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Offline Method - VIDEO

by Mav91890
40 replies
I was referred to this video and I'm sure you all will like it as well. I learned a good bit and plan to put it into action shortly.

Short Summary -

- Shows you how you can get a effective response through email, which can lead to a lifetime cliet.

- Gives an excellent system to get appointments with local business owners and bypass the gatekeepers.

- Shows you how to build amazing value and trust with your prospect.
#method #offline #video
  • Profile picture of the author Mav91890
    It's decently long but worth every minute. Enjoy!
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  • Profile picture of the author vndnbrgj
    There is a whole thread talking about that and the program associated with it.
    http://www.warriorforum.com/offline-...d-you-get.html
    It's based from ILoveMarketing.com
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  • Profile picture of the author racso316
    Can you please elaborate or give a summary or some bullet points on what's it about? I watched another video "recommended" here and I regret I did.
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  • Profile picture of the author Mav91890
    Oh, I'm sorry. I had no idea.
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  • Profile picture of the author Mav91890
    I updated the first post to elaborate a bit more on the video.
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  • Profile picture of the author razza
    Thanks for the share Frank Kern makes good email marketing videos too
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    • Profile picture of the author David Miller
      I only watched the first 30 seconds of this video and clicked away. Starts with Larry the Cable Guy's older brother saying:

      "I'm going to show you how to get clients without cold calling!"

      At that announcement cheers of enthusiam roared so loudly you would have thought a truckload of dollar bills were just delivered at a strip club.

      Now I may go back and watch this thing later on, but my gut tells me it's another "system" for people who don't like to or are afraid pick up the phone.

      Yes I know, I'm prejudging.
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      • Profile picture of the author damasgate
        Originally Posted by David Miller View Post

        I only watched the first 30 seconds of this video and clicked away. Starts with Larry the Cable Guy's older brother saying:

        "I'm going to show you how to get clients without cold calling!"

        At that announcement cheers of enthusiam roared so loudly you would have thought a truckload of dollar bills were just delivered at a strip club.

        Now I may go back and watch this thing later on, but my gut tells me it's another "system" for people who don't like to or are afraid pick up the phone.

        Yes I know, I'm prejudging.
        But calling is soooo hard. They might yell at me

        I will therefore spend money sending them mail and wait for them to respond with $$$ in.....never
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        • Profile picture of the author Russel Mogul
          Originally Posted by damasgate View Post

          But calling is soooo hard. They might yell at me

          I will therefore spend money sending them mail and wait for them to respond with $$$ in.....never
          Wait a minute is this a jab against direct mail ?if so .....
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        • Profile picture of the author YellowGreenMedia
          Originally Posted by damasgate View Post

          But calling is soooo hard. They might yell at me

          I will therefore spend money sending them mail and wait for them to respond with $$$ in.....never
          LOL then you have idea how direct mail works, it works in any case better then cold calling.... it isn't invasive as cold calling and therefor you will have a much higher conversion rate then cold calling...
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  • Profile picture of the author racso316
    I don't know how long this thread will last since they deleted the other one about the same product...

    And yep, I do regret watching this video as well, although I didn't finish it because it's the same as the other thread. (Guy is pretty obnoxious as well)

    Basically you lie and deceive the business owner with cold emails and make it look like you're interested in their services.

    How is this a "breakthough"?

    More like unethical.

    But hey, to each his own.

    Also he's basically guaranteeing 5 to 10 leads to him in his cold email. Say your "facebook and twitter graphics and your adwords that 'no one will click on for about a month'" fail to do that. Then what? A crappy video you'll tape about their menu and how "succulent" the food is will bring 10 leads? Give me a break.

    Again, not worthy. Be straight up about your business to the business owner. Don't lie, don't sugar coat it, don't deceive, be honest, be ethical.

    How would you like someone to lie and deceive you in order to sell business to you? My guess is, you wouldn't.

    Imagine getting an email that says "so you can get people on page one of google". You get excited and respond that you can. Then after some back and forth and time wasted, remember time is the biggest asset you have and you won't get it back, you realize that he's trying to sell you something. Pretty annoying right?
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    • Profile picture of the author David Miller
      I always tell people never to prejudge, but sometimes you just can't help it. I decided to watch this while I had my coffee and it's exactly as I thought...I have a feeling rasco316 may have sensed it too.

      I have heard some good things about "I Love Marketing" but I have to wonder if it's just people who love the idea of what they think is a way to avoid the real work of sales.

      I just want to relay one thing in this video. This guy relates a story about how a business owner nearly killed his employee for letting a sales rep get his attention. Now I have a hard time believing this is true, but let's say it was.

