I need a name for my business? Please give me input
In other words, I'll be forming my own corp. this month and running all my business through it... I just need a name.
So, in short of what I do is essentially financial planning for seniors and occassionally pre-retirees/retirees.
The majority of my estate planning clients are 70-100 years old (avg age is near 80)
(this is 60% of my business and its very intricate/detailed planning... extremely time consuming)
My retirees but not quite 80 year old clients... we assess their portfolios which are typically overly invested in ****ty equities and high risk investments. We then make recommendations and reduce risk. We make sure that if they need nursing care or assistance that their healthcare costs will be completely covered by qualifying them for entitlement programs through the state, the VA, etc... (Probably 35% of my business, however these cases are some of my favorite to work on, so I wouldnt mind doing it more often)
and lastly for people under 50... its typically just an occassional life insurance policy... probably 5% of my business and less than that of my profits. (For the most part its mindless when people are young and healthy)
I need to come up with a business name that encompasses the brunt of my business which is basically helping seniors utilize various entitlement programs to increase their incomes, reduce their costs, and preserve their assets. (pretty much estate planning, wealth preservation, and retirement income planning)
The programs can cover the entire cost of nursing home care, which down here costs nearly 7k a month.... THIS IS WHY PEOPLE SEEK ME OUT so that they don't need to self pay for the care and leave the healthy spouse poor.
Sooo now that you have an idea of what I do..... Anybody have a good business name that is niche specific.. and unused
Thanks
Keywords maybe Elder, senior, specialist, assistance, financial, planner, planning, etc...
the only issue when I peg my elder niche with the word senior, I lose out on the very profitable sector of "baby boomers" who don't quite view themselves as seniors yet.
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Just when you think you've got it all figured out, someone changes the rules.
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Just when you think you've got it all figured out, someone changes the rules.
Success is the sum of small efforts, repeated day in and day out.
Success is the sum of small efforts, repeated day in and day out.
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