How to Enhance this Package
I am putting together a package worth $5k to help local SMEs in building their brand and credibility in the community.
I call this The 4 Phrase of Content Marketing for SMEs.
Phrase 1: Article Publishing
- Writing 30 articles to be used for email marketing, Fb postings, blogs, guest posts etc.
- Working with clients to brainstorm content ideas
Phrase 2: Creating Special Reports
- Expand their popular articles and turn them in to 7 - 15 page special reports
- Will create 3 of those special reports in this package
Phrase 3: Video Tutorials
- Will create 3 video tutorials using whiteboard animations or hire a videographer
- Will help clients create and upload the videos onto Youtube Channel
Phrase 4: Interviews
- Will arrange for interviews with bloggers, trade magazines etc
- Transcript the interviews to be use on the client's own blog or turn them into a special report to give away
Miscellaneous
- Will help clients create accounts required to post their articles, such as forum accounts, Youtube, Email software etc
- Will help clients post their articles in relevant forums etc
- Will have a 16 hours worth of online training in the areas of content creation and facebook marketing.
Since my target audience are local businesses and they have little budget to build their brand, I am convinced content marketing will work for them.
I would like to know what other value add I might have missed that can be included in this package.
The whole purpose of taking up this package is to help them get visibility in the marketplace.
Thanks for you inputs.
PS: this is a 3 months process as it takes time to build their Content Empire.
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DABK -
Thanks
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savidge4 -
Thanks
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