Roberto F Carrera

Scotty, nice idea buddy. If you make it down my way, I'll shoot the breeze with ya and sing a few tunes... Keep up the chin and the gusto.

MarkD98

Good efforts Scotty,
Am a former cold calling sales machine - minimum of 100 cc's per day, leading to many one call closes for $1000 minimum ad sales, and many rejections..lousy days of effort out - no rewards in.
Some tips to give you an idea what it will take to get the ratios working for you, not against you:
1. For CC's - get a list to call off of. You can get one from research, associations..somewhere. Research for your list to prep for calls.
2. Get a headset or comfortable phone pad -because you are going to keep the phone going for 2 hours per day, non-stop. That is all it takes to make your business soar.
3. Make a script - first line will offer beni's, just like the WSO lead with "I can send 50 new customers to you by this Friday for XYZ pounds..etc., would you like to hear how I did that for your biggest competitor?" Your hook for your presentation.
4. Assume the order...have your rain buckets (accept cards, paypal, etc., deposit for services online, contact meeting arranged for closing, etc.
5. Rinse/repeat.
This formula produced $100K+ years consistently with only 2 hours of effort per day.

Hope this helps get you to your goal!

MoBuzz

Scott mock ups are cool but way over rated. Instead of walking in showing a before and after try walking in a saying

"If you give me 5 minutes of your time I guarantee I can show you how to get more business and how i can fix a big problem you might not be aware"

Now instead of having just a before and after you need to do a little research using Google tools. Find out how many mobile searches there are relating to the business each month. Now estimate how many of the clicks the business is getting based on their placement. Show then Google stats on how many people leave instantly if your site is not mobile ready. Find out what their average cost per customer is and using the number above and mobile conversion rates you can show them what they are loosing. NOW pull out your pretty demo and show them how you will fix this problem. Using the numbers above plus a $100 in free Google mobile ads you can show easily how it pays for its self in 30 days. I have a simple little form i use for this breakdown. I will try and post it when I have some time.

This does not always work as selling mobile sites as stand alone service is tough. Just make it about ROI ALWAYS

LIVE NOW

abbersuk

Sounds great Scott- I wish I had your time and availability as it's slow-going for me at the moment trying to get my little marketing venture up and running while still trying to run another small business including teaching in primary school intermittently!
I had wanted to set up my website over a couple of months but 6 months later I am still trying to get the design and other pages right (albeit because it's a broad local directory site) and adding on bits of potential marketing opportunities as I discover them!
I must say though you have given me some inspiration as to the kinds of things that local businesses can benefit from.
I wish you all the best with your challenge!!
Chris

ish

Scott, why don't you advertise your services? I do newspaper ads in my local area, and it's gotten me 2 clients this past week...One for a mobile site and one for a desktop and mobile site.

raydp

That's interesting, was it a free paper or a paid local paper?

Ray

jimbo13

Okay then.

20% of your timescale has gone so that would mean you should be at the £2kpm mark by now which I personally think should be your 6 month goal anyway not £10k as you are a one man operation doing everything from prospecting to selling to Invoicing to fulfillment to after service.

Dan

d0rhk

heh yeah this thread died out pretty quickly eh.

Wondering if OP got any sales. Hopefully he did.

ish

Paid, gotta invest money into your business.

MarcMcroy

I was following Scotty's lead on this and I'll throw in too.
I'm new to the IM field, but I feel this is a good market.
I'm in between gigs and I think this is a good and timely commodity. I went door knocking got two greeeat leads and am working on my follow through to paperwork
I used free demonstrators and getting quite good with my phone script. Im gonna relly frek when I close one and have to learn how to do this. Special thanks to Kevin Z for his free wisdom so far.

MarcMcroy

BAM!!!!
Marky got one!!!
I am officially a MOBI WEB MARKETER!!!!
Watch out for My WSO fellas LOL:rolleyes:
Thanx for the thread and PRICELESS WISDOM

jamtrading

what exactly are you outlining on your calls? do you speak about costs at all? i find it helps to do a bit of research on the businesses before popping in, you might get the owners name etc, it can help. also if you can afford it, print up some fliers and put them about town, then pop in later that day or the next day and you may find some of the potentials have warmed to you, fair play to you and the very best of luck!

MarcMcroy

well, actually I wanted to try it without any expenses at all.
now with check in hand, I think Im gonna go that WSO (shh ya know the one)
that has all the marketing material in it. I didn't know it was gonna flow like this
Why re-invent? I'm a lazy rascal by nature, but I really like the sales game.
My selling points were to do now and ride the no real competition on the mobi platform searches and kinda pre-sold seo as the market crowded.

I did do a lil research before hand both on industry analytical (SP?) searches and the shops..lol
boy scouts taught me that
marc

BTW thanx for noticing...Preeeesh!

MoBuzz

That's a great decision.. It is really tough to start any type of business without some sort of budget. Good luck

LIVE NOW

JSD Global

Scotty,

This post is gonna be long-winded, but I'll be damned if I am gonna let you down, let myself down, or contribute to you letting yourself down.

You have nothing to prove to anyone but yourself.

When I read you proclamation, it was like reading something I posted myself. Your story was so very familiar.

Some of the words I've used to describe myself in the past.

Master Procrastinator
Professional Crastinator (Pro Crastinator)
Ruler of ProcrastiNation

No more, I say...No Excuses!

Just do it!

Here's the thing Scotty...the PAST does NOT equal the future! (Anthony Robbins)

And by the way, you already have the right plan, but it is a plan of ACTION! One which requires you to take action.

You are already a success, and your FORTUNE is already out there, just waiting for you to CLAIM it!

I know how hard it is to overcome what has held you back, believe me.

But the CURE is taking action every day, and growing and expanding on that.

CANI...Constant and Never-ending Improvement (Tony Robbins, again).

If you haven't read the following books, Google them, you can find them for FREE:

1. The Science of Getting Rich, by Wallace Wattles
2. As A Man Thinketh, by James Allen
3. Think and Grow Rich, by Napoleon Hill.

