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Proper way of contacting business owners

by Joe Cohen
12 replies
  • OFF TOPIC
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What is the next step. I do restaurant menus and food photography for local restaurants in my local area. I spoke to a local restaurant via the phone a few weeks ago during the conversation he said to contact them in a few weeks. I have done that and left several messages with no return phone call....what is my next step send them a text message go drive out to the restaurant I'm new to this i haven't been told no so I'm just pursing them till I'm told diffrent. I'm open to suggestions on how to approach them..
  • Profile picture of the author MikeFriedman
    Contact me in a few weeks means "I will never answer your calls or return your messages." You lost the sale.

    I'd send them a postcard or occasional email. Maybe call now and then, but it is unlikely you will ever get them on the phone again.

    Move on to the next business.
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  • Profile picture of the author yukon
    Banned
    It's local and you haven't even been to the restaurant? Why not?

    Show up at the restaurant/s with some menu samples. What are they going to say, go away? That's more than you have now.
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    • Profile picture of the author Joe Cohen
      yes you are correct, but they own three restaurant/s the local one i went to gave the the contact person that is at another restaurant/s that is two hours away and he hasn't replied to any of my phone calls i could drive all they way out there hoping to connect with the owners or the person in charge of the decision making..
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  • Profile picture of the author Dan Riffle
    Was this moved to the OT? If so, why? This is a legitimate marketing-related question.
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    Raising a child is akin to knowing you're getting fired in 18 years and having to train your replacement without actively sabotaging them.

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    • Profile picture of the author Ron Lafuddy
      Originally Posted by Dan Riffle View Post

      Was this moved to the OT? If so, why? This is a legitimate marketing-related question.
      It's double posted, (also in the Offline forum) probably by a spammer.

      It's nonsense anyway. Who starts a legitimate business selling to restaurant owners without knowing how to approach or sell to restaurant owners?

      Ron
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      • Profile picture of the author Dan Riffle
        Originally Posted by Ron Lafuddy View Post

        It's double posted, (also in the Offline forum) probably by a spammer.

        It's nonsense anyway. Who starts a legitimate business selling to restaurant owners without knowing how to approach or sell to restaurant owners?

        Ron
        When did this forum start requiring discussion of legitimate businesses?
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        Raising a child is akin to knowing you're getting fired in 18 years and having to train your replacement without actively sabotaging them.

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        • Profile picture of the author Ron Lafuddy
          Originally Posted by Dan Riffle View Post

          When did this forum start requiring discussion of legitimate businesses?
          Not a forum requirement, I agree. Nor is common sense.

          What is required in order to do business, though, is another matter.

          Ron
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      • Profile picture of the author MikeFriedman
        Originally Posted by Ron Lafuddy View Post

        It's nonsense anyway. Who starts a legitimate business selling to restaurant owners without knowing how to approach or sell to restaurant owners?
        The same people that start an online business without the first clue of how to generate traffic online.
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  • Profile picture of the author Yvon Boulianne
    there`s so much potential client, just let this one goes, you could have done 10 sales with the times and mental energies you`re loosing..
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  • Profile picture of the author Leadsupply
    Keep pursuing a "yes" or "no" aggressively, but don't spend an inordinate amount of time on one restaurant. You need to have a large pool to prospect from. I like to give people a way out if they say the line about "contact me in a few weeks," and tell them that I don't want to waste their time or mine, and that if they tell me they're not interested they're actually doing me a favor. Here's the great part about that: Anyone who doesn't say "no" has basically given you a soft "yes." And you can hold them to it.
    There is no right or wrong way to contact them. The more aggressive you are, the better your conversion rate will be. Just make sure that you don't ignore the 1000's of other owners that you could be talking to by spending too much time on a few.
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    • Profile picture of the author OptedIn
      Originally Posted by Leadsupply View Post

      The more aggressive you are, the better your conversion rate will be.
      While that may work well for my local mafia protection crew, I have never seen it produce good results in dealing with small business owners.

      I guess it depends on your neighborhood.

      Thank you.
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      "He not busy being born, is busy dying." - Bob Dylan • "I vibe with the light-dark point. Heavy." - Words that Bob Dylan wishes he had written.

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  • Profile picture of the author tibenabvi
    Banned
    just forget about it and move on to reach out more potential customers.
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