I just made $3000 I want to start my own web agency

31 replies
Hi I want to start my own successful web agency focusing on building websites and offering social media services, set up and offering a monthly subscription for services.

I am not new to building websites and I have a team behind me ready to go. I have just landed my first client for a total website package, branding set up and social media package set up at $3000 and I would like to continue getting more and more clients. Can any one offer good advice as to how I get more clients ? I am in sales at current and I have been prospecting whilst out on my day job.. should I cold call ? should I advertise ? I would like not to pay for advertising if possible. I would love more details in setting up a web agency ? what forms I need the client to sign?? contracts etc etc ? are there places you can get these forms online ? that would be awesome. How I go about up selling ? and up selling customers on to a monthly subscription ? Are there any good courses on this topic ? I have been dabbling in internet marketing for years now I am not a newbie.. I made money from Facebook affiliate marketing, eBay stores selling digital products, affiliate marketing, product creation. The most made was around $1000k a month the eBay stores where pretty good and I managed to get them to around $400 a week but it has never been enough to quit my day job. I have picked this model And I am sticking with it until it succeeds thanks any help would be awesome.
#agency #start #successful #web
  • Profile picture of the author Barry Unruh
    I suggest you jump over into the Offline Marketing area of the Warrior Forum.

    Read posts by Jason Kanigan, Claude Whitacre, Savidge4, IAmNameless, FreebieQueen, and others.

    There is a lot of great advice floating around on this topic on a regular basis.

    IAmNameless has a great WSO on the topic also.
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  • Profile picture of the author Jason Kanigan
    Yeah OP I would just go get Nameless' WSO. At that price point you're not going to find anything better...or even close.

    Savidge4 runs an agency too, and the rest of us have sold web design at some level or other, but Nameless is the only one I'm aware of who runs a company doing this and has put out a WSO after several successful years of operation.
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  • Profile picture of the author massiveray
    People seem to really like Nameless' WSO, I haven't read it so I can't comment, but his posts can be good.

    I run a nice little agency, I don't do social though as it's extremely time consuming and you need to really understand and know the clients business, I'm more interested in automation and putting systems in place.

    Can any one offer good advice as to how I get more clients?

    Start at the bottom, where are there people who need your services? freelance websites, every time I get asked by somebody how to get their first clients, I always tell them to join freelance sites and take on some jobs, you have to work for lower prices but it gets you used to dealing with clients and feedback and testimonials etc are online to be pointed to and used when approaching other clients in the future.

    should I cold call? should I advertise?

    Yes and yes, a lot of things work in getting clients so long as you put a load of effort into whatever you are trying, but I recommend trying out all of the methods you can think of, see what works best and most efficiently for you.

    I made my first money from cold calling, now all of my money comes from organic traffic and PPC in various forms.

    Just remember when calling, that the most important thing by an absolute mile, is who you contact and how you create your list.

    I would like not to pay for advertising if possible. I would love more details in setting up a web agency?

    I really think you are missing out by not paying for advertising (especially in terms of PPC), I am slowly moving all of my clients over to paid funnels to generate clients. The fact is that it straight up works and it's a lot less stressful to fulfil (once you have a system in place) than any other extremely time consuming services.

    What forms I need the client to sign?? contracts etc etc?

    I don't use any contracts or anything like that, sometimes clients require them, and sometimes they NDA's or non compete agreements. Never had any problems in this regard and I kind of think it adds pressure to the whole situation, especially when starting out.

    Just make sure the clients know that you require payment up front, it sometimes requires a bit of trust being built but giving them your mobile number usually alleviates this.

    Are there places you can get these forms online?

    If you decide to use them, then yes there are tons of places to get them, I have some that I have had for years, that I don't use, if you'd like them shoot me a PM and I'll happily let you have them.

    How I go about up selling?

    I let this happen naturally, if you are providing them with service that is working and you offer something else that can help their business then tell them you can do it on their behalf. When it comes to client work, you can't really predict what services they will need and when so it's better to not try and force things until it occurs naturally.

    up selling customers on to a monthly subscription?

    In my opinion this should be your core service, and you should offer them a web redevelopment if you think it can help them, the problem with offering web dev first is that you are constantly chasing new clients.