Warning: These books are powerful.

Tip: When and if you read them, you will know why you made your initial post.

I began my journey into mobile site creation not knowing where to look for help, by doing extensive searches on Google. I didn't know about the Warrior Forum back then, very few products were out there. I got my start with a website called Wirenode.

Today, I would highly recommend this forum to anyone thinking of getting into this business, and along with that I would refer them to Mark_Austin, Kevin Z and WillR (perhaps one day I’ll be adding Scotty Stevens to the list). Between them anyone can put together a successful mobile site business plan. Read ALL their materials and put together what works for you.

Then IMPLEMENT it!

The cost to get started in this business with programs from all 3 of them is under $100 (US). If a person can't afford that, start with the lowest priced one, but do SOMETHING. These forum members have taken a lot of the guesswork out of starting up, and will save a person time, money, and most importantly, frustration!

I got my start (in the USA) using the likes of Merchant Circle and contacting local businesses one by one. Then I created a flyer to pass out in person from business to business. Yes, things went very slowly at first, but each and every one who responded in the positive made it worth all the effort.

If you are choosing cold calling methods, be sure to have memorable business cards or flyers to leave behind. Some folks will need time to absorb their "need" for a mobile site. Vistaprint here in the USA has very inexpensive and colorful customizable cards for as low as $2 plus shipping (Tip: Google for discounts).

And remember that every "no" brings you one step closer to a "YES".

Thomas Edison is said to have failed 1000 times before making a successful light bulb. Imagine if he gave up at 999.

You can do it, you WILL do it!

Do not give up or give in. Failure is NOT an option.

How did I overcome the disappointment of waiting for the first paid client? I made a mobile site for a friend of a friend who ran a small business with lots of local competition. Her appreciation still makes me smile today. She was so happy with her mobile site that she shared it with everyone she knew. And word of mouth is one of the greatest forms of promotion.

Make a site for someone you know in need, a friend, relative or neighbor. Make one for yourself (a must in this business). Make one for someone you do business with, or a dining establishment you enjoy eating at. Barter a site for services. Make one for a struggling business, or for a non-profit organization (charity). A political organization, or one that represents businesses, like a Chamber of Commerce. Perhaps a school or a group that you associate with…word will spread, and business WILL follow.

Do it all from a position of APPRECIATION, knowing that as you sow, so shall you reap.

It’s probably wise to have a way to process credit card orders, even if it is just PayPal, Google Checkout, Amazon Payments or one of those devices you can attach to your smartphone. You don’t want to lose a sale because you aren’t prepared for commerce.

And it’s really is a great idea in this business to have a smartphone, so you can show clients your work. Even the prepaid wireless carriers offer smartphones these days. But don't let the lack of one stop you from moving forward. If you don't have one, make it a goal to get one on your first paid sale.

Again, "NO EXCUSES". That one term has made me more money than other (It's "The" Anti-Procrastinate).

Well Scotty, I hope this post has helped you out some, or perhaps someone else. Most of all I wanted to thank you, for reminding me that their are others like me out there, and that we should all support eachother. We are entrepreneurs...a special breed.

Thanks for sharing your intentions...now it is time for you to manifest!

Oh, and by the way...Congratulations!

JS

P.S. And if you haven't already, watch the movie "The Secret" by Rhonda Byrne.

MarcMcroy

AWESOME POST!!!
1. The Science of Getting Rich, by Wallace Wattles
2. As A Man Thinketh, by James Allen
3. Think and Grow Rich, by Napoleon Hill.

These books are what made me go do my first cold call and door knock with this product.This and a funky binaural back beat behind Wattle that I listen to every night.is what has gotten me to 3 sales this week. um thats so far, a good week.That action was inspired by Wattle's explanation of the stuff
That thinking stuff is some powerful stuff.
Thanks for re-itterating the validity of my actions. Once you said that I knew I was on the right path. because the thinking stuff responds to the thinking stuff
AWESOME AWESOME AWESOME!!!
to quote a legend "Stay thirsty my friends"
Marc
( i know sounds a little new ageish but I think its old wisdom. Wattles from way back)

d0rhk

So... Scotty. Hows it going?

Scott Stevens

Great tips.

Thanks for sharing. You reminded me I need to use my headset, as holding the phone non-stop to my ear is uncomfortable to say the least.

Yours in prosperity,
Skochy - The Musical Salesman

Scott Stevens

Hi MoBuzz,

Thanks for the tips. I'll bear this mind. Great idea to use the $100 AdWords freebie to get a good start.

Yours in prosperity,
Skochy - The Musical Salesman

Scott Stevens

Hi Chris,

If there's one thing I've learnt, it's Parkinson's Law, where the work needed to be done will expand to fill the time allotted to it.

I am earning enough to survive from current SEO/marketing clients, so I am able to do this mobile thing full time. And I can tell you, with me, as a recovering procrastinator, I have been able to make a 10 minute job last 2 hours.

And I know from having less time in the past, I have been a lot more effective and efficient.

That's my experience, anyway.

Yours in prosperity,
Skochy - The Musical Salesman

Scott Stevens

On my list.

Good job.

Yours in prosperity,
Skochy - The Musical Salesman

Scott Stevens

Great results, boys.

Proof that this works.

Thanks for sharing.

Yours in prosperity,
Skochy - The Musical Salesman

Scott Stevens

Thank you for the tip on leaflets. I actually got some done using a WSO called Premium Mobile Marketing, or something, and have a good 3-fold leaflet I had printed from Vistaprint using a template from that WSO - as well as a good business card.

