Trademark question for a slightly altered word
Just curious about something and wanted to get some thoughts from those who know a bit about trademarks and the like here.
Let's say I've come up with a company name that's a slightly new coinage of a known word or a fusion of two known words -- think Accenture, Intellicast, that kind of thing, am I able to use it if what follows the name is different and in a different sector?
I'll give a thumbsuck example. Let's say the word is 'triumphant' and I've come up with Triumphiant. I find there's a company out there called Triumphiant Financial LLC. I want to be Triumphiant Media LLC. Do they have trademark control on Triumphiant even though my name would be different when taken as a whole?
And if they use just the Triumphiant part in their logo, can I also just use the Triumphiant part in my logo or would my logo have to actually be Triumphiant Media to set us apart?
Would appreciate any thoughts. Thanks.
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