    I prefer recurring revenues, but that's your call.
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  • Profile picture of the author kemdev
    I would almost NEVER suggest someone buy a WSO. Or almost any other information product for that matter.

    But drop a couple bucks on iAmNameless's WSO if you're really serious about getting started. He hits a lot of great points and you can tell by the information that he walks the walk.
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  • Profile picture of the author animal44
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  • Profile picture of the author Rickeydt
    One way you can get more clients would be to post your services on classified sites like craigslist (highly recommended), you can do it the traditional way which can still be effective and hand out business cards to active business owners. Cold calling still works great but I will suggest you find a reputable company that sell highly targeted leads or find a way to generate those yourself, which is the way most with experience would go. As for trying to do everything using ONLY free marketing... you are leaving a TON of high quality potential customers on the table, diminishing the speed at which you could scale immensely.

    When it comes to a subscription site you could build one using something like wordpress or a site called wildapricot... you could use paypal or a merchant account to collect payments and should have no problem with integration.

    Hope this helps
    Rickey
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  • Profile picture of the author Joe Karl
    Thanks everyone for your feedback it's been so helpful I am finding that most of my business to start with is coming from word of mouth!
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    • Profile picture of the author Jason Kanigan
      Originally Posted by Joe Karl View Post

      Thanks everyone for your feedback it's been so helpful I am finding that most of my business to start with is coming from word of mouth!
      Spend the $30 and get that WSO.

      It's a tax deductible expense. You're going to make more than $30, aren't you? That means it's FREE to you at the end of the tax year.

      Having to figure this stuff out slowly on your own will be a business killer.

      Holy jeez, you think you're going to survive on WOM?

      I fear for you.
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    • Profile picture of the author massiveray
      Originally Posted by Joe Karl View Post

      Thanks everyone for your feedback it's been so helpful I am finding that most of my business to start with is coming from word of mouth!
      Word of mouth is no way to run a business in this industry, you have too much competition who are being pro active, you need to find a way of generating clients both efficiently and consistently.
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      • Profile picture of the author animal44
        Originally Posted by massiveray View Post

        Word of mouth is no way to run a business in this industry, you have too much competition who are being pro active, you need to find a way of generating clients both efficiently and consistently.
        There's nothing more efficient than having an existing client sell you to a colleague. The sale is yours to lose...

        When I started my SEM business I focused my efforts on referrals and networking. By the end of the first year, referrals accounted for more than half our new clients... We've been referral only since 2012 - we've just had the draft results from last year, profits have increased fourfold from 2013...

        Joe, The JV leadgen link in my sig is a free blog post. Compare results of a single JV with the amount of time (and the consequent cost) it would take to cold call to get those clients...

        Referrals: Make these part of the deal. Give the client a reason why they should give you referrals. Manage expectations and then exceed them... If each client makes just two referrals, you'll be busy forever...

        Networking: When going to networking meetings, do so to make contacts, not to sell. Refer people to each other without expectation of return. Have you heard of the Team 100 concept?

        Team 100: Google it for more info. It's networking without going to networking events. Basically you build your network of people - your team 100. People who have the sort of clients you want. Accountants, printers, office suppliers. 100 local experts that you refer people to. You keep in touch by sending them a list of your team 100 and some useful information. Interview them individually and publish the interview in your team 100 newsletter.

        They'll love you for for giving them free local exposure and it should be obvious that sooner or later, those 100 people will start referring people to you...

        There are many other methods, but if you focus on those three, I think you'll be pretty busy in a very short space of time... (and you won't have to cold call anymore!)

        PS. If you want to spend some money, spend it on Dan Kennedy's No Bs books ($10-$20) or Magnetic Marketing - Magnetic Marketing is $495 if I remember correctly, however if you sign up to his free newsletter, you'll most likely get an offer $195. You'll get far greater value than any WSO...
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        • Profile picture of the author Joe Karl
          Originally Posted by animal44 View Post

          There's nothing more efficient than having an existing client sell you to a colleague. The sale is yours to lose...

          When I started my SEM business I focused my efforts on referrals and networking. By the end of the first year, referrals accounted for more than half our new clients... We've been referral only since 2012 - we've just had the draft results from last year, profits have increased fourfold from 2013...