My walk-in tactic is pretty much stand outside and bring up their website on my phone, and then walk-in and use the following script:

Hiya, is the owner in? ("No" = make a note when they're in next). Hi there, my name's Scott. I build mobile phone-optimised websites. To show you what I mean, I brought up your website on my phone (whip out muy android with their website pre-loaded). Now, it's a nice site - one of the better ones I've seen in your market; credit to your web designer. But the problem is, like most websites, it's not optimised to be viewed on a mobile phone:
- There's lots of graphics - which makes it slow to load on a phone; and when people search on a phone, generally they want help now.
- The website is shrunk to fit the screen, which means you have to pinch and zoom - and this uses up time, and when you do it, you can't see the rest of the site, and you have to zoom out again.
- The buttons and links are too tiny for peoples' fingers and thumbs.
- And there's too much on there. Generally, when people search on their phones, they're looking for your location, opening hours, contact information - that's it.
The reason this is an issue, is that from next year, the percentage of people using their phones to access the Internet, will overtake the percentage of people using their computers and laptops. Which means most people will be finding you from their mobile phones and seeing this. And as I say, it's a nice website, it's just not a mobile-optimised site.
The solution is a SECOND, additional, website. So people looking for your website from their computers or laptops will see your nice website here, but if they look for you on their mobile phone, they will be redirected to your second website that is optimised for mobile phones, like this (open my demo) - this is a demo that I made for businesses like yours. As you can see:
- There's hardly any graphics, which means it loads quick
- It fits the screen perfectly - you just have to scroll up and down
- The buttons are the perfect size
- It has a tap-to-call button, so people just have to tap it to phone you
- It has the main things that people would need if they were searching from their phone - contact info, location, opening hours
- And some other great stuff like vouchers/loyalty programme/text message marketing which is huge, all of which I can show you later.
Anyway, I know you're busy - my idea is I can mock you up a personalised demo with your branding and logo and everything and do you a proper demonstration of how the whole thing works having two websites, over a coffee. I'm around Friday all day if that suits you?

That's pretty much my script...

Yours in prosperity,
Skochy - The Musical Salesman

Scott Stevens

Great effort, and great results. I hope to follow these results soon.

Keep us posted.

Yours in prosperity,
Skochy - The Musical Salesman

olubaba

wishing you the tenacity to pull it off

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Scott Stevens

I'll definitely need that, thank you.

Yours in prosperity,
Skochy - The Musical Salesman

Scott Stevens

Please see below for my results since then. But I agree, no way am I getting the 10 G's a month by myself. I'll be posting some ads shortly, primarily for someone to build the mobile sites for me, based on my instructions.

And also salesmen to sell for me. I'm thinking of having different people for different markets, and paying commission-only at first, as I can't afford salary. Plus with all the regulations, insurance requirements, health and safety laws, taxes, it just doesn't make sense for me to employ people, so I'll be taking them on a self-employed basis. Have done a similar thing in a past business.

And…

Thread still simmering :-) No sales yet, but they are on their way... Thank you for the kicks up the bum.

Wow, thanks for posting this, JS. I have re-read it, and I'm sure this will help others, too. I know I'll be reading this again. It's good to get feedback like this, because this procrastination thing is like an effing disease. Let me tell you my thought processes these last few weeks:

I wanted to walk around an entire town near me, armed with demos for every conceivable business/market there - a coffee shop, pub, fashion shop, hair salon, hotel, etc., etc., and I couldn't possibly set out my door until I had all of these demos, each with their own opt-in page, AWeber list, and download page.

I realised this was taking me forever, and I wasn't going to get anywhere near my goal at this rate. So I changed my goal to doing each market, one at a time, and so I went out and knocked the hair salons last week, since I'd completed a demo for that market. Did that, and then I'm thinking, "I can't do any more markets until I have finished the demo, opt-in page, download page, and AWeber list for the next market".

A few days later procrastinating, and working on the next demo, and doing 'important' stuff, I'm feeling low about my chances of getting anywhere with this, putting obstacle after obstacle in front of me. I came to this thread, and see some people had left some comments to effect that the thread was dead (thanks for the kick up the arse, d0rhk). And then my dad phones - and my dad never phones me.

He'd phoned to see how I was getting on with my business. I could tell he really had faith in me, and after I've recently sold him on my mobile business, and watching his son try hair-brained scheme after hair-brained scheme for the last 13 years, I know he really wants this to work for me. So I blagged him basically saying I'd done the hair salons in town, and now was working on the next demo for the next market, an then I was really going to attack that, etc., etc., bollocks.

So after the conversation, I sat there and thought, "What the f&*k am I doing? This great opportunity, and with people cheering me on from the sidelines, and really needing their eldest to succeed, and I'm effing around procrastinating like a mofo?!".

And I said to myself I have everything I need to succeed, the software, the outsourcers, the pricing model, powerpoint presentations, etc., there is nothing in my way, but myself. There are no excuses for me not going out to get customers...

DAY 46 OF 182

TODAY'S ACTIVITY

So the next day (today), I followed-up on some leads I had in the morning, and then in the afternoon, I went out to a trading estate a few yards from me, and did walk-ins to every conceivable business there. Most were trade, and not really the best candidate for mobile, but I thought it couldn't hurt.

But I gave myself a big kick up the backside and got out there again. No sales, but a bloke who sold piping to businesses invited me in for a coffee and showed me his website (not a mobile site). Long and short, he wants me to log in and see if I can update it, and quote him to do so.

It will only be one sale if I actually get it, but the point is, I got out there again with the demos I have (generic, hair salon, jewellers) and approached all businesses. This will be my daily routine now. Cold calls (phone calls) in the mornings, and walk-ins in the afternoons.

I've realised that there is ALWAYS stuff to do. ALWAYS, ALWAYS, ALWAYS. Never as a businessman can we say, "Oh, I'm up to date, there's nothing to do today but sell." NEVER.

And I've been spending all this time doing all these things but never actually selling. I've been taking money away (not literally) from everyone I love - and especially my parents. Not literally, but the way I see it, when you are a businessman, you assume responsibility for those that you love. My parents have sacrificed everything for me and my siblings, and I'll be damned if, as their eldest, I'm going to undermine all their hard work and lie here with my dick in the sand.

