How to capture phone leads from mobile sites?

word12 · 3rd Oct 2012, 10:18 AM

Ok, so I was reading another thread, and a post caught my eye.

Here is what this guys tips are:
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Restaurants ARE one of the hottest businesses to sell mobile sites to. You're either not targeting correctly or botching the sales presentation or both.

What I show local restaurants...

1) a mockup mobile site that captures PHONE leads for their customers with the optional birthday as well (people never eat alone on their birthday)

2) A mockup table tent with a QR code and a long code/shortcode that basically says "how'd you like to get 10% off this meal?". the hook is if you join the businesses's digital diner club you get an immediate 10% of your first meal.

Marketing is done on the backend via text messaging.

You've solved all their problems. They don't have to market the website. It markets itself via the table tents placed on every table. It answers the question of "what's in it for me?" because this is an obvious way that any business owner with half a brain would realize could be a money maker.

Plus this is a service you can sell for much, much more than $350.
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ok, so I am wondering what he means by point #1? Is he inviting the customer to scan the QR code on the table tent and go to the mobile site and then enter their phone number? I am not sure if that is what he meant, I am seeking clarity. Any ideas?

Kevin Z · 3rd Oct 2012, 05:32 PM

Originally Posted by word12

ok, so I am wondering what he means by point #1? Is he inviting the customer to scan the QR code on the table tent and go to the mobile site and then enter their phone number? I am not sure if that is what he meant, I am seeking clarity. Any ideas?

Sure sounds like it. Best way is to drive the traffic one way or another either via SMS or QR to a landing page where someone can opt-in or provide whatever information you want to collect in order to claim the offer/coupon.

crs30 · 4th Oct 2012, 12:17 AM

Yeah, he is definitely talking about using the QR codes to build a list. I think you can do that with Twilio. I use Instant Customer.

4th Oct 2012, 12:17 AM	#3
crs30 Active Warrior Join Date: 2011 Location: Havelock, NC Posts: 34 Thanks: 4 Thanked 5 Times in 5 Posts	Re: How to capture phone leads from mobile sites? Share on: Yeah, he is definitely talking about using the QR codes to build a list. I think you can do that with Twilio. I use Instant Customer.
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3rd Oct 2012, 10:18 AM	#1
word12 Active Warrior Join Date: 2012 Posts: 31 Thanks: 17 Thanked 2 Times in 2 Posts	How to capture phone leads from mobile sites? Share on: Ok, so I was reading another thread, and a post caught my eye. Here is what this guys tips are: --------- Restaurants ARE one of the hottest businesses to sell mobile sites to. You're either not targeting correctly or botching the sales presentation or both. What I show local restaurants... 1) a mockup mobile site that captures PHONE leads for their customers with the optional birthday as well (people never eat alone on their birthday) 2) A mockup table tent with a QR code and a long code/shortcode that basically says "how'd you like to get 10% off this meal?". the hook is if you join the businesses's digital diner club you get an immediate 10% of your first meal. Marketing is done on the backend via text messaging. You've solved all their problems. They don't have to market the website. It markets itself via the table tents placed on every table. It answers the question of "what's in it for me?" because this is an obvious way that any business owner with half a brain would realize could be a money maker. Plus this is a service you can sell for much, much more than $350. ------------------------- ok, so I am wondering what he means by point #1? Is he inviting the customer to scan the QR code on the table tent and go to the mobile site and then enter their phone number? I am not sure if that is what he meant, I am seeking clarity. Any ideas?