          Joe, The JV leadgen link in my sig is a free blog post. Compare results of a single JV with the amount of time (and the consequent cost) it would take to cold call to get those clients...

          Referrals: Make these part of the deal. Give the client a reason why they should give you referrals. Manage expectations and then exceed them... If each client makes just two referrals, you'll be busy forever...

          Networking: When going to networking meetings, do so to make contacts, not to sell. Refer people to each other without expectation of return. Have you heard of the Team 100 concept?

          Team 100: Google it for more info. It's networking without going to networking events. Basically you build your network of people - your team 100. People who have the sort of clients you want. Accountants, printers, office suppliers. 100 local experts that you refer people to. You keep in touch by sending them a list of your team 100 and some useful information. Interview them individually and publish the interview in your team 100 newsletter.

          They'll love you for for giving them free local exposure and it should be obvious that sooner or later, those 100 people will start referring people to you...

          There are many other methods, but if you focus on those three, I think you'll be pretty busy in a very short space of time... (and you won't have to cold call anymore!)

          PS. If you want to spend some money, spend it on Dan Kennedy's No Bs books ($10-$20) or Magnetic Marketing - Magnetic Marketing is $495 if I remember correctly, however if you sign up to his free newsletter, you'll most likely get an offer $195. You'll get far greater value than any WSO...

          This is gold.. so true!! the first client I have I am going above and beyond and already he has some referrals for me!!! I used to buy WSO's a long time ago, now I just prefer saving my money.. ahhh I have purchased the WSO everyone has recommended... Thanks everyone for your input!! my goal is a new client (sale) every few weeks. Where I need help the most is getting the sale and that new client all the other stuff I am Ok with
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  • Profile picture of the author Mav91890
    How did you get your initial client, if you don't mind me asking.
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  • Profile picture of the author TrumpiaTim
    I would recommend that you also look into the mobile space as well, the combination of both social media + mobile marketing together as been a great pairing for new age consulting firms and marketing agencies.
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    • Profile picture of the author Joe Karl
      Originally Posted by TrumpiaTim View Post

      I would recommend that you also look into the mobile space as well, the combination of both social media + mobile marketing together as been a great pairing for new age consulting firms and marketing agencies.
      Thanks I take you mean mobile app development ?
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    • Profile picture of the author Freebiequeen1999
      Originally Posted by TrumpiaTim View Post

      I would recommend that you also look into the mobile space as well, the combination of both social media + mobile marketing together as been a great pairing for new age consulting firms and marketing agencies.
      Oh please.....mobile again? The kind of people who need websites are probably not signing up for mobile text etc

      I will say this - somehow or other mobile gets pushed into every thread. Maybe we can have a thread to promote funeral directors - I guess some will say mobile works for that.
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      • Profile picture of the author Ron Lafuddy
        Originally Posted by Freebiequeen1999 View Post

        Oh please.....mobile again? The kind of people who need websites are probably not signing up for mobile text etc

        I will say this - somehow or other mobile gets pushed into every thread. Maybe we can have a thread to promote funeral directors - I guess some will say mobile works for that.
        Well, if the dead can vote again, why can't they text as well?
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        • Profile picture of the author bizgrower
          Originally Posted by Ron Lafuddy View Post

          Well, if the dead can vote again, why can't they text as well?
          Vote early, vote often, and vote by text.
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          "If you think you're the smartest person in the room, then you're probably in the wrong room."

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  • Profile picture of the author Joe Karl
    Interesting to hear everyone's different opinions.. Awesome thanks yes will be looking into the mobile space and app development for sure!! Does any one have a Link to this nameless or iAmNameless WSO please ?
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    • Profile picture of the author Jason Kanigan
      Originally Posted by Joe Karl View Post

      Interesting to hear everyone's different opinions.. Awesome thanks yes will be looking into the mobile space and app development for sure!! Does any one have a Link to this nameless or iAmNameless WSO please ?
      For the future, here's how you would do this on your own.

      Click on "Search" in the red menu bar at the top. Click on Advanced Search in the popdown list appearing underneath.

      Enter "iamnameless" into the Search By User Name field. When his properly formatted name pops up underneath in gray, click on that.

      Change the setting underneath to Find Threads Started By User.

      Click "Warrior Special Offers" in the Search In Forum(s) section below.