I want to take care of them, and my brother and sister, and I want to leave this stupid planet better than I found it. And to do that, I need to use all that I have, and seize this mobile thing.

Today will be the first day of a daily routine of cold calling and walk-ins. I will keep this up, and maintain consistency, day-by-day.

Anyway, I've wasted enough time on you retards writing this post. Here's my figures for today below. I'm starting from scratch, and not including the hair salon walk-ins. I'm starting from now...

METRICS

Walk-in Leads Spoken To: 15
Walk-in Decision-makers: 9
Walk-in Demos: 4
Interested: 2
Mock-up Demonstrations Booked: 0
Mock-up Demonstrations Done: 0
Presentation/Closes Booked: 0
Presentation/Closes Done: 0
Sales: 0

THOUGHTS

Today was the first day I just went out and just said "Screw it, there is no excuse for me not going and demoing". I'd already done the hair salons, as you know, but then had put road blocks in front of me, stopping me from continuing.

I now have no obstacles in front of me, and if any more days pass without me going out and doing what I say (or cold calling on the phone), then you have permission to totally trash me for being a useless piece of excrement.

Thank you to everyone who has posted on this thread. In some way, as I'd hoped, you have helped me. I hope this thread will help you in some way. There has already been some great advice left in it (and not by me), that I know has helped myself.

So let's all hold hands and rejoice that I actually left the house again, and then laugh that I'm still 10 big ones away from my 10 big one goal. ('Miracles' do happen do they not?).

Good night, sleep tight.

PROGRESS

Set-up Sales This Month: £0
Current Residuals: £0
Current Progress: £0pm of £10,000pm

Yours in prosperity,
Skochy - The Musical Salesman

d0rhk

Great progress scott. Thank you for keeping us up to date!

I know I bug you about the updates but its only because i'm rooting for you!

4webmaster

Scott, I'm glad you are honest and that's a good thing, I'm sure customers can trust you so do I.

Don't listen too much to people telling you that is the golden market, every business need a mobile website, it's easy to make money!

When you see on Fiverr people (they are Warrior members and will easiely recognize themselves) selling mobile site for a Gig using same exact template that Will R is selling and you try to do serious business, paying tax, going out (paying gaz and parking), paying phone bills... I'm sure it's like frustration. But of course it's just Fiverr and not potential customer in your local area so that's great news.

There are no reason to sell low when you're in business you need to be self money sufficient to stay in business so most people here get it and do have reasonnable setup fees or prices.

Mockup is an important factor, you don't even need to go out to chase your customer.
Have a list in your local area, check local newspaper ads, magazine ads, there are all over the place I'm sure, do a list with contact.... Do a mockup website for the ones who are mostly active in advertising and could need a mobile site. Choose 5 to start. Build a mockup and contact them to check the site and do your blah blah blah mobile marketing.

Visual stuff is important so mockup should be a priority in my opinion.

Don't give up but change your strategy.

https://stevesuard.com

Scott Stevens

I appreciate it, man! It's a reason I did the thread for, and it's definitely serving its purpose.

Are you into mobile yourself, in Canada?

Yours in prosperity,
Skochy - The Musical Salesman

Scott Stevens

Hi,

So you're saying actually do a personalised mock-up as the first point of contact/exposure? I know some WSO's recommend this, and I suppose I just thought that would be extra work, and would cut down on the amount of people I could approach per hour, so to speak.

But I get the power of it, especially going after those that are actively advertising. One thing I've been doing is collecting local business leaflets that have come through my door, as well as those advertising on the radio/tv.

Thanks for sharing.

Yours in prosperity,
Skochy - The Musical Salesman

hmartin90

Hey Scotty,
I have been following your thread for a bit and wanted to tell you how great it is to see you taking action. There is a mobile mockup generator in the war room you can get for free. It lets you create a very simple site from your prospects website, but it is much less work. If you search mobile in the WR, it is one of the first few threads.
Much luck and keep taking action

Roseaff

Scotty,

Thanks for such an inspiring and honest thread! And an Awesome sense of humour too

For quick mobile site demos I have found dudamobile does a great job too!Fuss free and fast!

Keep going mate!! You have greatness within you! Never for a minute doubt that - my mentor Les Brown always reminds me of that

JSD Global

Go Scotty, Go!

The flame that ignites your desire and passion is strong indeed.

And don’t let “metrics” get in you way. Don't let problems become barriers. Instead, see problems become obstacles, and obstacles become challenges. Challenges are meant to be overcome, like a runner soaring over hurdles.

Remember: 999 “No’s” + 1 “Yes” = $uccess!

Success is what matters. You are on your way!

All the best,
JS

P.S. Your idea to hire independent commissioned salespersons (Craigslist?) is HUGE! There are NO LIMITS. Only what you limit yourself to. If you can think it, imagine it, it can be done. All great accomplishments began in the mind, as a thought. There is great power in thought, when followed by decisive ACTION! Prepare, and implement.

Scott Stevens

Thanks for the tip, and I just checked that thread. Looks like a great tool. Shame there's not Mac version. That will save loads of time, though. Thanks for the feedback.

Hadn't thought of using Dudamobile. Good call. Really quick to do mock-ups, for sure.

Thanks for sharing.

Another great share, JS. Fantastic words of wisdom. You keep reminding me that I need to read 'As A Man Thinketh', 'Think & Grow Rich', and 'Science Of Getting Rich' again. And again. Regarding metrics, do you track calls-to-sales, call value, etc., or stuff like that? I do it so I know where my time is best spent. But something tells me you just get on with it and make it happen, regardless?

=-=-=-=-=
Big thanks to all posting on this thread. Helps a lot.

Yours in prosperity,
Skochy - The Musical Salesman

Scott Stevens

Sounds like a plan, Roberto.

Yours in prosperity,
Skochy - The Musical Salesman

JSD Global

Hi Scotty,

Though I own many books, I'm not a real big reader, so I always try to find the audio version, preferably unabridged, of my favorite books. I always hear something new that way, as I listen while I work or travel. However, I do suggests everyone read those three at least once, cover to cover. They are all available as ebooks at no cost online.

