Testimonials: The Wrong And Right Way to Get 'Em
A consulting client was implying it would be of great help to him if the happy client would provide a recommendation for his company.
On the surface it looks good because the timing is spot on,
mentioning it when they are at
their peak of happiness.
What can be done better is to come at a point of view of letting others who are on the fence experience the
same positive feelings.
Once again, it's not about you, it's about others.
More about positive experiences and getting a buzz.
One smart new home builder will have the new home off limits to the owners in the last few weeks so they get a wow experience.
Take a typical new home builder.
He will let them see all the little imperfections which are being fixed.
The owners are on the look out for the little things that need fixing.
The builder has trained them to find faults, whereas the first builder has
set up the clients to have only a positive experience.
Best,
Doctor E. Vile
On the surface it looks good because the timing is spot on,
mentioning it when they are at
their peak of happiness.
What can be done better is to come at a point of view of letting others who are on the fence experience the
same positive feelings.
Once again, it's not about you, it's about others.
More about positive experiences and getting a buzz.
One smart new home builder will have the new home off limits to the owners in the last few weeks so they get a wow experience.
Take a typical new home builder.
He will let them see all the little imperfections which are being fixed.
The owners are on the look out for the little things that need fixing.
The builder has trained them to find faults, whereas the first builder has
set up the clients to have only a positive experience.
Best,
Doctor E. Vile
Whitby SEO
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David Hunter | Duke of Marketing
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