What Mobile ideas to go with first? Please Advice

Rasfa · 16th Aug 2013, 09:28 AM

Hi, I was dropping a cousin of mine at the station and a guy dropped one of his luggages and I helped him pick it up and helped him to his trolley. We started talking and I found out he is a VP of one of the most popular mobile Networks (I mean actual Mobile Phone Network like T-Mobile, AT&T, Verison etc in another country) (with over 60% market share in that country) in one of the countries where almost everybody uses a mobile phone and the country has no law or regulation at all on text marketing or blasting etc.

This fellow asked me to come up with my proposition for how he can help me succeed.

This is a great opportunity and I don't want to blow it.

These guy is ready to give me access to the mobile users and their numbers etc

My question to the experienced warriors, marketers, app developers etc here is, which of the following should I approach this guy with? Could it be:

1. Can I blast the users list with offers, company products, services etc
2. Can I introduce apps to be pre-loaded on to their customers' handset or have them blast their customer with alerts to download the apps.
3. Other ideas from you experienced warriors

I really need your advice on the above and any other ideas you may have.

Thanks

EDIT: I have had some PMs from people thinking I was talking about a Mobile Ad Network for CPA.
No NO No.
I mean an actual Mobile Phone Network like T-Mobile, AT&T, Verison etc in another country. This is why this is such a huge one that I don't want to blow.

DexterGallagher · 18th Aug 2013, 05:47 AM

You could try an geo target users, restaurants in X city, contact restaurants and ask them to advertise, then blast the mobile users with offers over a set period of time - not all at once.

EmmaGraham · 18th Aug 2013, 12:42 PM

Are you SURE he meant that you could get access to their customer base when he asked you to come up with a proposition? It sounds a bit odd for a VP of any company to give a relative stranger free reign just to market 'whatever' to their customers.

I'd check with him again before suggesting anything to be honest...

natebunger · 19th Aug 2013, 12:51 AM

His proposal is too easy especially coming from a VP. I agree that you have to be sure 101% before giving out anything.

DexterGallagher · 19th Aug 2013, 01:32 AM

It does sound odd, but when I've been in the US, I came across all types of people including one of the VP at Disney!

The guy could be after using his position to influence you to give free advice. Are you sure his is the VP??

Rasfa · 19th Aug 2013, 05:21 AM

Originally Posted by EmmaGraham

Are you SURE he meant that you could get access to their customer base when he asked you to come up with a proposition? It sounds a bit odd for a VP of any company to give a relative stranger free reign just to market 'whatever' to their customers.

I'd check with him again before suggesting anything to be honest...

Yes we spoke about this, he was the one that actually told me about the country not having any legislation against sms blasting at the moment. He wants me to come up with how to milk it before things change. Of course he'll be in the loop too.
As you said, I will speak with him again to confirm. Thanks

Originally Posted by natebunger

His proposal is too easy especially coming from a VP. I agree that you have to be sure 101% before giving out anything.

Now I am not sure if he was just trying to use me for free advice or idea generation, but there's only one way to find out. I'll have to tread gently I suppose, without laying the full plan for him I guess. Thanks

Originally Posted by DexterGallagher

It does sound odd, but when I've been in the US, I came across all types of people including one of the VP at Disney!

The guy could be after using his position to influence you to give free advice. Are you sure his is the VP??

You are certainly correct, I am not sure if he was just trying to use me for free advice or idea generation, but there's only one way to find out. I'll have to tread gently I suppose, without laying the full plan for him I guess.

Moreover, I have checked him out online he is truly whom he said he is. His title & position all tallied.

One more thing, he asked me during our conversation if I knew any of the big brands in that country, which to me implies he might want access to the big brands for sms blasting but not wanting to be the one to suggest such things to the brands.

My next move should be to propose something with the end result thrown at him but not the nuances and ingredients. Any help on how to do this will be appreciated.

Thanks

mmichuda · 19th Aug 2013, 11:34 PM

VP doenst really mean anything. Is he a Senior VP or Corporate Senior VP? He might be a VP of a small division...doesnt really matter. Big corporations might have over 200 people with the title VP. C-level people are the ones you want. They report to the CEO. CFO, CIO, CTO, etc.

natebunger · 22nd Aug 2013, 08:05 AM

Good to know you are being safe. Keep us updated, mate! Good luck!

Rasfa · 23rd Aug 2013, 03:52 PM

UPDATE

This fella confirms he'll open access to the whole database of customers using the tel network. Him and his team wants a cut of what I get from milking the database. Now the catch is I have to cover cost of pushing communication to the database (huge database).

My thoughts
I'll test small and keep you updated.

By the way I don't have to use his tel network to send text if going that route.
Though seems like he's after a big blast to the database.