I do very much enjoy reading your posts in this thread as they remind me a lot of myself.

As for the metrics, I am a fan of keeping records, especially when it comes to business. Such information can come in very handy. I would only suggest that one should never allow what one might interpret as "negative" results (if one so chooses) discourage one from continuing to take action.

Some endeavors require time to "season". If something is just not working, one might try a different approach. Some of the greatest inventors (creators) of our times have been labeled lunatics, often because others were not equipped to see the vision, or understand dedication to a "crazy" (new) idea.

I am in no way suggesting you are at any such point. I also don't subscribe to telling others what they are doing isn't working or won't work. I do not have any control of such things other than by abusing the power of suggestion. I believe you are on the right path, and that it will take you where you want to go.

I know this mobile thing works. I have no doubt. It works for those that feel their efforts are worth five bucks, and it works for those that know their efforts are worth more than a hundred times over that. Like most anything, those who stay persistent with it find their "groove".

I also know that some who have suffered from the habit of putting things off, often experience busy-mindedness, which can make it difficult to stay focused with a project, or to avoid getting bored. Success requires that we discipline ourselves and remain vigilant.

You have to know what you want before you can go after it. The better you define what that is, the greater your chances of achievement.

For any folks wanting to "go mobile" and needing guidance, as well as those who may be having challenges to overcome, I refer back to the three Warriors that I referenced in an earlier post here.

I consider myself a perpetual student. No matter what I might think I know, I can always learn something new, from anyone, anywhere. I particularly enjoy learning from someone who has gained success in a subject of my interest, and who can provide me with guidance, including on what I might avoid. Those are my mentors.

I appreciate learning anything that gets me closer to reaching my goals. Membership in this forum, both in reading positive posts from others and in purchasing worthy products, has definitely been a push in that direction. It's kinda like one version of a mastermind group, and them I believe in.

What I do support wholeheartedly is your Journey of Success, and I appreciate your having the courage to share it here so we can join you in spirit.

Keep on keepin' on,
JS

P.S. This will be my last lengthly post in this thread, as it is not my intention to "hijack" your post, or to be perceived that way. My apologies, I may have gotten carried away as I do feel a certain kinship with you. I will continue to follow your progress and provide you with silent moral support from abroad, as well as an occasional "Atta Boy!".

4webmaster

I post an answer here: http://www.warriorforum.com/mobile-m...bile-site.html

Scott Stevens

Hi JS,

You can post as much as you want on this thread. You've been most helpful to me so far, and I'm sure to others, too.

I've actually bought a product from Kevin Z (use this for my biz cards and brochures), and also WillR's product. I'll be following their posts more often, as well as Mark Austin's (as well as yours). Thanks for the tip.

How can you only have half a dozen posts? I was sure I'd seen you around here for a while. I recognise the name JSD Global, so I'm sure I've seen it somewhere else before. Keep up the posts, it definitely helps.

Thanks again.

Yours in prosperity,
Skochy - The Musical Salesman

Scott Stevens

Great post, thank you. I hadn't thought about the copyright issue.

Yours in prosperity,
Skochy - The Musical Salesman

Scott Stevens

DAY 47 OF 182 - The Best Lead Yet

TODAY'S ACTIVITY

Morning, ladies, here's Friday's results.

I went out mid-afternoon, and walked down a road off of the main square. Lots of shops. I went into every shop that was open, up until about half 5, then I cam home. Book shop, furniture shop, toy shop, hotel - loads more. Basically, anything that wasn't a big brand.

The restaurants were not yet open on the way down the road, but on the way back up, they had started to open.

No meetings set-up, but some good leads. I went into an art materials (paint brushes/paper, etc.) shop. The owner said she didn't need a website full stop, but her assistant, an artist, said she wanted a simple website (not a mobile one) to have her art on. We swapped cards, and I said I'd have a look. Perfect example of how the person you are speaking with, will not necessarily be the one to take you up on your offer.

The best lead tonight was a local recruitment agency. At first, she said they already had a web bloke, but then I said I specialised in mobile, and her eyes lit up (she was quite tasty, too). She said they were having a meeting in a couple of weeks to discuss mobile, so we swapped cards, then I gave her a smoochie. Okay, I didn't do this, but I wanted to.

I noticed the Indian takeaways generally didn't have a website at all. I have heard it said that those without a website whatsoever, in this day and age, are not a prospect. And the response from these places was not really exciting.

Having said that, I went into a gift shop on this night, and the lady didn't have a website at all (I always bring it up on my phone outside the shop). I asked her if it was something she'd thought about, and it actually was, but her budget was tight, so maybe in the new year. This was only perhaps the only business out of the 5-odd that didn't have a website, actually interested in having one. But the way I see it, if I'm walking past, it doesn't hurt to walk in and try. No harm done.

The other interesting one was a Chinese restaurant/takeaway (a nice one - I eat here) was a prime candidate. Average regular website, yet no mobile site. Honestly, since doing these walk-ins, I'd say 1-2% of these people have a mobile website - and even those have paled in comparison to my beauties. The market is huge.

So this Chinese, the owner was in the kitchen apparently, and didn't speak English anyway, compared to the staff, who spoke some. But the best-spoken one, a young lad, got what I was saying when I demoed to him. But given that the owner didn't speak English, he just wanted prices to give to his boss, so the boss could just make a simple decision. More on this below.

I will be emailing all of them (for those I have email for) today (Sunday), to follow-up, regardless their response (unless they outright said they didn't want a website). My email follow-up will be a standard procedure to get them to my opt-in form, where I have a 35 email sequence on mobile/SMS/QR codes. Plus a follow-up email just keeps me fresh in their minds, and gives them something to refer to in the future.

But a good night, anyway. Some good leads. I gave out a lot of cards, and a brochure. But still no meetings arranged...

