Sailboat vs. Speedboat (a Startup Parable)
Same is the case with startups. Like civilizations, startuppers better follow their path of technological evolution. Just like our ancestors we build a "sailboat" first. In other words a business running on the power of already existing demand. Demand is the wind for our sails. We don't need so much resources to use the wind (we can literally start with a few planks, sticks and a sheet of cloth), but it can move us in the desired direction.
Use "the wind" while your resources are limited, move on, grow and eventually you have enough to add engines to the boat of your business, fuel them with costly marketing, advertising, even creating demand yourself like Apple does... or become beautiful, just bigger sailing yacht! Such businesses exist and prosper, too!
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Oziboomer -
Thanks
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