      The "system" is to send a deceptive email pretending you may be a customer? Just how happy do you think this same guy, who supposedly went nuts because a sales rep approached him, is going to be with you when he finds out your email was a sleazy trick to get his attention?

      Anyone?
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      • Profile picture of the author MaxwellB
        Originally Posted by David Miller View Post

        I always tell people never to prejudge, but sometimes you just can't help it. I decided to watch this while I had my coffee and it's exactly as I thought...I have a feeling rasco316 may have sensed it too.

        I have heard some good things about "I Love Marketing" but I have to wonder if it's just people who love the idea of what they think is a way to avoid the real work of sales.

        I just want to relay one thing in this video. This guy relates a story about how a business owner nearly killed his employee for letting a sales rep get his attention. Now I have a hard time believing this is true, but let's say it was.

        The "system" is to send a deceptive email pretending you may be a customer? Just how happy do you think this same guy, who supposedly went nuts because a sales rep approached him, is going to be with you when he finds out your email was a sleazy trick to get his attention?

        Anyone?
        It depends, you should probably say "Great, because a few other companies we do online marketing for are at capacity and we're looking for other companies looking to get more jobs" or events or clients or whatever it is.

        then at least it doesn't seem like you have the jobs waiting and that your looking to do the same thing you do with your "current" customer for them.

        It is a little deceptive? Yeah a little bit but if you tell him your an online marketing company before he calls you you've told him the truth.

        On another note unless someone is a complete moron they can watch the video and not need to buy anything because he spills it all out in the video about how to work it. How to get them to call, what to say/do on the appointment and after. Why do you need to buy anything?
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        • Profile picture of the author David Miller
          Deception is deception, plain and simple. There are no "levels" of deception in this instance.

          If you've got to pretend that you're doing something other than marketing a product or service when you contact a prospect there are only a few conclusions that I can come to:
          1. Your product or service is not good enough to stand on its merits.
          2. You have no respect or understanding of the marketplace and how business operates.
          3. You have no business being in sales.
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          -- FRANK SINATRA, quoted in The Way You Wear Your Hat
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          • Profile picture of the author TheCG
            Originally Posted by David Miller View Post

            Deception is deception, plain and simple. There are no "levels" of deception in this instance.

            If you've got to pretend that you're doing something other than marketing a product or service when you contact a prospect there are only a few conclusions that I can come to:
            1. Your product or service is not good enough to stand on its merits.
            2. You have no respect or understanding of the marketplace and how business operates.
            3. You have no business being in sales.

            Does this mean you won't be writing a report titled:

            "David's Seven Levels of Deception"?
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          • Profile picture of the author MonteMichaels
            Originally Posted by David Miller View Post

            Deception is deception, plain and simple. There are no "levels" of deception in this instance.

            If you've got to pretend that you're doing something other than marketing a product or service when you contact a prospect there are only a few conclusions that I can come to:
            1. Your product or service is not good enough to stand on its merits.
            2. You have no respect or understanding of the marketplace and how business operates.
            3. You have no business being in sales.
            That is the whole problem with sales people and the image associated with them. No matter what you can have a entire group of sales people in an organization that are honest except for one, it is going to be that person that is talked about throughout the entire community. All that deception is going to do is ruin your reputation in the long run. You may get some sales lying to people, but business owners talk to each other at chamber meetings and other places that they network. If they start talking bad about you, you will end up getting black listed very quickly.
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          • Profile picture of the author MaxwellB
            Originally Posted by David Miller View Post

            Deception is deception, plain and simple. There are no "levels" of deception in this instance.

            If you've got to pretend that you're doing something other than marketing a product or service when you contact a prospect there are only a few conclusions that I can come to:
            1. Your product or service is not good enough to stand on its merits.
            2. You have no respect or understanding of the marketplace and how business operates.
            3. You have no business being in sales.
            Alright how about when you call up someone to sell web design but first you need to know if they have a website, and you ask "hey do you guys have a website?" is that deception?

            How about if you take away the first email "hey do you guys do wedding catering"

            If you started with introducing your company and saying we work with another caterer who is at capacity (should be true though) and we are looking for other restaurants in the area looking for more business.

            That would be fine. The only reason why I'm asking/saying it is because trust me I don't like how it starts out either. If someone asked me "hey do you guys recruit sales reps for a flat fee?" (my most profitable service) and I went on my whole thing about how much and this and that, and then said "well we have a lot of companies using our system to find companies that need sales reps" I would kill someone.
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            • Profile picture of the author David Miller
              Originally Posted by MaxwellB View Post

              Alright how about when you call up someone to sell web design but first you need to know if they have a website, and you ask "hey do you guys have a website?" is that deception?

