Nike ad featuring Tiger Woods..."Winning Takes Care Of Everything."
Pushback on Nike Ad Celebrating Woods - NYTimes.com
after reading the article, guess an argument can be made for or against the ad. in the end however it comes down to how it's perceived by the prospect being marketed to. i don't really like it, not one of nike's better efforts imo. perhaps strictly within the concept of sport winning takes care of everything...perhaps. everyone knows of the incredible public fall from grace tiger had and for many that undertone comes through pretty strong here (regardless of what nike claims). kids have always gravitated toward tiger, is this really an appropriate message for them? i'm an avid golfer and a fan of his as well, just not a huge fan of this.
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