5 replies
Here is an alternative tactic to engage clients that have gone into "radio silence" mode (*hello? hello? is anyone out there?*).

It's a little off the wall. You ask them if they "are OK."

This idea comes from our friends at EngageSelling.com:
https://www.engageselling.com/articl...le_callyouback

Here is an example email or note.

"Dear Bob:


On the XXth of June, I sent you an email asking for… and as I haven't heard from you, I can only assume one of the following:


1) You're now not interested and I'm reduced to the status of an annoying piece of spam clogging up your email; or


2) You desperately want to contact me, but you're trapped under a fallen filing cabinet and can't reach your phone or PC.


Your guidance would be greatly appreciated.


Kind regards,


Michael Freer


P.S. If it is #2, please let me know and I'll send someone round to help you out."


It's fun, creative and different. Give it at try.
  • Profile picture of the author Marc Rodill
    This reminds me of Dan's "Shall I Send The Search Party?" follow-up sequence.
    Signature
    Long Lost Warriors! The Secret Sales System! Act Now! Buy Now! Right Now!
    {{ DiscussionBoard.errors[10378487].message }}
    • Profile picture of the author marciayudkin
      Personally, I find this kind of approach overbearing and mildly offensive. Desperate, too.

      Others may like it.

      Marcia Yudkin
      Signature
      Check out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.
      {{ DiscussionBoard.errors[10378639].message }}
      • Profile picture of the author alanorourke
        I like the sense of humour.
        I may use this

        Alan
        {{ DiscussionBoard.errors[10378731].message }}
  • Profile picture of the author jbsuccess
    this one recently did get a response from me to a vendor

    but I was not happy about it

    edit: had it been a critical communication issue or A/R, A/P or contract issue, then OK --- but just "hey buy my stuff" UH NO
    {{ DiscussionBoard.errors[10379276].message }}
  • Profile picture of the author NewParadigm
    condescending and a turn-off for me. It implies that you have such a wonderful offer you can't believe a busy person didn't drop everything to hand you money. I'm not much for gimmicks. Just send a couple reminders and followups. Even ask them for a favor for honest feedback to help fine tune your target market and offer.
    Signature

    In a moment of decision the best thing you can do is the right thing. The worst thing you can do is nothing. ~ Theodore Roosevelt

    {{ DiscussionBoard.errors[10379907].message }}

Trending Topics