              How about if you take away the first email "hey do you guys do wedding catering"

              If you started with introducing your company and saying we work with another caterer who is at capacity (should be true though) and we are looking for other restaurants in the area looking for more business.

              That would be fine. The only reason why I'm asking/saying it is because trust me I don't like how it starts out either. If someone asked me "hey do you guys recruit sales reps for a flat fee?" (my most profitable service) and I went on my whole thing about how much and this and that, and then said "well we have a lot of companies using our system to find companies that need sales reps" I would kill someone.
              Starting with the second email, as you stated it is the truth...no problems. "hey do you guys have a website?" Maybe, maybe not. If it's followed with "the reason I ask is because we build websites.....etc." I don't see any issues either.
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              • Profile picture of the author kirbymarketingconcierge
                like Bait & Switch.

                It's wrong IMO.

                But, people want the easy way, and many small business people don't see it happening!

                Notice how nobody in the crowd said anything!???

                If I could approach someone that way, I might as well do some white collar crime. It pays even better!!!
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                • Profile picture of the author MonteMichaels
                  Originally Posted by kirbymarketingconcierge View Post

                  like Bait & Switch.

                  It's wrong IMO.

                  But, people want the easy way, and many small business people don't see it happening!
                  The problem is really the business owners that will see it happening. It doesn't take a whole lot of time to get blacklisted from an area by a bunch of business owners once they start talking about it.
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  • Profile picture of the author SergeLight
    I enjoyed the vid. Thanks for uploading
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  • Profile picture of the author Hugh
    A little bit deceptive is like being a little bit pregnant.

    Hugh
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    • Profile picture of the author MonteMichaels
      Originally Posted by Hugh View Post

      A little bit deceptive is like being a little bit pregnant.

      Hugh
      Exactly, and all you have to do is start to be perceived as a little deceptive and you will lose any bit of credibility with that business owner.
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      • Profile picture of the author David Miller
        It gets very time consuming and annoying when we start going back and forth on the worth of these types of systems. However, it dawned on me that all we have to do is find ONE person who believes that this is a viable method.

        Just one person willing to try this will answer the question!

        All you have to do is email a prospect a one line note. Be sure it's from a gmail or yahoo so it looks personal. This is suggested in the video. This suggestion in itself should tell any thinking person that this is beyond deceit, beyond bait and switch, but the true trappings of a scam.

        If you are one of the people that believes this is a good idea, go for it and let us know how it turns out.
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  • Profile picture of the author affspy
    I totally agree with you @David
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  • Profile picture of the author contentment1st
    Hey Mav91890,

    I've been there, man. You post something and you mean well, but it opens up a big can of turd chowder. Don't take these comments personally. What's being said here is simply commentary from many successful operators who know from experience what works and what doesn't. Keep searching for what's right for you, you'll find it, but make sure it includes a healthy dose of "FaceToFace" contact with potential clients. There is no "System" that will replace a handshake, eye contact, sincerity and LISTENING for how you can help someone to gain more customers/sales.
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    • Profile picture of the author chrisnotes
      Anybody have any thoughts on his video ranking strategies?

      I don't understand how you would link everything back to Youtube using HeySpread...
      -How would you paste the YouTube link/URL in the description box that is being sent out to all other sites if the video does not exist on Youtube in the first place?
      -Do you just upload your video to Youtube first, then copy the link, then go to HeySpread and paste it in the description field

      Sorry if I am over complicating this but the guy in the video was easily distracted by his Coors which caused many gaps in his explanation.

      Does anybody have any advice on ranking LOCAL Youtube videos, I would appreciate it?
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  • Profile picture of the author Aaron Doud
    In the middle of watching this video and OMG this is so stupid.

    As someone on the other side I hate when people waste my time pretending to be a buyer.

    I honestly could 100% need and love what they are selling but if you use this method I will not buy from you.
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  • Profile picture of the author edgali
    I was curios started to watch the video and I had similar experiences when telemarketers have called me and make me field that they will buy something and after 20 minutes of time wasting they offer their services...
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  • Profile picture of the author Aaron Doud
    Also this guy is really a horrid presenter. Do people seriously pay this guy?
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  • Profile picture of the author TWalker
    One of my pet peeves is jerks who put up long sales videos with no forward or back controls. Whoever came up with this idiocy and the reasoning behind it is foolish. I simply won't watch them. Don't waste my time!

    But my real problem with it is this: The guy is using a mind altering substance while giving a "professional presentation!" I will ignore the skulls on his shirt for a moment while I listen to him try and convince me to deceive some prospects.

