Hows This For A Script?

You're a guy with a professional outlook on marketing, a wealth of knowledge, some great ideas (your travel sites you told me about), and yet were selling some scheme a while back about getting leads without cold calling or something, while arguing with me about how you and your team of cold callers are killing it. And some other netowrk marketing type affiliate offer. And even though you said the same thing I said to Freebiequeen, you still take issue with what I said. And still advocating this guy launch junk. Junk being stuff with no real benefit or value outside of the rationalizations and self-deception of the seller. Because of course to them, what they sell has massive value. We can all easily believe what we want to believe.


Don't ask me why that contradiction exists.

Plus, because it's relevant here I'm going to be straight because you've written a big long post seeking to tear me down and discredit me as a fraud, you're a compulsive liar on certain things. That's just a matter of fact. I'm not trying to take a personal dig, but that's important here, because it's easy to make claims about this and that to bolster your argument that are pure fiction.

The rest of your attack is not based on fact. Snide remarks me for buying themes for my 8 sites and calling that chasing shiny objects. I'm gun shy, afraid to take action because I took the bigger decision not to chase fast money but build real value and commit to that whatever it takes so that the pay-off in the end will be much greater. Apparently, strategic thinking and being willing to delay gratification is a cop out. Data instead of belief, trying to imply I'm all about book smarts and theory and not applying anything, or at least anything that is not based on facts and data. And then taking a pop at the going rate for advertising and comparing that to trying to sell some listing on a site that no one but the business owners who are getting fleeced and the site creator and maybe us here will ever see as things stand.


Just that above, just that final confirmation to me that when you post something on this place, this is how it's likely to get taken, which is in a comically distorted fashion, is the final straw for me and indication that it's time to move and never waste my time like this again. I'd just stick to reading the good posts here.

I haven't deviated or chased any shiny object in years. I've worked towards building something that can create wealth. In business certain things never work out and you have to regroup and refocus and find the right solution. That's what I've been doing. You can't rip people of in the mean time selling crap, if you have strong ethics and a vision to really create something that provides real value to many people.



How does money flow from one place to the other? Value. Simple as that.

You provide real value to people in the market place, something they place value on enough to be willing to pay for it, and you have a way to convey so they understand what you offer, then you'll have something that can make money consistently, ethically and over the long-term.


Value is not even part of the equation here to most people. And mentioning it here will get you a whole list of adversaries.


I had to keep going until I provided value. And until my plan was workable. It wasn't before trying to launch sites from scratch with no userbase and just a handful of dummy content I'd put up myself. Professioanl people I'd invited to a site would immediate clock it was some amateur job. Plus some of the bugs would not go down well with say recruitment companies paying me £250 a month for job postings to no audience and that didn't work.


So now I'm on to the thing I'd put of for when I had more capital and it would have been easier to set up. I have a £20,000 deficit to make up before I'm in profit. I have to start from nothing and get some big names on board and continue to increase value. But I know I have done what it takes to provide value. I've got my circulation for the first edition up to 88,000 people in print and digital. High-net worth individuals in the highest income bracket in some of the richest areas in London, the type who buy luxury good and services.

So may targets are people with deal on deals sites, or blog posts, or press releases, ads. I'm simply offering to get them infront of 88,000 people in the area in a variety of different promotional formats like sponsored features, advertorials, interviews, offers, plus online stuff.

That's a long stronger proposition then inviting them to a site with no audience. Going this route helps me pre-launch my other sites and build a list interest businesses, so when the platforms are built on the proper frame works are ready, I can then direct them to sign up, and then invest further on ads and promotion to further grow the userbase and traffic. But it isn't the easy route.

If I hit my targets of 10 sales in each of my categories, I could generate £200,000 an issue in first month's sales, not including residuals, and those are on discounted rates and deals not full price. I don't kid myself we live in an ideal world where everything goes right, but that's the kind of revenue there that is pretty standard in other magazines, and I know what I need to do and who I need to get on board to make my magazine and a credible one.

Some job sites charge £750 for one ad for two weeks. I'd charge £3-400 a month for unlimited posting, and once I had a real audience of local job seekers, feel confidence I could grow my customer base to around 500 in a year with a job site that rivals the proper companies. I only ever intended the directory to be a place to invite people free and upsell digital marketing services, as most listings are free on the top sites anyway, and I'd rather sell a £2000 digital marketing or video a production package than a £19 ''premium'' listing that does nothing and provides very little value to the customer.

There's a still a few things to like a sales pages, but I have the first drafts ready. I'm not ducking anything or shirking any challenge or making any excuse.

I don't bandy about big numbers to look good, they are just the kind that are available to companies who provide real value in the market place.


Having just stuck the principle of making sure that what I offer to people is high-quality and valuable, then I feel I've done enough to go for the real money. But not only that, I know there is no lasting money in selling junk to people that hasn't been considered from their angle, and where people are just coming from the biz-op angle and offering absolute tat.

I know there are other people on this place with self-respect, ethics and understand their products and services need to actually benefit people, but to few in my book, and the time wasting nonsense you get for trying to steer people in the right direction here is not worth any more time.