METRICS

Walk-in Leads Spoken To: 24
Walk-in Decision-makers: 13
Walk-in Demos: 7
Interested: 4
Mock-up Demonstrations Booked: 0
Mock-up Demonstrations Done: 0
Presentation/Closes Booked: 0
Presentation/Closes Done: 0
Sales: 0

THOUGHTS

I have had some people ask me for pricing. My staple response is that "I don't give prices at the beginning, as there are too many variables to consider. My entry level price is £497.00 for a mobile website, and then a monthly fee, but I offer discounts for multiple modules added to it. I like to quote businesses on a one-by-one basis, because every business is different, and I'm offering more than just a mobile website - more a system that will get more business from new customers and existing customers from the mobile world using up-to-date technology and methods."

I feel happy and justified saying this. It has never been my way to give prices away at the beginning, because then the sale is about price, not value. But if people are insistent on having a price, I use the above schpeel.

But after Friday night, with the Chinese shop, I am wondering about having a price sheet for those that can't speak English (and any other similar scenarios), who just want to say yes or no, based on the price. For these people, without hiring interpreters (!?), it's going to be impossible to sit down and do a presentation, so perhaps a simple price sheet would work.

If anyone has any experience/tips on this, please let me know.

Mostly, people are really getting what I'm saying to them. They understand it. I think I have a good script. Which overrides my stupid ugly face, and creepy nature (maybe this is why I have no meetings, yet).

I must look dodgy, standing outside shops, in my long black coat, looking up at the signs, making notes in my policeman's notepad. But whatever.

I feel I walk taller after a night of doing this. The same can be said when I've done a morning of cold phone-calling. I feel I walk differently, with more power and conviction, and more bow-legged, to accomodate by expanding manhood.

I'll continue these walk-ins, because, as far as I'm concerned, they're the most effective way to get mobile across to people. The downside is that you get through less businesses than you do other methods. But my idea is that the effectiveness of the exposure should outweigh this.

I will be adding cold-calling back into the mix now. My idea is to focus on 2 contact methods - walk-ins in the afternoons for physical, bricks-and-mortar places, and cold-calling appointment-making for those without a physical presence (taxi companies, towing companies, tradesmen). I will also be leaving ads on forums, directories, etc., pointing people to my squeeze page, where they will be taken to my page with my demo regular and mobile sites on, and then they will be enrolled in a 35 email sequence on mobile/SMS/QR codes.

I then also want to start contacting all those I've been adding to my database, by sending postcards, letters in the post, etc. I could send topical emails out, with up-to-date mobile/SMS info/stats, but this is effectively spam. We'll see. But I want to be hitting people repeatedly, using all manner of methods.

And I want to sort an ad this weekend for someone to build the sites for me, and a sales manager to start selling, plus recruit his own salesmen. And then I want to take over the world and just be the best mobile company the world ever and basically just destroy you all ha ha ha!

A tip to anyone crazy enough to do walk-ins like this: leave the house with a full battery charge, because all this surfing will be using a lot of battery. My phone has nearly died when I haven't done this.

Have a good Sunday, my lovelies.

PROGRESS

Set-up Sales This Month: £0
Current Residuals: £0
Current Progress: £0pm of £10,000pm

Yours in prosperity,
Skochy - The Musical Salesman

4webmaster

Excellent Scott great start. Also you might want to create a local mobile directory and tell them if you create their mobile site you include it free a $....... value because if not your customer they have to pay.

That is an idea to close a sale too.

https://stevesuard.com

Scott Stevens

Another great idea, thank you.

Yours in prosperity,
Skochy - The Musical Salesman

JSD Global

Good Day Scotty,

Surmise it to say, I get around.

Feel free to call me Jay.

Thanks so much, a got a big smile, and even had a laugh, envisioning you out there with your coat and notebook. The locals businesses must all be abuzz with talk of you...lol.

I learn a lot by being a member of this forum, and I need to share more. Thing is, as you may have evidenced, I tend to get long winded in my posts...lol.

Thank you for your generous invite to continue posting here and communicating with you.

Anyway, a BIG Congratulations to you on the interest from the artist. My wheels immediately started turning on that one. So many ways to approach that "foot in the door" opportunity.

I immediately foresaw your newly created local virtual art museum featuring local/regional artists work. This led to consignment sales for up and coming artists work, each with their own featured "subsite" on your domain.

Any start can lead to your goal of doing primarily mobile sites, or perhaps take you somewhere you haven't yet imagined.

You have a bit of a captive audience with this thread, and I know if you asked for help on some ideas for the best approach to make a site for an artist you'd more than likely get some beneficial replies.

Most of the reader Warriors here are rooting for you. We are sharing your journey. When you succeed, we experience it too.

What I have done for my prospects on a low budget (not uncommon these days) is keep control of the domain and website on my end, then I can "lease" the domain and/or site to them, and offer them a monthly payment plan. If they are unable to pay, I can put the site on hold (with my own ads, if I choose). I use payment processing that allows for monthly subscriptions.

Now again, what works for me may not be for everyone. I am always open to new ideas, and I am very flexible in my approach to business. When you own your work, you can do that, as you already know.

When you have the confidence (or desire) you can go after the larger businesses that have "budgets" for marketing. Money will often go where value is (or can be) proven, that's just smart business.

The Warriors here are so very generous, that it makes me feel incredibly fortunate to have found this forum. The gem you got from "4webmaster" on creating a local mobile directory is another golden idea when put to use.

If you create such a directory, and make it both desktop and PC based, and it gains in popularity through organic traffic as well as some crafty legitimate SEO and offline/alternative marketing on your part, you could soon have businesses seeking you out to be a part of it and offer exclusive placement. As the idea suggested, to get on the directory they have to be a customer (or pay for advertising).

This is why the internet is such a grand place to conduct our business...the opportunities are limitless!

So long as you continue do something every day, you WILL see results.

During our start-up, we mixed it up using Craigslist postings in the business sections, and merchant websites that allow direct "spam free" communication with other businesses (the previously mentioned Merchant Circle is working on a UK version), as well as direct contact.

