A "secret" to a "GOOD Pitch".........

5 replies
I see a lot of peeps here on a quest for the "perfect pitch"...
well here is my free (non wso advice)

You follow a script - make sure it is good....but....you LISTEN TO THE PERSON ON THE OTHER END OF THE PHONE

YOU LISTEN...AND...you quickly adapt to them

people are all unique...and if you can adapt and "mirror" them you build an instant rapport

and while unique they fall into some known patterns

example : I may call a biz owner and they are abrupt, all business, - just the facts...I am direct professional, hit the buzz words that will appeal

I call a biz who is more chatty, wants to talk , friendly ... well then so am I


mirror them

relate to them...mirror them

essentially you put across the same pitch but at some point you learn to "mirror" their energy, their "outlook"....and become what they want...

the trick is to still offer the same message - just tailor it to them...you only have a short time to figure which way to go ....after awhile it gets easier.Sometimes you screw up but that teaches you.
#good pitch #secret
  • Profile picture of the author Ron Lafuddy
    Originally Posted by Freebiequeen1999 View Post

    I see a lot of peeps here on a quest for the "perfect pitch"...
    well here is my free (non wso advice)

    You follow a script - make sure it is good....but....you LISTEN TO THE PERSON ON THE OTHER END OF THE PHONE

    YOU LISTEN...AND...you quickly adapt to them

    people are all unique...and if you can adapt and "mirror" them you build an instant rapport

    and while unique they fall into some known patterns

    example : I may call a biz owner and they are abrupt, all business, - just the facts...I am direct professional, hit the buzz words that will appeal

    I call a biz who is more chatty, wants to talk , friendly ... well then so am I


    mirror them

    relate to them...mirror them

    essentially you put across the same pitch but at some point you learn to "mirror" their energy, their "outlook"....and become what they want...

    the trick is to still offer the same message - just tailor it to them...you only have a short time to figure which way to go ....after awhile it gets easier.Sometimes you screw up but that teaches you.
    WHAT?!!

    Dude! Like... I wanna to make sales today!

    Like... I need money! Like...Right Now!

    "LISTEN TO THE PERSON ON THE OTHER END OF THE PHONE."

    Duuude...that is just sooo...old skeeewl.


    Listening, really hearing what the other person is saying, is sales 101 stuff.

    At least it should be.

    It's also more important than pitch, tonality, what you are wearing or what some sales training dude's video, is telling you about "new school selling".

    Want to get better at selling and sales? Start right here. Work on improving your
    listening skills.
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  • Profile picture of the author icoachu
    That's a really great tip.

    It may seem like old school.

    It may even seem like common sense.

    However, it seems that in the world of call centers and outbound sales, common sense is quite uncommon nowadays.

    It is really too bad.

    You really hit the nail on the head.

    The key to closing a sale is to get the person at the other of the line to like you.

    It really all boils down to that.

    You can't get people to buy from you if they don't trust you.

    However, a key stage to get people to trust you is for them to like you.

    By simply mirroring their tone of voice, what they wish to talk about, and engaging them in a very real and human way, you go a long way in getting them to like you.

    Again, a great post.
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  • Profile picture of the author Jason Kanigan
    Learn the tune...

    ...and then you can improvise around it.

    Most people never put in the effort at the beginning to learn the tune.
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    • Profile picture of the author Oziboomer
      Originally Posted by Jason Kanigan View Post

      Learn the tune...

      ...and then you can improvise around it.

      Most people never put in the effort at the beginning to learn the tune.
      Yeah...predictive text and "tabletization" put an end to learning true language and communications skills.

      Couple that with a short attention span and the inability to listen patiently whilst empathising with the prospect and at the same time formulating the response that will generate a sale....

      Remember when they said...

      "They're a natural born salesman"

      Those skills took years to hone but now everyone want to acquire them in the "blink of an eye"
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  • Profile picture of the author icoachu
    A Secret To A Good Pitch

    [/i]outsourcing[/i]

    If I may focus on another point of this post, I would like to throw out the question of outsourcing.

    Since we all know that a lot of cold calling and outbound sales are being outsourced to places like India and the Philippines, how much of the tips outlined by the thread starter can be outsourced?

    Is it necessary to utilize the services of American or native English speakers for this type of work?

    segment the closing system My initial reaction is to basically segment the closing system.

    get people to open and then another group to close As I have mentioned earlier, maybe get people to open and then another group to close.

    Of course, people who close should know what they are doing and are really experienced sales people.

    process a massive volume and then funnel it through to seasoned telemarketers Maybe there is an issue of logistics here, but I definitely see a lot of potential for having the open outsource so they can -process a massive volume and then funnel it through to seasoned telemarketers- in the United States.

    segmented bi-cultural approach to global outsourced outbound telemarketing What do you think about this segmented bi-cultural approach to global outsourced outbound telemarketing.
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