      Scroll down and click Search Now.

      All of his WSOs will be listed. The one you want is at the top.

      Knowing how to use the Search function is valuable.
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  • Profile picture of the author bizgrower
    here is Nameless' WSO (his blog is kinda good too - IncomeBully.com):

    http://www.warriorforum.com/warrior-...ml#post9692532

    Also, network/speak/offer free questions and answer sessions via Meetup, Chambers of Commerce, volunteer at community service groups of your choice such as Lions, Rotary, animal shelters...

    Come up with a good "tripwire" - fairly low cost, high value service that helps with customer acquisition
    because it's low risk for them. Starts your relationship.

    When you are good enough and can handle more business, look for referrals or joint ventures with others who don't quite offer the same services as you.
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  • Profile picture of the author Freebiequeen1999
    Wow....lots of advice, however most of it has been gone over and over and over....if you search the forum.

    Some of this advice is very biased IMHO so you should really use your own common sense.

    I guess it goes without saying you should have a good website yourself. Networking locally you still need nice biz cards so get prepared. Get your own social media up and running. It look silly if someone offering these services has like 30 fans LOL. or a blog they have not updated for 5 months. Then reach out to everyone you now, everyone you knew, business owners you know, use etc....and then expand. Don't forget to ask for referrals.

    Basically if you don't want to spend money on ads, you will need to cold call, run free ads, and I would suggest networking. The term "jv" is way overblown...with one client I doubt if many firms will just open up their email lists to you . However, you can find many networking opportunities , business breakfasts, etc.

    I would not buy a list - you can get business lists right off the internet, create your own.. I guess if you are in the UK (you did say whilst LOL) they have do not call lists for biz so you may have to buy a list - here in the US we can call business public numbers.

    hth
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  • Profile picture of the author MrRodrigue
    I have heard so many guys happily recommending Iamnamelss's wso, I would be jumping on it as well
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    • Profile picture of the author Ron Lafuddy
      Originally Posted by MrRodrigue View Post

      I have heard so many guys happily recommending Iamnamelss's wso, I would be jumping on it as well
      Yeah, I'm sure your little spam hustle is gonna create all kinds of buyers, too.
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      • Profile picture of the author iAmNameLess
        Originally Posted by Ron Lafuddy View Post

        Yeah, I'm sure your little spam hustle is gonna create all kinds of buyers, too.
        That's not me, and since I have no affiliate program there is no motivation for people to do that. I worked hard to make it high quality stuff, don't insult me by insinuating I'd have to resort to spam in order to sell it.

        @Everyone else, thank you very much for the shout outs!
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        • Profile picture of the author Ron Lafuddy
          Originally Posted by iAmNameLess View Post

          That's not me, and since I have no affiliate program there is no motivation for people to do that. I worked hard to make it high quality stuff, don't insult me by insinuating I'd have to resort to spam in order to sell it.

          @Everyone else, thank you very much for the shout outs!
          Did I say it was you?
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          • Profile picture of the author iAmNameLess
            Originally Posted by Ron Lafuddy View Post

            Did I say it was you?
            No, you didn't. I assumed that's what you meant. It wouldn't be the first time someone would have suggested that. Just gets annoying because I don't offer any incentive for someone to talk nicely of me or the WSO, and I'm pretty sure duplicate accounts get banned pretty quickly...or at least they used to. (Edit: I guess they don't since coloradoskibum was just "thanked" by coloradoskibum420 lol)

            Sorry if the assumption was off base.
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            • Profile picture of the author joe golfer
              Originally Posted by iAmNameLess View Post

              (Edit: I guess they don't since coloradoskibum was just "thanked" by coloradoskibum420 lol)
              So funny. Too much 420 maybe.
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              • Profile picture of the author bizgrower
                Originally Posted by joe golfer View Post

                So funny. Too much 420 maybe.
                (Shhhh. Don't let "them" know they can quote themselves.)
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  • Profile picture of the author jackcarr
    I would recommend the IAmNameLess' WSO - The Ultimate Blueprint

    You could search the forum for days on end and not come close to what is in the WSO for a new starter, be ready to cold call and cold e-mail though
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  • Profile picture of the author alias2002
    Hey great story you shared. I am too much interested to know the method you use for success. Can you share something of it?
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