16th Aug 2013, 09:28 AM	#1
Rasfa Warrior Member Join Date: 2009 Posts: 12 Thanks: 0 Thanked 1 Time in 1 Post	What Mobile ideas to go with first? Please Advice Share on: Hi, I was dropping a cousin of mine at the station and a guy dropped one of his luggages and I helped him pick it up and helped him to his trolley. We started talking and I found out he is a VP of one of the most popular mobile Networks (I mean actual Mobile Phone Network like T-Mobile, AT&T, Verison etc in another country) (with over 60% market share in that country) in one of the countries where almost everybody uses a mobile phone and the country has no law or regulation at all on text marketing or blasting etc. This fellow asked me to come up with my proposition for how he can help me succeed. This is a great opportunity and I don't want to blow it. These guy is ready to give me access to the mobile users and their numbers etc My question to the experienced warriors, marketers, app developers etc here is, which of the following should I approach this guy with? Could it be: 1. Can I blast the users list with offers, company products, services etc 2. Can I introduce apps to be pre-loaded on to their customers' handset or have them blast their customer with alerts to download the apps. 3. Other ideas from you experienced warriors I really need your advice on the above and any other ideas you may have. Thanks EDIT: I have had some PMs from people thinking I was talking about a Mobile Ad Network for CPA. No NO No. I mean an actual Mobile Phone Network like T-Mobile, AT&T, Verison etc in another country. This is why this is such a huge one that I don't want to blow.
	Last edited on 16th Aug 2013 at 03:05 PM. Reason: Clear up a notion that is misunderstood

18th Aug 2013, 05:47 AM	#2
DexterGallagher Advanced Warrior Join Date: 2012 Location: Living in Cambridge UK for 2-3 years. Posts: 645 Thanks: 78 Thanked 143 Times in 103 Posts	Re: What Mobile ideas to go with first? Please Advice Share on: You could try an geo target users, restaurants in X city, contact restaurants and ask them to advertise, then blast the mobile users with offers over a set period of time - not all at once.

18th Aug 2013, 12:42 PM	#3
EmmaGraham Warrior Member Join Date: 2013 Location: United Kingdom Posts: 22 Thanks: 29 Thanked 21 Times in 15 Posts	Re: What Mobile ideas to go with first? Please Advice Share on: Are you SURE he meant that you could get access to their customer base when he asked you to come up with a proposition? It sounds a bit odd for a VP of any company to give a relative stranger free reign just to market 'whatever' to their customers. I'd check with him again before suggesting anything to be honest...

19th Aug 2013, 12:51 AM	#4
natebunger Your Next Copywriter War Room Member Join Date: 2009 Location: I own and live in my own retreat hotel located in Colombia South America. All clients are welcome :) Posts: 740 Thanks: 144 Thanked 88 Times in 79 Posts	Re: What Mobile ideas to go with first? Please Advice Share on: His proposal is too easy especially coming from a VP. I agree that you have to be sure 101% before giving out anything.
	##ATTENTION## Do You Hate Writing Sales Copy? I create killer copy for squeeze pages, video scripts, email auto-responders and sales pages. Click here to see reviews.

19th Aug 2013, 01:32 AM	#5
DexterGallagher Advanced Warrior Join Date: 2012 Location: Living in Cambridge UK for 2-3 years. Posts: 645 Thanks: 78 Thanked 143 Times in 103 Posts	Re: What Mobile ideas to go with first? Please Advice Share on: It does sound odd, but when I've been in the US, I came across all types of people including one of the VP at Disney! The guy could be after using his position to influence you to give free advice. Are you sure his is the VP??

19th Aug 2013, 11:34 PM	#7
mmichuda Warrior Member Join Date: 2010 Location: Chicago, IL Posts: 23 Thanks: 14 Thanked 2 Times in 2 Posts	Re: What Mobile ideas to go with first? Please Advice Share on: VP doenst really mean anything. Is he a Senior VP or Corporate Senior VP? He might be a VP of a small division...doesnt really matter. Big corporations might have over 200 people with the title VP. C-level people are the ones you want. They report to the CEO. CFO, CIO, CTO, etc.

22nd Aug 2013, 08:05 AM	#8
natebunger Your Next Copywriter War Room Member Join Date: 2009 Location: I own and live in my own retreat hotel located in Colombia South America. All clients are welcome :) Posts: 740 Thanks: 144 Thanked 88 Times in 79 Posts	Re: What Mobile ideas to go with first? Please Advice Share on: Good to know you are being safe. Keep us updated, mate! Good luck!
	##ATTENTION## Do You Hate Writing Sales Copy? I create killer copy for squeeze pages, video scripts, email auto-responders and sales pages. Click here to see reviews.

23rd Aug 2013, 03:52 PM	#9
Rasfa Warrior Member Join Date: 2009 Posts: 12 Thanks: 0 Thanked 1 Time in 1 Post	Re: What Mobile ideas to go with first? Please Advice Share on: UPDATE This fella confirms he'll open access to the whole database of customers using the tel network. Him and his team wants a cut of what I get from milking the database. Now the catch is I have to cover cost of pushing communication to the database (huge database). My thoughts I'll test small and keep you updated. By the way I don't have to use his tel network to send text if going that route. Though seems like he's after a big blast to the database.
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