Do you listen or do what Celebrities recommend?
But even knowing it, I still don't get it.
Are people THAT sheeple?
Micheal Jordan wearing Hanes, eating BallPark franks and wearing Air Jordans isn't going to make me want to buy those, thinking I'm being like Jordan.
I think kids are more influenced on some of these because they tend to naturally imitate their heroes.
Celebrity colognes , because what, it has their name on it? Don't get it.
I am less likely to believe a celebrity if he/she is hawking a product.
Celebrities telling me to give to a charity does not mean anything more than a regular person who is saying the same thing.
If I was a big Chuck Norris fan, I mean really followed and practiced his martial arts and training, I may be inclined to look into his hawking of a physical fitness product, but I would've already researched it and would have made a determination..., if I want to have Chuck Norris fighting skills and athleticism , do I believe he "actually" uses the machine or the machine contributes to his ability?
Usually , the most honest endorsement of a product by a celebrity is when a picture , question or video is taken of them working out or actually using a product that they have no intention or does not occur to them to officially endorse a product, just an every day routine.
I am MORE likely to believe George Foreman when he was pulling a Volkswagen while training for a fight, NEVER commercializing it or endorsing it because this was found out ONLY with in depth reporting or questioned about it, otherwise, he would NEVER bring it up.
Like when boxers have closed training sessions.
Or like when Arnold Schwarzenegger was in top form and Mr. Olympia, considering to buy his training tapes and books seem not to far a jump.
Jack Lalanne , especially back in the day, was that type of celebrity, that had that type of impression.
Since doing research in that field, he had far less credibility when endorsing the juicing, because I know and seen first hand what a person actually looks and feels like when going on that path, at any age.
NOT that juicing is not good , but that HE actually did it as a major part of his personal diet when hawking it.
I find most commercials insulting..., not informative , really stupid, rarely influenced , which is why a lot of "review/comparison" content gets top billing on internet.
I am curious as to what percentage of the population actually bought "Mentos" because of that stupid commercial, and other type commercials.
Does "the most interesting man in the world" make you want to buy that beer? Yes, it is entertaining , but does it turn you into a buyer?
Celebrity or not, it all comes down to credibility coupled with believability...,are YOU certain or convinced that what he/she endorse will get the results you want?
The 13th Warrior
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