I have seen folks offering gigs on Fiverr to put out flyers in London (remember, in this biz you have no geographic boundaries). I imagine a flyer, perhaps titled something along the lines of "Why You Need Me To Build You a Mobile Website" (or whatever works for you) with a few stats and graphics for effect and a big QR code to your flashy and informative professional landing page. Of course posted fliers are not for everyone.

I have used graphics that shows 2 mobiles with the "before and after" mobile views, as many mobile website marketers do, as well as graphics of my own creation like "Stop Wasting Money on Yellow Page Ads" with my "How To Make a Phone Book Christmas Tree" instructional Bonus as a tongue in cheek way of saying advertising of old can be a waste of money.

I don't know when the last time I used a phone book to look up a business as a consumer was, but I do use them to look for prospects (and I use these very "facts" in my marketing")

If you're aware of how much a business pays for Yellow Page "display" ads (standard listing is often free), billboards, and even print display advertising, then you know where some of your marketing could be profitably targeted, since mobile sites basically offer direct "targeted" clientele at a much lower cost. Phone book advertising can run into the tens of thousands a year in some areas.

I know folks have mixed feelings about Fiverr and quality, but we all should understand that many of the service providers there live in places where the norm is to earn less than fifty cents an hour. When you hire them for gigs you are doing them a favor and saving yourself some coin. If you feel guilty about the low cost, you can always pay them a "tenerr" ("tip" them).

I have found great artists and very professional business associates through Fiverr. When you like someone, you can get them to work for you directly. You can even find quality folks from the good ole' USA (or UK) if you are concerned about language barriers, or want to serve "country first".

The reason I bring it up again, is because you can find translator gigs there, for five bucks (of course). So in the case of your Chinese restaurant, you can decide if it is worth the cost to get your best sales letter translated, and could use it for other similar business establishments in the future. The owners appreciation and recognition of your efforts (and respect) could lead to a sale.

As on option, I like to engage students in my work, so if you have a local college or university nearby, you can post for workers on bulletin boards, student newspapers, or on Craigslist. You can often find a driven student wanting to do (and learn) more that way.

One version of my sales copy starts of with the reasons why a business without a mobile site is at a disadvantage, possibly failing against competition. I also mention the calculated prediction of how mobile searches will soon dominate.

I try never to directly bash an existing business in any way. I have seen that approach ("Your Website Sucks!"...seriously???) and it always turns me off, so I have no way of knowing if it works. It's just not for me.

As for the Indian restaurants, perhaps they need you more than anyone, based on your own observations. If you've been on your feet all day, and could use a cold (or hot) drink or a snack, it might be a great ice breaker (if you are okay with spicy food...lol), "thank you, that food was awesome, by the way, do you have a website (or mobile site) in case I'd like to order take-out sometime?" such a scenario could eventually lead to a sale.

It is my feeling that if one are not equipped to offer non-mobile websites you are missing out on an opportunity to build your business, and to engage a customer who might eventually go mobile through you. Some of the domain sites offer domains for as little as one or two dollars (US), and with that you often get a free one to three page website. If you can build someone a site that way, or build one to host on your existing hosting space, the start up cost is quite negligible.

Breaking the ice, getting my foot in the door to gaining a new customer is my first goal. From there I always have a better advantage for increased business from them, because I KNOW I will almost always outperform their expectations (on rare occasion, some folks can be unrealistic).

My first thoughts are of "What can I do for YOU, today". I already know what they can do for me.

I have used simple templates, and/or domain host provided services, to build simple sites for folks without sites (or with lame ones) and eventually some of them will up-sell due to satisfaction and/or recognition of the increased value and revenue to their business.

You can further add value (and income if you choose) by submitting them to local search sites like Google, Yahoo and Bing for starters. Such sites usually offer FREE business pages and can be a thirty dollar up-sell (for your time) on your end.

Some folks are overwhelmed just to see their business online on an attractive one page design with a brief narrative, contact info, a pic or two, and map. They will gladly pay twenty or thirty a month for this valuable service, then you charge extra for limitless add-ons. I often make actual establishment pics an add on, even if it's for just ten bucks. Even a map (free for you, other than time) could be an add-on.

I have seen folks brought to tears for such a thing, and that's always an awesome feeling, when you provided a service that enriched them is such a way.

You can even enjoy some regular tasty meals, as well as other services, if you are willing to barter. Remember that your return does not end with the site, each site is a perpetual business magnet, in particular when you have it branded with a subtle link. It's amazing how many folks are willing to trade their service rather than their cash. If you barter for gift cards or certificates, you can sell them or offer them as a bonus, which benefits the grantor further with new clientele.

For me, I've found that I don't have to offer a full suite of services to everyone, as some of them will never see the value (some can even be "scared" off). But most of those can see a value in a twenty a month (or hundred a year even) website. If it cost me near nothing to host, and a half hour to create, I'll take it. I know that it almost always leads to more sales, one way or another. I usually keep control over the low cost sites, and my costs are usually covered with the initial payment.

Of course that's not the real business I'm after, and I may not get rich from one site that way, but you know what, it grows. It enriches me as person (and professional), it enriches a business, and it betters the world of commerce. It finds customers a place that makes them happy, so all around it's a plus. And again, word of mouth is often the result, and that can't always be calculated (have your link at the bottom of the low cost sites, or remove it as an up-sell). You never know how many people you reach.

Get one of these a day and in a few months you'll have some bread and butter money coming in on a regular basis that will allow you the time to focus on more lucrative business. Along the way you'll sell mobile sites (and up-sells/add-ons) and your profits increase.

That's my take anyway.

There's a great thread on a similar topic in this forum posted by "Attraction Marketing" called "No Investment Needed". Several great tips and ideas there.

Okay, so I have ventured too far from the mobile based topic here...it's that busy brain thing

In closing my friend, I'd suggest getting a back-up battery for your phone, so you don't have to run out of juice when it does...lol.

