cold calling is tough for sure. But its needed. But make sure everybody you know understands you are in business.

5th Oct 2012, 07:00 AM	#13
Affiguy HyperActive Warrior Join Date: 2011 Posts: 171 Thanks: 6 Thanked 10 Times in 9 Posts	Re: Don't be afraid to talk to business owners! Share on: the key to success is to talk to people who decide, who really are responsible for decisions. Not only business owners have that responsibility in their companies.
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6th Oct 2012, 09:24 AM	#14
mobileloyal MobileLoyal.net Join Date: 2012 Location: Lubbock, TX Posts: 12 Thanks: 0 Thanked 1 Time in 1 Post	Re: Don't be afraid to talk to business owners! Share on: Great post, as much as the internet connects us, it seems that offline business owners have an aversion to buying anything without face-to-face contact!

8th Oct 2012, 08:34 PM	#16
lint631 MobileWebRockstar War Room Member Join Date: 2011 Location: New York Posts: 253 Thanks: 41 Thanked 52 Times in 37 Posts	Re: Don't be afraid to talk to business owners! Share on: Nice! Great story. I feel that a business owners guard is down more when you're using their service or buying their product. Get a stack of 1000 business cards (nice 16pt thick stock) from GotPrint and always have a few in your pocket. It's a $15 investment that will at least make a few sales.
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8th Oct 2012, 08:38 PM	#17
John Ayling HyperActive Warrior War Room Member Join Date: 2009 Location: Australia Posts: 225 Thanks: 41 Thanked 47 Times in 36 Posts	Re: Don't be afraid to talk to business owners! Share on: Makes you wonder about people that say they can't sell mobile sites!
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