    Thats not the most horrible thing in the world but when I add it all up, it makes me think this guy needs to drink in order to live with himself and sell me his BS, and thats not a road I want to travel.
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    • Profile picture of the author David Miller
      Frankly I don't believe that there is an audience there.
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      • Profile picture of the author PeckhamPirate
        Originally Posted by David Miller View Post

        Frankly I don't believe that there is an audience there.
        LOL, you could have a point.

        I'd prefer to spend my time creating something that shows what I can do for a business, rather than trying to sneak a foot in and push for a sale.

        Show them their 'new vCard' or what you can do to their GP listing and IMHO you're much more likely to create a new client, colleague and ambassador for your offline business.

        Anybody ever catch that episode of The Office (UK) when the guy gets a gig giving one of these talks...
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        • Profile picture of the author David Miller
          There has always been a market for an easy way to:

          lose weight
          quit smoking
          learn a language
          body build
          and countless others, including sales.

          Truth be told, I'm a little tired of educating the competition. For those of you that feel cold calling is bad for one reason or another, or that all sales people are unethical, have at it.

          Keep spending your time pretending you're a potential customer, making friends, inviting business owners out on mini-dates, or whatever the nonsense du jour happens to be.
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          -- FRANK SINATRA, quoted in The Way You Wear Your Hat
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          • Profile picture of the author YellowGreenMedia
            Originally Posted by David Miller View Post

            There has always been a market for an easy way to:

            lose weight
            quit smoking
            learn a language
            body build
            and countless others, including sales.

            Truth be told, I'm a little tired of educating the competition. For those of you that feel cold calling is bad for one reason or another, or that all sales people are unethical, have at it.

            Keep spending your time pretending you're a potential customer, making friends, inviting business owners out on mini-dates, or whatever the nonsense du jour happens to be.

            Why do you feel such a hate against methods that doesn't involve cold calling, is cold calling a religion for you, and absolute truth for getting new clients?

            Because to be honest, you kinda starting to sound like that...
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            • Profile picture of the author David Miller
              Originally Posted by YellowGreenMedia View Post

              Why do you feel such a hate against methods that doesn't involve cold calling, is cold calling a religion for you, and absolute truth for getting new clients?

              Because to be honest, you kinda starting to sound like that...
              Hate is a rather strong word. One could make the same statement about your "hatred" of cold calling.

              I simply dislike unethical tactics and unfounded statements about the ethics of salespeople.

              Let's not continue because it will only serve to create a useless debate.
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  • Profile picture of the author Stan
    I kind of agree with everyone's views but one thing has me doubting; the 43 questions list.
    When I meet clients face to face I'd love to do some upsells then and there but it always feels forced. A list like that is perfect to start with 10 minutes into the conversation

    You give them the sense that you want to know everything about them.
    You start mentioning things they have vaguely heard but never used.
    You'll be the instant expert in their mind!
    It's non-intrusive.

    So if what everyone says is true, that all the information inside can be bought for 7-10$ then please, please send me the link to that WSO. Or if you have that list or something similar feel free to PM it. Disregarding the 'getting clients' bit, something like that would be worth the price alone

    I can really see it increasing my monthly revenue and make my closing rate near 100%.
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  • Profile picture of the author YellowGreenMedia
    I have heard some good things about "I Love Marketing" but I have to wonder if it's just people who love the idea of what they think is a way to avoid the real work of sales.
    I guess because it works....
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  • Profile picture of the author KateStevensB
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    • Profile picture of the author David Miller
      Originally Posted by KateStevensB View Post

      Don't forget to distribute business cards guys
      Gee Kate,

      Thanks so much for you valuable input! Now go away and let the adults work.
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  • Profile picture of the author YellowGreenMedia
    Hate is a rather strong word. One could make the same statement about your "hatred" of cold calling.
    I don't "hate' cold calling, i have done it myself, but i strongly belief that cold calling isn't efficient and very intrusive on the prospect, that's all....

    I simply dislike unethical tactics and unfounded statements about the ethics of salespeople.
    I think it is hypocritical to sit on your high horse and trow your judgment on other prospecting methods, while at the same time you being a cold caller and you are doing the exact same thing, and that is tricking people in buying or setting a appointment.

    Whole cold calling scripts have been written and taught by top marketers and they do the exact same thing and that is to trick people into what ever it is that you want them to do...

    How ethical is that huh?

    Let's not continue because it will only serve to create a useless debate.
    Yeah lets not talk about the ethics of cold callers, your right that would be a endless debate.

    Have a good one

    Dave
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