I really think you have a well thought out plan and approach. Remember to always be willing to think outside the box.

I sense a sale coming very soon.

You've got our attention, keep running with it, and keep us posted!

Sincerely,
JS

P.S. I wanted to share one of my business philosophies before I take a break from the forum to literally "feed the hounds". I see each potential client as a potential Wealth Contributor, as they may very well contribute to my income, thus my wealth. Once they are a customer, I see us as Wealth Partners, because I now contribute to their income and wealth as well. Thus, I treat my potential clients with great respect and care. It all comes back!

Scott Stevens

Hi Jay,

Thanks again for another amazing post. I've read and re-read this (like your others, too).

You got me thinking about offering desktop websites for free + hosting/maintenance for those with no website whatsoever - at least I'd be making a 100% profit per month on the hosting/maintenance. I have some great offline themes I've bought from here from Sean Lowery.

As you said, once I have my foot in the door with them, and as long as I look after them, they will be trusting me enough to buy other services from me - including mobile and SMS.

Anyway, thanks again for the excellent post. I will be coming back to read your posts again, as they're very informative and positive - just what I started this thread for.

I hope everything is good with you, and hope to hear from you again.

I am just about to post my next update now...

EDIT: I just read that thread you recommended by "Attraction Marketing" - "No Investment Needed". Very interesting reading. Thanks, Jay.

Yours in prosperity,
Skochy - The Musical Salesman

Scott Stevens

DAY 59 OF 182 - Increasing The Value Of My Offer

RECENT ACTIVITY

Hi all,

Sorry I haven't posted in a few days. I actually have been busy with the walk-ins, some cold-calling, and sending out information to people, as well as dealing with the SEO clients I already have.

Since my last post, I've just been pounding the streets doing my walk-ins, and doing a few cold calls. Still no takers, but lots of people interested and wanting to look at it in the new year. Lots of business cards given out.

The stock answers seem to be the following:

- Been thinking about that, but no budget/busy for Christmas, so get back to me in the new year;
- Send me some pricing;
- I have a web person, so I'll get them on to that;
- I have too much business anyway;
- No thanks/not interested.

No sales or even appointments set-up, but the figures are by no means bad, as I simply haven't gone through enough numbers for this to be the case. I think it's just that it's too close to Christmas for people, and either they're too busy, or have used up their budget.

But there are some positive leads to be followed-up with in the new year. And people do really get the mobile thing.

TOTAL METRICS

I'm going to update this in a future post, and then intermittently, with rolling stats. My days are just too busy to be updating his every day. Having said that, I do keep all the figures in my own spreadsheet, so I'll be able to track everything there for myself.

THOUGHTS

I have been thinking that although the response has been positive for mobile - and I think my script and approach is good - I think perhaps people are not able to easily compute how a mobile sites translates into pounds in the pocket.

The next step of my prospecting process is to get people into an appointment so I can show them a presentation and open their eyes more on mobile - but even this is proving to be difficult.

So I have been thinking I need to improve the perceived value of my initial offer, to get people into an appointment, as opposed to them just saying, "Send me some info/prices".

And then over the weekend just gone, fellow Warrior WillR (great on mobile - check out his posts/products) emailed about an offer/system he is promoting - for free. I checked it out, and you should too, if you're into mobile.

But it has shown me a way to increase the value of what I'm offering. I won't give it away, as you should check it out for yourself. But it basically involves demonstrating to businesses how to get people onto their database, and then to send them offers.

I've bought myself a menu stand, and I already have some postcards that a shop/restaurant would give out to their customers, with a discount voucher and QR code on there, to entice them to join their email/SMS list. So this afternoon/evening, this is what I will try when doing my walk-ins.

The theory is that with this, it will be easier to have clients envisage making money form my services. I will be concentrating on businesses that get repeat visitors, and have some margin for discounts - fashion shops, massages, hair salons, restaurants, etc.

My offer will likely be that they get the mobile site for free if they take the loyalty programme system (monthly residuals for moi). If they don't want the system, and they just want the site, then they can just have the site, but it will be £497+ set-up, and then a hosting/maintenance-shaped cherry on top.

I already have the postcards printed, and the menu stand loaded with a sample offer - all linked to my SMS and email system. So let's see how I get on...

PROGRESS

Set-up Sales This Month: £0
Current Residuals: £0
Current Progress: £0pm of £10,000pm (yes, I know)

Yours in prosperity,
Skochy - The Musical Salesman

Jute

Hi Scotty!

Thanks for the update... One thing that just hit me is that if the businesses are having a lot to do now that is great for business but we all know that January is VERY SLOW for many businesses due to people not having much money left after Christmas and New Year's then I would use that to your advantage and say something like this if I were to target a restaurant....

You have a lot of customers now right? (they say Yes) and then you say but in January business is a lot slower, then wouldn't it make sense to collect phone numbers during this super busy month and next month when Restaurants are really fighting for what little money people have left you can send out text messages with deals to people that already know your Restaurant, and know what great service and food and tasty (strong) drinks you offer and having them come back when business is slower.... Did you know that people are x times more likely to read text/sms messages than email and they are x times more likely to take you up on your offer through text than with email.....

You could also end with saying that it will take a couple of weeks for the mobile site to get indexed in Google etc. so when their business is starting to get a little slower in January then the mobile site will be indexed and working for them, attracting customers 24/7....

One last little thing....

ABC = Always Be Closing

and if you had coffee this morning remember.. Coffee is for closers only.... (...love that movie.... )

Cheers

Jute

Scott Stevens

I'm going to use this tomorrow - great stuff.

Jute, what film is this? (I did have coffee this morning :-)

Thanks for the tips, Jute.

Yours in prosperity,
Skochy - The Musical Salesman

Jute

Scotty.

Do a search for

coffee's for closers youtube

And you will get the scene... Choose the clip from 2012

Cheers

Scott Stevens

Love it. I'll have to check out this film.

Cheers, Jute.

Yours in prosperity,
Skochy - The Musical Salesman