Which of the following company names do you think is best for naming our Start Up?

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In short, we would love feedback from the community on which of the following company names is the best to choose for our Start Up Company?

(As background, we have run a naming contest on both squadhelp.com and namingforce.com. We have gone through the list of names generated from both contests to create the following shortlist of - what we think are - the best names. We are looking for feedback from other people to help us make a decision on which name to choose).

Feel free to pick your favourite, your top 3 favourites, your worst 3 favourites, or whichever feedback format you prefer. We will be incorporating the company in Australia on July 1st, 2014 so fast feedback is sought, if possible.

Thanks in advance for those offering their opinions. Your feedback will be very much appreciated and well received.

(Who are we? We will operate as an online bookkeeping service provider in Australia. We will provide bookkeeping, accounting & tax services to small businesses. To understand more about what an online bookkeeping service provider is - in case anybody doesn't know - please visit www.bench.co. Bench Accounting are a USA version of what we will do in Australia. Our service will be targetted to small companies with expenses of $75,000 or less per month. It is a B2B / Business to Business market).

SHORTLIST OF NAMES in alphabetical order

Accountaroo.
Accountiva.
Accrutiva.
Blueledger.
Bookanomics.
Bookaroo.
Bookeepia.
Bookinetics.
Bookkeepia.
Bookomatic.
Bookopolis.
Clerkis.
Countify.
Datascopic.
Datorama.
Equinova.
Equitus.
Ledgaroo.
Ledgerama.
Ledgerbase.
Ledgerforce.
Ledgerise.
Ledgerly.
Ledgermate.
Ledgeroo.
Ledgorama.
Numbaroo.
Orphis.
Perfecto.
Proficia.
Qualisum.
Qualitax.
Sumstar.
Sumtastic.
Taxella.
TaxPal.
Templeblue.
Tigertax.
Trustica.

Kind Regards,

Gary Leech
#company name #naming
  • Profile picture of the author bandphone
    I think Taxpal is a great name
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    • Profile picture of the author David Beroff
      My vote, in order of preference:
      • Bookaroo
      • Accountaroo
      • Perfecto
      • Sumstar
      • Ledgerbase
      • Sumtastic
      Maybe you could try to buy MyBooks.com; they don't seem to be using it.
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      • Profile picture of the author Frank Donovan
        Gary,

        This might not be the sort of answer you were looking for, but I think you're focusing a bit too much on the name of your company.

        I've hired a number of accountants and bookkeepers in my business life, and I've never given much thought to their names. I've been more concerned with their reputation and quality of service.

        In fact, for the type of service you're offering, I'd suggest that names such as "Bookaroo" and "Accountaroo" would be more likely to deter a prospective client than attract them. You're accountants - not some whizzy new social network.

        All you need is a name that sounds professional and then just concentrate on building your reputation.


        Frank
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  • Profile picture of the author ForumGuru
    Banned
    I think you have a pretty good base list to work with but it looks like you must decide if you want to have the word "tax" in your company name.

    A few of my favorites are:

    Equitus
    Ledgerforce
    Tigertax
    TaxPal
    Blueledger
    Qualitax

    Best of luck.

    -don
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  • Profile picture of the author imbikinigirl
    I like Orphis. Cross between Morepheus and Orifice.. But maybe not the best choice for a legitimate business....I would go with Equinova
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  • Profile picture of the author garyjames
    Hi all,

    Thank you for responding to my post. Much appreciated.

    We have now narrowed down the list to 3 promising candidates:

    Ledgerforce
    Clerkis
    Bookaroo (or Keeperoo)

    We will make a final decision on which name to choose on July 1st.

    Kind Regards,

    Gary
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